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©  LFP
LFP: launch of the "Ligue 1 Uber Eats" Twitch channel, 1st programme to be broadcast on 07/04/2021

The Ligue de Football Professionnel has launched its official "Ligue 1 Uber Eats" Twitch channel on the streaming platform specialised in video games and entertainment, on 07/04/2021. On the new channel belonging to the Amazon subsidiary, the LFP will broadcast exclusively and in full the…
Domain(s): Public Authorities & Regulations, Media
• Category(ies): Agencies, Digital, esport - gaming
• Article # 213818
• Published on 07/04/21 at 16:00
©  Manchester United FC
Premier League: Instagram, Facebook and Twitter accounts of the 20 clubs (April 2021)

The 20 clubs involved in the 2020-21 Premier League season have more than 560 million fans on Facebook, Twitter and Instagram, according to data collected by News Tank Football on 01/04/2021. This total enables the Premier League to maintain its position as the most popular Top 5 European league…
Domain(s): Clubs
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 213812
• Published on 07/04/21 at 15:20
©  FC Barcelone
LaLiga Santander: Instagram, Facebook and Twitter accounts of the 20 clubs (April 2021)

The 20 clubs in the 2020-21 LaLiga Santander have 536 million fans on Instagram, Facebook and Twitter, according to data compiled by News Tank Football on 01/04/2021. This total makes the Spanish first division the second most popular European Top 5 league on the three social networks combined…
Domain(s): Clubs
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 213629
• Published on 07/04/21 at 14:40
©  FC Inter Milan
Serie A TIM: Acqua S.Bernardo (water), official partner of FC Inter Milan until 2021-22

Acqua S.Bernardo, a mineral water brand from the Italian group Montecristo, has become the official water partner of FC Inter Milan (Serie A TIM) for the remainder of 2020-21 and the 2021-22 season, announced the Italian club on 06/04/2021. Acqua S.Bernardo benefits the status of official…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 213738
• Published on 07/04/21 at 14:00
©  Golden State Warriors
NBA: investment firm Arctos Sports Partners to acquire 5% stake in the Golden State Warriors ($275m)

The American investment firm Arctos Sports Partners is to acquire a 5% stake in the NBA franchise Golden State Warriors, according to several US media reports on 01/04/2021. Arctos Sports Partners' offer is believed to be $275m (€232m), which would value the franchise at €5.5bn (€4.64bn). If…
Domain(s): Clubs
• Category(ies): Finance, Legal
• Article # 213793
• Published on 07/04/21 at 13:00
©  Villarreal CF
Villarreal CF: 2021-22 subscriptions renewed free of charge for 2020-21 season ticket holders

"Villarreal CF (LaLiga Santander) president Fernando Roig has announced that season-ticket holders will get their season ticket for free for the 2021-22 season, after they were unable to attend any game at the Estadio de la Cerámica (24,500 capacity) this season (2020-21) due to the Covid-19…
Domain(s): Clubs
• Category(ies): Ticketing, Marketing - Communication, Stadiums
• Article # 213735
• Published on 07/04/21 at 12:20
©  Hummel
1. FC Köln: Hummel to succeed Uhlsport as equipment supplier from 2022-2027 for €4m per season

Hummel, is to become the official equipment supplier of 1. FC Köln (Bundesliga) for five seasons from 2022-23 until the end of the 2026-27 season, announced the Danish equipment manufacturer on 02/04/2021. The agreement was negotiated by Infront, the club's marketing agency. The deal is…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands
• Article # 213786
• Published on 07/04/21 at 11:40
©  UEFA
UEFA: creation of the "C diploma" a new certification for grassroots coaches

The "UEFA C diploma" has been created for grassroots football coaches, announced the European body on 01/04/2021 (brochure available to download). "Additional qualification means UEFA offers certified coaching diplomas at every level of the game: C, B, A and Pro, as well as specialised courses…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Legal
• Article # 213778
• Published on 07/04/21 at 11:00
©  D.R.
2020-21 Bundesliga: a cumulative audience of 4.1 million viewers for Matchday 27 on Sky Deutschland

Eight of the nine games on Matchday 27 of the 2020-21 Bundesliga season, played from 03 to 04/04/2021, posted a cumulative audience of 4.162 million viewers on the channels of the pay-TV operator Sky Deutschland, according to data from the German audience measurement institutes AGF and GfK…
Domain(s): Media
• Category(ies): Agencies, Media Audiences
• Article # 213777
• Published on 07/04/21 at 10:20
©  Guinness Six Nations
The strategies of investment firms, very active in sport in times of crisis

The Luxembourg investment firm CVC Capital Partners has agreed to invest up to £365m (€426m) to acquire one-seventh (14.3%) of Six Nations Rugby, the organising body of the Six Nations tournament, on 11/03/2021. The deal confirms the growing appeal of sports properties to investment firms…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Sponsors - Partners, …
• Article # 212971
• Published on 07/04/21 at 09:40