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©  Southampton FC
Southampton FC: Sportsbet.io (betting) renews with option for club to receive bonuses in Bitcoin

Sportsbet.io, the brand of Estonian cryptocurrency sports betting operator Coingaming, has extended as a partner and main shirt sponsor of Southampton FC (Premier League) for three additional seasons (2021-2023), announced the club on 08/04/2021. "The deal is the biggest sponsorship agreement…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Betting
• Article # 214086
• Published on 09/04/21 at 13:20
©  Formule E
Formula E: 3-year agreement with UNICEF to support its Safe and Healthy Environment Fund

Formula E has entered into a three-year agreement with UNICEF in support of its Safe and Healthy Environment Fund, which aims "to deliver environmental programmes and policy actions for children and young people around the world," said the organiser of the electric single-seater world championship…
Domain(s): Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Social Responsibility, Sponsors - Partners, Stadiums
• Article # 214076
• Published on 09/04/21 at 12:20
©  UEFA
Champions League: 938,000 viewers for Bayern Munich - Paris Saint-Germain on RMC Sport 1

FC Bayern Munich (Bundesliga) - Paris Saint-Germain (Ligue 1 Uber Eats), quarter-final first leg of the 2020-21 Champions League (2-3), drew an average of 938,000 viewers in France on RMC Sport 1 (Altice France group), on Wednesday 07/04/2021 (kick-off at 21:00 CET), according to the French pay-TV…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Marketing - Communication
• Article # 214065
• Published on 09/04/21 at 11:40
©  UEFA
UEFA: elections on the agenda of the 45th Ordinary Congress, in Montreux (SUI) on Tuesday 20/04/2021

The election of eight UEFA executive committee members and six European members of the FIFA Council, as well as the confirmation of the two ECA representatives and the European Leagues representative on the UEFA executive committee, are among the main items on the agenda of the 45th Ordinary UEFA…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Legal, Marketing - Communication
• Article # 214049
• Published on 09/04/21 at 11:00
©  Derby County FC
Derby County FC: club to be sold to Erik Alonso (ESP) after failed sale to Bin Zayed (UAE)

"Derby County Football Club (Sky Bet Championship) wishes to confirm that a definitive agreement to purchase the club has been reached with No Limits Sports Limited. The transaction, which is still subject to the EFL's Owners and Directors Test approval, is expected to close in the near future,…
Domain(s): Clubs
• Category(ies): Authorities, Legal
• Article # 214048
• Published on 09/04/21 at 10:20
©  FC Schalke 04
FC Schalke 04: Alexander Jobst, director of marketing and sales, to leave the club on 30/06/2021

Alexander Jobst, director of marketing, sales and organisation at FC Schalke 04 (Bundesliga), will leave his position on 30/06/2021, announced the club on 08/04/2021. "Alexander Jobst has been on the board since 2011. As part of his responsibilities, he made a major contribution to the growth…
Domain(s): Clubs
• Category(ies): Sponsors - Partners, Finance, Legal, …
• Article # 214032
• Published on 09/04/21 at 09:40
©  AFC Ajax
2020-21 Europa League: head-to-head AFC Ajax - AS Roma (quarter-final first leg, 08/04/2021)

With €155.5m in turnover in 2019-20, AFC Ajax (Eredivisie) are ranked 27th in the Football Money League 2021, a ranking in which AS Roma (Serie A TIM) and their €141.2m in turnover do not feature (despite being ranked 16th in the 2020 edition), as the two clubs prepare to each other behind closed…
Domain(s): Clubs
• Category(ies): Ticketing, Marketing - Communication, Stadiums, …
• Article # 214016
• Published on 08/04/21 at 17:35
©  AFC
Deal Tracker: all the latest TV and media rights agreements for football competitions

This infographic details the main acquisitions of audiovisual and broadcasting rights to football competitions, concluded by broadcasters, rights holders and/or agencies since 01/01/2018. By default, the rights acquisitions are sorted in reverse chronological order (newest first), and only the…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Authorities
• Article # 214014
• Published on 08/04/21 at 16:45
©  LaLiga
2020-21 LaLiga Santander: 4.24 million viewers in Spain for Matchday 29 (+ Twitch audience)

The 10 games on Matchday 29 of the 2020-21 LaLiga Santander season, played behind closed doors from 02 to 07/04/2021, posted a cumulative audience of 4.240 million viewers in Spain (3.412 million on the Movistar LaLiga pay-TV channels and 828,000 on the free-TV channel Gol) according to data from…
Domain(s): Media
• Category(ies): Agencies, Media Audiences
• Article # 213998
• Published on 08/04/21 at 16:00
©  Scottish Rugby Union
Rugby/Scotland: Peter Vardy jersey sponsor of the men's XV, BT remains Murrayfield's naming partner

Peter Vardy, a Scottish car dealership, is to become a principal partner (first level) of the Scottish Rugby and main jersey sponsor of its men's rugby union team "in a four year deal commencing in the summer of 2021," announced the body 07/04/2021. The car dealership was previously Scottish…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 213994
• Published on 08/04/21 at 15:15