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©  Chelsea FC
Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, and football players/managers around Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in a reverse chronological order (newest…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities
• Article # 174040
• Published on 31/01/20 at 15:50
©  ESPN
Deal Tracker: all the latest TV and media rights agreements for football competitions

This infographic details the main acquisitions of audiovisual and broadcasting rights to football competitions, concluded by broadcasters, rights holders and/or agencies since 01/01/2018. By default, the rights acquisitions are sorted in reverse chronological order (newest first), and only the…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Authorities
• Article # 174041
• Published on 31/01/20 at 15:00
©  BVB
UEFA: half of European top division clubs are controlled by an association or a public entity

Half of the top division clubs among UEFA's 55 national associations are controlled either by an association or a public entity, according to the 11th edition of the "European Club Footballing Landscape report" published by UEFA on 16/01/2020. 67 European clubs out of the 685 studied are…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Legal, Essentials Public Authorities & Regulations
• Article # 174001
• Published on 31/01/20 at 13:54
©  Fortuna Dusseldorf
Bundesliga: Björn Borgerding elected chairman of the supervisory board of Fortuna Düsseldorf

Björn Borgerding has been elected chairman of the supervisory board of Fortuna Düsseldorf (Bundesliga), announced the German club on 27/01/2020. Björn Borgerding (37 years old) has been a member of the supervisory board of the North Rhine-Westphalia club since 2014. He succeeds to Reinhold…
Domain(s): Clubs
• Category(ies): Legal
• Article # 174028
• Published on 31/01/20 at 13:15
©  TSG 1899 Hoffenheim
Bundesliga: SAP (software) extends as main shirt sponsor of TSG Hoffenheim (2020-2025)

SAP, a German IT software company, has extended as a major partner and main shirt sponsor TSG 1899 Hoffenheim (Bundesliga) for an additional five seasons (2020-2025), announced the club on 30/01/2020. In 2019-20, SAP is contributing €6m to TSG Hoffenheim as part of the agreement. The company…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 174015
• Published on 31/01/20 at 12:45
©  DC
Think Football 2020: J. Bergeaud, CEO Mediapro France, to explain French football channel strategy

Julien Bergeaud, CEO of Mediapro France, will be one of the major speakers at Think Football 2020, the fourth edition of the one-day event of discussion panels and networking organised by News Tank Football at the Eiffel Campus of our partner INSEEC U. Sport (Paris, FRA), on Wednesday…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Rights Acquisitions, Agencies, Media Audiences, …
• Article # 174006
• Published on 31/01/20 at 12:09
©  LFP
LFP: four new websites, including one dedicated to Ligue 1 Conforama and one to Domino's Ligue 2

"The (French) Professional Football League is completely renewing its digital ecosystem with the launch of four new websites: www.ligue1conforama.fr, www.dominosligue2.fr, www.ligue1.com (site in English) and www.lfp.fr", announced the LFP on 30/01/2020. "As part of its new digital strategy…
Domain(s): Public Authorities & Regulations
• Category(ies): Digital, Marketing - Communication
• Article # 173993
• Published on 31/01/20 at 11:35
©  Sorare
Serie A TIM: Sorare (blockchain), crypto-digital cards featuring AS Roma players

Sorare, a French blockchain startup, has signed a licensing agreement with AS Roma (Serie A TIM) from 2020 to integrate the club's players on Sorare's fantasy leagues platform. AS Roma joins Societa Sportiva Calcio Napoli (agreement on 22/01/2020) among the Italian clubs present on the French…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Merchandising - Licensing
• Article # 173998
• Published on 31/01/20 at 11:00
©  Cristiano Ronaldo
Juventus FC: Cristiano Ronaldo passes the 200 million followers mark on Instagram

Portuguese international forward Cristiano Ronaldo (Juventus FC, Serie A TIM) has passed the 200 million followers mark on Instagram on 29/01/2020. No other personality, sporting or otherwise, has yet managed to reach this level of popularity on the social network. The five-time Ballon d'Or…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 173967
• Published on 31/01/20 at 10:30
©  Club Atlético de Madrid
Atlético de Madrid: club acquires license for a new Canadian Premier League franchise

Club Atlético de Madrid (LaLiga Santander) has acquired a license from the Canadian Premier League (CPL) and will thus launch a new franchise in the Canadian top flight, announced the Spanish club on 29/01/2020. The new club will be based in the capital city of Ottawa (Ontario, CAN) and will…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Authorities, Essentials Clubs
• Article # 173961
• Published on 31/01/20 at 09:40