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©  TF1
Ligue 1: TF1 to recover highlights via Amazon for its Téléfoot programme, for 1st time in 14 years

The free-TV group TF1 has sub-licensed the rights to broadcast the Sunday morning magazine (not operated by Amazon) for its Ligue 1 Uber Eats Téléfoot programme from 24/10/2021 until the end of the 2021-22 season. These rights were acquired for less than €1m according to the French daily daily Le…
Domain(s): Media
• Category(ies): Marketing - Communication, Media
• Article # 232229
• Published on 25/10/21 at 11:00
©  Paris la Défense Arena
Paris La Défense Arena: Cupra (car manufacturer), partner for three years (2021-2024)

Cupra, a subsidiary of the German car manufacturer Volkswagen, has become a partner of the Paris La Défense Arena for three years (2021-2024), according to the venue's operators on 22/10/2021. In addition to a "common DNA" with the arena revolving around music, Cupra, which succeeds Toyota…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Marketing - Communication, Stadiums
• Article # 232219
• Published on 25/10/21 at 10:20
©  D.R.
European Super League: Italy joins 15 countries that have already their expressed support for UEFA

Italy is now supporting UEFA in its fight against the European Super League project presented by 12 major European clubs on 18/04/2021 (see below), according to Italian media on 23/10/2021. Italy had not sent the European Court of Justice any official document indicating its position on the…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Legal, Game - pitch, …
• Article # 232212
• Published on 25/10/21 at 09:45
Deal Tracker: all the latest TV and media rights agreements for football competitions

This infographic details the main acquisitions of audiovisual and broadcasting rights to football competitions, concluded by broadcasters, rights holders and/or agencies since 01/01/2018. By default, the rights acquisitions are sorted in reverse chronological order (newest first), and only the…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies, Authorities
• Article # 232171
• Published on 22/10/21 at 17:30
©  RC Lens
Ligue 1 Uber Eats: Veolia (collective services), "ecological transformation partner" of RC Lens

Veolia, a French multinational specialised in public services (water, waste, energy), has become a partner of RC Lens (Ligue 1 Uber Eats) for "several seasons" from 2021-22, announced the club on 21/10/2021. The French group thus assumes the title of "ecological transformation partner" of RC Lens…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Social Responsibility
• Article # 232145
• Published on 22/10/21 at 17:00
©  Manchester City FC
Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, and football players/managers around Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in a reverse chronological order (newest first)…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities
• Article # 232157
• Published on 22/10/21 at 16:00
©  SL Benfica
SL Benfica: an eight-year strategic partnership with the Mauritius Football Association

SL Benfica (Liga Portugal Bwin) has entered into a strategic partnership with the Mauritian Football Association (MFA) "for the next eight years," announced the club on 19/10/2021. "The project foresees the full-time presence of a Benfica's technical coordinator in the Mauritius Football…
Domain(s): Clubs
• Category(ies): Game - pitch, Marketing - Communication, Social Responsibility, …
• Article # 232130
• Published on 22/10/21 at 15:30
©  Eleven
European Leagues: agreement with Eleven and OneFootball for the global broadcast of 9 leagues

The broadcasting group Eleven and the platform OneFootball have signed an agreement with European Leagues for the free-to-air global broadcasting of nine professional football leagues (Danish Superliga, Icelandic Top Football, Professional Football League of Kazakhstan, Latvian Optibet Virsliga…
Domain(s): Media
• Category(ies): Digital, Authorities, Media
• Article # 232124
• Published on 22/10/21 at 14:40
©  Olympique Lyonnais
2021-22 Europa League: 1.16 million viewers in France for Sparta Prague - Olympique Lyonnais on W9

The Sparta Prague (RTC) - Olympique Lyonnais (Ligue 1 Uber Eats) game (3-4), on Matchday 3 of the group stage of the 2021-22 Europa League season (Group A), drew an average of 1.16 million viewers, with a peak audience of 1.4 million, on the French free-TV channel W9 (M6 Group), on Thursday…
Domain(s): Media
• Category(ies): Media Audiences, Media
• Article # 232111
• Published on 22/10/21 at 14:00
©  UEFA
UEFA Women's Euro 2022: draw for the final tournament in Manchester on Thursday 28/10/2021

The draw for the Women's Euro 2022 football tournament, scheduled to take place in England from 06 to 31/07/2022, will take place in Manchester (ENG) on Thursday 28/10/2021. "The draw will be broadcast live worldwide on UEFA.com, UEFA.tv and on the BBC for viewers in the United Kingdom at 16:30…
Domain(s): Public Authorities & Regulations
• Category(ies): Game - pitch, Legal, Marketing - Communication, …
• Article # 232064
• Published on 22/10/21 at 12:30