Archives October, 2021

Filter by domain

Filter by year

Filter by month

©  Meta

Facebook: company rebrands as "Meta", names of the groups various social networks remain unchanged

The Facebook company has changed its name to "Meta", announced Marck Zuckerberg, CEO of the social network, on 28/10/2021. The names of the group's various social networks or instant messaging services (Facebook, Instagram, Whatsapp, Messenger) as well as that of Oculus (a company specialising in…
Domain(s): Media
• Category(ies): Digital, Marketing - Communication, Media, …
• Article # 232857
• Published on
©  UEFA

UEFA Women's Euro 2022: composition of the four groups following the draw on 28/10/2021

England - Norway in Group A, Germany - Spain in Group B, Russia - Switzerland in Group C and France - Italy in Group D, these are some of the key fixtures that will take place in the Women's Euro 2022 final tournament, following the draw hosted by UEFA in Manchester (ENG) on 28/10/2021. Reigning…
Domain(s): Public Authorities & Regulations
• Category(ies): Stadiums, Legal, Game - pitch, …
• Article # 232849
• Published on
©  D.R.

2022 World Cup: Accor (hotel group) to manage Qatar's real estate portfolio until the end of 2022

Accor, a French hotel group, has been named "main accommodation partner" of the 2022 World Cup by the Supreme Committee for Delivery & Legacy (SC), the Qatari body overseeing the development of the infrastructure for the competition, on 28/10/2021. Accor, "a world leading hospitality group…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 232786
• Published on
©  Pitch

Rugby/Six Nations: Pitch (agency) to continue to market international media rights (2022-2025)

Pitch International, a British marketing and media rights agency, has extended its international media rights to the Guinness 6 Nations Championship from 2022, announced Six Nations Rugby Ltd, the commercial company holding the rights to the tournament, on 25/10/2021. Like the previous ones, this…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Media
• Article # 232835
• Published on
©  AC Milan

2021-22 Serie A TIM: attendance for Matchday 10 (12,870 spectators on average per game)

Matchday 10 of the 2021-22 Serie A TIM season drew an average of 12,870 spectators per game, from Tuesday 26 to Thursday 28/10/2021. The average fill rate was 35.7%. Although the maximum capacity of Italian stadiums has been raised to 75% by the authorities since Matchday 8, compared to 50…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Clubs, Stadiums
• Article # 232819
• Published on
©  1. FC Köln

Bundesliga: Ford (car manufacturer) extends as exclusive partner of 1. FC Köln until 2024-25

Ford-Werke GmbH, a subsidiary of the American car manufacturer Ford, has extended as exclusive partner (2nd level) of 1. FC Köln (Bundesliga) for three years (2022-2025), announced the club on 28/10/2021. The agreement was negotiated by Infront, the club's marketing agency. Ford had previously…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 232783
• Published on
©  Real Betis Balompié

2021-22 LaLiga Santander: attendance for Matchday 11 (18,055 spectators on average per game)

Matchday 11 of the 2021-22 LaLiga Santander season drew an average of 18,055 spectators per game, from Tuesday 26 to Thursday 28/10/2021. The average fill rate was 55.8%. After Matchday 10, which saw the Spanish league regain its pre-Covid-19 pandemic stadium attendance figures, Matchday 11…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Clubs, Stadiums
• Article # 232792
• Published on
©  D.R.

Inter: "Financial stability, keeping the team challenging: focal points of our strategy" (S. Zhang)

"Within the extraordinary economic and social context created by the pandemic, the club’s financial stability and sustainability and keeping the team challenging at the highest level are the focal points of our strategy", said Steven Zhang (CHN), president of FC Inter Milan (Serie A TIM), at the…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Stadiums, Sponsors - Partners, …
• Article # 232747
• Published on
©  BVB

CSR: Borussia Dortmund joins the United Nations Global Compact (responsible business management)

Borussia Dortmund has become "the first Bundesliga club to sign up to UN Global Compact, the world's largest initiative for sustainable and responsible business management," announced the German club on 27/10/2021. "By joining, BVB commits to the UN Global Compact's ten principles on human…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Social Responsibility
• Article # 232768
• Published on
©  OL

Ligue 1 Uber Eats: "We can expect €90m to €95m for international rights in 2021-22" (J-M. Aulas, OL)

"Regarding international rights, the good news is that the minimum amount given by beIN Media Group (guaranteed minimum of €80m per year on average over the 2018-2024 cycle) has been exceeded and we can expect to reach a €90m to €95m basis (in 2021-22). There is a Boateng, Messi, etc. effect. We…
Domain(s): Clubs
• Category(ies): Ticketing, Marketing - Communication, Stadiums, …
• Article # 232669
• Published on