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©  IC
Sponsorship: other Chinese companies will partner with FIFA, according to Wang Jianlin (Wanda Group)

"To my knowledge, another Chinese company will become a FIFA top sponsor soon. If there are no surprises, there will be three Chinese top-level sponsors by the end of the year," said Wang Jianlin, president of Wanda Group, at a press conference in Beijing (CHN) on 21/03/2016.The Chinese…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Authorities, Finance, …
• Article # 65404
• Published on 24/03/16 at 10:15
©  D.R.
2016 International Champions Cup: 10 European clubs will compete in the USA and Europe

10 clubs from six European countries will participate in the American and European stages of the 2016 International Champions Cup pre-season friendly competition held from 23/07 to 03/08/2016: Celtic FC (Scottish Premiership), Leicester City FC (Premier League), FC Internazionale Milano (Serie A…
Domain(s): Clubs
• Category(ies): Ticketing, Stadiums, Marketing - Communication
• Article # 65374
• Published on 23/03/16 at 18:30
Sky: pay-TV group to launch a sports channel for subscribers in UK and Ireland at no additional cost

The pay-TV group Sky will launch a new sports channel in the summer of 2016 - Sky Sports Mix - to subscribers in the UK and Ireland who have not yet subscribed to a sports package, at no additional cost, announced the group on 18/03/2016. "With Sky Sports Mix, we are giving millions more people…
Domain(s): Media
• Category(ies): Agencies, Marketing - Communication
• Article # 65360
• Published on 23/03/16 at 17:30
©  dfb.de
Germany: Volkswagen extends its partnership with the DFB-Pokal until 2022

The German automaker Volkswagen has signed a six-year extension to its partnership with the DFB-Pokal, until the end of the 2021-22 season, announced the DFB on 21/03/2016. The partnership between Volkswagen and the German Cup, which began in 2012, was due to expire at the end of the 2015-16…
Domain(s): Sponsors & Partners
• Category(ies): Finance, Authorities, Marketing - Communication
• Article # 65356
• Published on 23/03/16 at 16:31
India: Neo Sports acquires the broadcasting rights for the TIM Cup and Coupe de France in 2015-16

The Indian pay-TV group Neo Sports has acquired the broadcasting rights in India for the 2015-16 editions of the TIM Cup and the Coupe de France, on 18/03/2016. Neo Sports will broadcast the final of the Italian Cup, as well as the semifinals and the final of the Coupe de France. Neo Sports, which…
Domain(s): Media
• Category(ies): Rights Acquisitions
• Article # 65351
• Published on 23/03/16 at 15:30
©  LaLiga
Spain: LaLiga launch a platform to promote other Spanish sports

LaLiga has launched the online platform LaLiga4Sports.es in partnership with the CSD, which aims to promote Spanish sport via coverage of 64 different Spanish sports, on 21/03/2016. LaLiga4Sports.es will broadcast national and international competitions, as well as interviews, highlights and…
Domain(s): Public Authorities & Regulations
• Category(ies): Agencies, Digital, Legal, …
• Article # 65343
• Published on 23/03/16 at 14:20
©  mediamag.net
Bundesliga: Ingolstadt promote an Easter bunny race organised by its sponsor, Media Markt

Media Markt, the German electronics retailer, has activated its partnership with FC Ingolstadt 04 (Bundesliga) to promote its annual Easter bunny race, held on 23, 24 and 26/03/2016. Media Markt is the official shirt sponsor of Ingolstadt for the 2015-2018 period.The coach of the Bavarian club…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Clubs, Stadiums, …
• Article # 65328
• Published on 23/03/16 at 13:09
©  D.R.
US Palermo: Maurizio Zamparini announced the sale of the club he has owned since 2002

"I've got two more months in Italian football and then I'm leaving. Football has worn me out. I'll be happy if the new owners are from Palermo. Next year, I will not be president, for sure. I am 75 years old and I have other things to do," said Maurizio Zamparini, president of US Città di Palermo…
Domain(s): Clubs
• Category(ies): Finance, Legal
• Article # 65323
• Published on 23/03/16 at 12:19
Liga BBVA: Mondogoal (fantasy leagues operator) becomes a partner of Real Madrid CF

Mondogoal, the British fantasy leagues operator, has become a partner of Real Madrid CF (Liga BBVA), announced the Isle of Man-based company on 15/03/2016. Users will need to register on the website "Mondogoal.com/realmadrid" before selecting their starting lineup from a maximum of three clubs…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital
• Article # 65316
• Published on 23/03/16 at 11:39
©  Wanda Group
FIFA: Chinese Wanda Group, now a partner, says it is better placed for the awarding of the World Cup

"As a partner of FIFA, Wanda will be better placed to play a role in the bidding process to host major football events such as the World Cup, closing the gap on international football and enabling Chinese football to have a say in international football," said the Chinese conglomerate (tourism…
Domain(s): Sponsors & Partners
• Category(ies): Finance, Stadiums, Authorities, …
• Article # 65301
• Published on 23/03/16 at 11:00