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©  DFB
esports/Germany: DFB e-Pokal finals on the free-TV channel ProSieben Maxx

The finals of the first edition of the DFB-ePokal, the official esports competition of the German Football Association played on the FIFA 21 video game (EA Sports), will be broadcast from 06 to 09/05/2021 on the free-to-air channel ProSieben Maxx (ProSiebenSat.1 group), announced the DFB on…
Domain(s): Media
• Category(ies): Agencies, Authorities, Marketing - Communication, …
• Article # 216653
• Published on 05/05/21 at 12:20
©  Vivendi
Media: Vivendi, Mediaset and Fininvest "waive all litigation and claims between them"

The French media and entertainment group Vivendi (parent company of the and free and pay TV group Canal+), the Italian audiovisual group Mediaset and its holding company Fininvest (controlled by the family of former Italian Prime Minister Silvio Berlusconi and holding 44% of Mediaset's shares…
Domain(s): Media
• Category(ies): Agencies, Finance, Legal, …
• Article # 216638
• Published on 05/05/21 at 11:40
©  Manchester United FC
Premier League: Instagram, Facebook and Twitter accounts of the 20 clubs (May 2021)

The 20 clubs involved in the 2020-21 Premier League season have more than 564 million fans on Facebook, Twitter and Instagram, according to data collected by News Tank Football on 01/05/2021. This total enables the Premier League to maintain its position as the most popular Top 5 European league…
Domain(s): Clubs
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 216601
• Published on 05/05/21 at 11:00
©  Asics
Tennis: Novak Djokovic extends as global footwear ambassador of Asics as part of a "multi-year" deal

The Serbian tennis player Novak Djokovic has extended his contract as the global footwear ambassador of the Japanese equipment manufacturer Asics as part of a "multi-year" deal, on 30/04/2021. To mark the occasion, Asics presented a film (see below) where a special edition of the "Court FF…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Marketing - Communication
• Article # 216509
• Published on 05/05/21 at 10:20
©  D.R.
Exclusive Media: "BT's desire to sell BT Sport marks the end of an era" (Arnaud Simon)

"BT's (British telecom operator) desire to sell BT Sport (pay-TV package) is a strong marker of the paradigm shift in the global sports and media landscape and the impact of this announcement, which comes in the midst of renegotiations of the Premier League TV rights in the UK, should not be…
Domain(s): Media
• Category(ies): Marketing - Communication, Authorities, Agencies, …
• Article # 216526
• Published on 05/05/21 at 09:40
©  WNBA
FAANG Deal Tracker: list of acquisitions, partnerships and activities in sports

The term FAANG directly refers to refers to the American groups in new technologies and the internet: Facebook (social network), Amazon (e-commerce and content), Apple (computing technology), Netflix (video on-demand and content), and Google (Alphabet group, internet). By extension, the term…
Domain(s): Public Authorities & Regulations, Media
• Category(ies): Rights Acquisitions, Agencies, Digital, …
• Article # 216626
• Published on 04/05/21 at 17:20
©  FC Augsburg
Bundesliga: Bernd Siegmund GmbH (welding) extends as sleeve sponsor of FC Augsburg until 2026

Bernd Siegmund GmbH, a German manufacturer of welding and clamping systems, has extended as a sleeve sponsor of FC Augsburg 1907 (Bundesliga) for an additional five years, from 2021 until 2026, announced the German club on 04/05/2021.  Bernd Siegmund GmbH will continue to benefit from the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 216561
• Published on 04/05/21 at 16:40
©  UEFA
Covid-19/Euro 2020: UEFA increases number of available players for the 24 teams from 23 to 26

UEFA has decided to "exceptionally" increase the number of available players for all teams participating in Euro 2020, in order to "mitigate the risks of teams facing a shortage of available players due to possible positive Covid-19 tests and subsequent quarantine measures," announced the European…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Legal, Essentials Public Authorities & Regulations
• Article # 216600
• Published on 04/05/21 at 16:00
©  FC Inter Milan
Serie A TIM: FC Inter Milan launches an official channel on the streaming platform Twitch

"In addition to our 19th Scudetto (Italian league title), another important step in the history of Inter was taken yesterday evening; after the mathematical confirmation of our 2020-21 Serie A TIM title victory, our first live stream on Twitch went out, marking the launch of the official Inter…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 216576
• Published on 04/05/21 at 15:20
©  LaLiga
2020-21 LaLiga Santander: TV audiences for Matchdays 33 and 34 in Spain

The ten games on Matchday 34 of the 2020-21 LaLiga Santander season, played behind closed doors from 30/04 to 03/05/2021, posted a cumulative audience of 4.656 million viewers in Spain (3.299 million on the Movistar LaLiga pay-TV channels and 1.357 million on the free-TV channel Gol) according to…
Domain(s): Media
• Category(ies): Agencies, Media Audiences
• Article # 216583
• Published on 04/05/21 at 14:40