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©  FIFA
FIFA: “Beyond Greatness”, the brand identity of the 2023 Women's World Cup

”Beyond Greatness” is the brand identity slogan for the 2023 Women's World Cup in Australia and New Zealand (from 20/07 to 20/08/2023), of which FIFA unveiled the graphic and audio elements on 28/10/2021.  "Vibrant and dynamic, this new brand identity includes distinctive cultural elements, a…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication
• Article # 232707
• Published on 28/10/21 at 16:00
©  AC Milan
Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, and football players/managers around Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in a reverse chronological order (newest first)…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities
• Article # 232664
• Published on 28/10/21 at 14:30
©  Socios.com
Fan engagement: Socios.com invites fans to choose the celebration of a goal by R. Falcao (Colombia)

Socios.com, a cryptocurrency blockchain platform owned by Maltese companies ChiliZ and Mediarex Sports & Entertainment, has become a partner of football player Radamel Falcao (Rayo Vallecano de Madrid, LaLiga Santander) from 2021-22, announced the fan token specialist on 20/10/2021. This is the…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Marketing - Communication, Social Networks
• Article # 232652
• Published on 28/10/21 at 13:30
©  Liverpool FC
Sky Sports: highest audience in the group's history on 24/10/2021, including Man United - Liverpool

"Sky Sports recorded highest-ever day (on Sunday 24/10/2021) of viewing thanks to Premier League, Formula One and ICC Men's T20 World Cup (cricket)," announced the British pay-TV operator on 26/10/2021. "An average of 1.2m viewers tuned in to Sky Sports channels between 06:00 (local time…
Domain(s): Media
• Category(ies): Media Audiences, Media
• Article # 232639
• Published on 28/10/21 at 12:00
©  Atlético de Madrid
LaLiga Santander: Capital Energy to supply Atlético de Madrid with renewable energy for three years

Capital Energy, a Madrid-based renewable energy company, has activated its partnership with Club Atlético de Madrid (LaLiga Santander) and has become the Spanish club's renewable energy supplier for three seasons (2021-2024), announced Atlético de Madrid on 26/10/2021. "The company will be in…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Social Responsibility, Stadiums
• Article # 232634
• Published on 28/10/21 at 11:00
©  CCTV
China: CCTV resumes the broadcast of European Top 5 leagues with Bundesliga and Ligue 1

The Chinese public broadcasting group CCTV has resumed the broadcast of European Top 5 leagues, with the Bundesliga (since the beginning of October 2021) and the Ligue 1 Uber Eats (since 24/10/2021). Bundesliga International has signed a three-year agreement (2021-2024) with CCTV to broadcast…
Domain(s): Media
• Category(ies): Rights Acquisitions, Authorities, Media, …
• Article # 232605
• Published on 28/10/21 at 10:00
DAZN: British group considering an IPO on Wall Street (press)

The UK-based global OTT sports platform DAZN is considering an IPO on Wall Street (New York, United States), according to the Italian business daily Milano Finanza, on 27/10/2021. "The market window is favourable, and DAZN could benefit from the large number of SPAC (Special Purpose Acquisition…
Domain(s): Media
• Category(ies): Finance, Investment - Shareholding, Media
• Article # 232584
• Published on 27/10/21 at 18:00
©  Faze Clan
esport: FaZe Clan (USA) to list on the New York Stock Exchange (NASDAQ) in 2022

FaZe Clan is to list on the New York Stock Exchange (NASDAQ) under the new ticker symbol “FAZE” following a merger with B. Riley Principal 150 Merger Corp. (BRPM), announced the US esports and entertainment organisation on 25/10/2021.  "The transaction is expected to close in the first quarter…
Domain(s): Sponsors & Partners
• Category(ies): Finance, Investment - Shareholding, Marketing - Communication, …
• Article # 232578
• Published on 27/10/21 at 17:00
©  OL
OL Groupe: revenues of €177.4m (- 35%) and net loss of €107m in 2020-21

OL Groupe's total revenues for the financial year 2020-21 (from 01/07/2020 to 30/06/2021) amounted to €177.4m, down 35% compared to 2019-20 (€271.6m), announced the holding company that owns Olympique Lyonnais (Ligue 1 Uber Eats) on 26/10/2021. OL Groupe posted a net loss of €107m, compared with a…
Domain(s): Clubs
• Category(ies): Ticketing, Marketing - Communication, Stadiums, …
• Article # 232526
• Published on 27/10/21 at 16:00
©  GfK
Spain: content piracy down by 7% (-19% for football) in 2020 (GfK study)

In Spain in 2020, there were 5.239 billion illegal accesses (-7% compared to 2019, -10% versus 2018 and -24% versus 2015) to content worth over €30bn, with a loss for the sector amounting to €2.416bn, according to a GfK institute's study published in October 2021. Football accounts for 71…
Domain(s): Media
• Category(ies): Finance, Authorities, Legal, …
• Article # 232537
• Published on 27/10/21 at 14:30