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©  FC Girondins de Bordeaux
Ligue 1 Uber Eats: adidas succeeds Puma as equipment supplier of Girondins de Bordeaux (2020-2025)

adidas has become the official equipment supplier of FC Girondins de Bordeaux (Ligue 1 Uber Eats), announced the club on the occasion of the presentation of the shirts for the 2020-21 season on 22/07/2020. The agreement will run for five seasons (2020-2025) and is worth €1m annually. The German…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands
• Article # 189126
• Published on 23/07/20 at 10:20
©  D.R.
Sky Bet Championship: adidas succeeds Kappa as equipment supplier of Leeds United FC for 2020-2025

adidas is to become the official equipment supplier of Leeds United FC (Sky Bet Championship) for five seasons (2020-2025), announced the club promoted to the Premier League at the end of 2019-20 on 21/07/2020. The German brand will benefit from the status of major partner, the first level in…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Sporting Goods & Brands, …
• Article # 189127
• Published on 23/07/20 at 09:40
©  Athletic Club
Athletic Club Bilbao: an economic impact of €465.9m on the Basque province of Biscay in 2018-19

During the 2018-19 season, Athletic Club Bilbao (LaLiga Santander) generated a total economic impact of €465.9m in the province of Bizkaia/Biscay (Basque Country, ESP), of which the city of Bilbao (population: 350,000) is the capital, according to a report by the international network of audit and…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Authorities, Finance, …
• Article # 189124
• Published on 22/07/20 at 17:09
©  ONU
Covid-19: 118 United Nations member states call to integrate sport into recovery plans

"118 Member States of the United Nations (UN) have called for all States to include sport and physical activity in their recovery plans post Covid-19 and to integrate sport and physical activity into national strategies for sustainable development," announced the IOC on 16/07/2020. "In a joint…
Domain(s): Public Authorities & Regulations
• Category(ies): Finance, Legal, Marketing - Communication
• Article # 189114
• Published on 22/07/20 at 16:25
©  Atlanta Hawks
Nike: Jordan Brand logo on all NBA "Statement" jerseys (third kit) in 2020-21

Nike has activated its partnership with the National Basketball Association and will display the logo of its subsidiary Jordan Brand on the "Statement Edition" jerseys (third jersey) of each of the 30 franchises for the 2020-21 season, the American brand announced on 21/07/2020. "Giving the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 189149
• Published on 22/07/20 at 15:50
©  US Sassuolo
US Sassuolo: launch of a commemorative logo and a new website for the club's 100th anniversary

Unione Sportiva Sassuolo Calcio (Serie A TIM) has presented all the activities to be carried out as part of the club's 100th anniversary celebrations at a reception held at the Mapei Football Center (the club's training centre) on 17/07/2020, 100 years to the day after the Italian club was founded…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 189103
• Published on 22/07/20 at 14:05
Serie A TV rights: A. De Laurentiis (SSC Napoli) wants to create a Lega Serie A channel (€36/month)

Aurelio De Laurentiis, president of SSC Napoli, has proposed the creation of a Lega Serie A channel, starting from the season 2021-22, during a meeting between Serie A TIM club presidents on 20/07/2020, according to the Italian media on 21/07/2020. The League would be responsible for the…
Domain(s): Media
• Category(ies): Authorities, Agencies, Essentials Media
• Article # 189101
• Published on 22/07/20 at 12:59
©  FC Nantes
Ligue 1 Uber Eats: LNA Santé extends as sleeve sponsor of FC Nantes for 3 seasons (2020-2023)

LNA Santé, a brand of the French group of health establishments Groupe Noble Age, has extended as partner and sleeve sponsor of FC Nantes (Ligue 1 Uber Eats) for three additional seasons (2020-2023), announced the club on 21/07/2020. LNA Santé continues to benefit from the status of official…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Merchandising - Licensing
• Article # 189089
• Published on 22/07/20 at 12:09
©  RedBird
Toulouse FC: "We are here to invest for the long term and to win" (G. Cardinale, RedBird)

"In the short term, the objective of Toulouse FC (relegated to Ligue 2 BKT for 2020-21) is to return to Ligue 1. In the long term, it is to provide the club with the necessary resources for winning seasons over time, at higher levels, and to restore Toulouse to its iconic team status. And above…
Domain(s): Clubs
• Category(ies): Finance, Legal, Marketing - Communication
• Article # 189046
• Published on 22/07/20 at 11:29
©  FC Barcelona
FC Barcelona: Rakuten offers fans the chance to appear on a mosaic at the Camp Nou

Rakuten, a Japanese group specialised in internet services, has activated its partnership with FC Barcelona (LaLiga Santander) through the "Be Part of the Big Picture" operation, which offers the Spanish club's fans the chance to appear on a giant mosaic that will be installed on the façade of the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Stadiums
• Article # 189087
• Published on 22/07/20 at 10:45