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©  Sorare
Ligue 2 BKT: Sorare (NFTs) partner of 11 clubs, which will be part of a European D2 fantasy league

Sorare has become an exclusive partner of 11 Ligue 2 BKT clubs in 2022-23 and "plans to become a partner of all Ligue 2 clubs in the coming weeks," announced the French startup specialised in NFTs bearing the image of football players, on 25/08/2022. • The clubs concerned by the agreement…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Clubs, Digital, …
• Article # 261794
• Published on 25/08/22 at 14:00
©  D.R.
Formula 1: "No French Grand Prix in 2023" (Stefano Domenicali, Formula One Group)

"There will be no (French) Grand Prix in 2023. We are still in discussions with the Federation and even the government," said Stefano Domenicali, president and CEO of Formula One Group, to the international media on 25/08/2022. The race, held at the Paul Ricard circuit in Castlelet (Var) and…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Stadiums
• Article # 261773
• Published on 25/08/22 at 12:30
©  FIFA
Qatar 2022: World Cup Trophy Tour in the 32 countries participating in the World Cup

The FIFA World Cup Trophy will pass through France from Thursday 06 to Sunday 09/10/2022, and England from Wednesday 12 to Thursday 13/10/2022, according to FIFA on 24/08/2022, which presented a route that will, for the first time, take the 6.142kg solid gold object awarded to the winners since…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Sponsors - Partners
• Article # 261775
• Published on 25/08/22 at 11:40
©  TF1
Australia: Nine Entertainment acquires media rights to 2021 (played in 2022) & 2023 Rugby World Cups

The privately-owned Australian group Nine Entertainment has acquired the exclusive broadcasting rights to the 2021 Women's Rugby World Cup (postponed from 08/10 to 12/11/2022 due to the Covid-19 pandemic) hosted by New Zealand and the 2023 World Cup (hosted by France) for its streaming platform…
Domain(s): Media
• Category(ies): Rights Acquisitions, Media
• Article # 261763
• Published on 25/08/22 at 11:00
©  Minnesota Twins
Baseball: Minnesota Twins (MLB) offer an augmented reality experience in their stadium

Minnesota Twins (MLB) have partnered with US digital marketing company Stagwell and its ARound platform to bring an augmented reality experience to fans at Target Field (38,540 capacity), the Minneapolis (USA) franchise's stadium, announced both parties on 22/08/2022. By pointing their…
Domain(s): Clubs
• Category(ies): Stadiums, Digital, Essentials Clubs
• Article # 261762
• Published on 25/08/22 at 10:20
©  D.R.
2026 World Cup: CONMEBOL unanimous in defense of its 18-match qualification format

The CONMEBOL Council, which met in Santiago (CHI), unanimously decided to ask FIFA to ensure that the 2026 World Cup qualifiers retain their current format, i.e. a two-legged championship with 18 matches for each of the 10 teams (see below), according to the South American Football Confederation…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Legal, Game - pitch, …
• Article # 261754
• Published on 25/08/22 at 09:40
©  BVB
Borussia Dortmund: revenues of €456.9m (+27%) and a net loss of €35.1m in 2021-22

Borussia Dortmund (Bundesliga) posted revenues (including transfers) of €456.9m during the 2021-22 financial year (01/07/2021 to 30/06/2022), up 27% compared to 2020-21 (€358.6m), announced the club on 19/08/2022. BVB posted a turnover excluding transfers of €351.6m (compared to €334.2m on…
Domain(s): Clubs
• Category(ies): Ticketing, Stadiums, Transfer Market, …
• Article # 261731
• Published on 24/08/22 at 18:05
©  LaLiga
LaLiga: Motorola becomes a partner in Mexico, 3rd regional partnership in Latin America in 2022-23

Motorola México, a national subsidiary of the telecommunications company owned by the Chinese Lenovo Group, has become a regional partner of LaLiga Santander for the Mexican market from the 2022-23 season, announced LaLiga on 23/08/2022. The smartphone manufacturer has the status of regional…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 261712
• Published on 24/08/22 at 17:35
©  TCL
Basketball: TCL (televisions, Hong Kong) renews as a major partner of FIBA until 2023

TCL, a manufacturer of electronic equipment including televisions, has renewed its partnership with FIBA for another year, until 2023, announced the Hong Kong-based group on 22/08/2022. This agreement was negotiated by FIBA Marketing, which was born out of the collaboration between Infront and the…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 261676
• Published on 24/08/22 at 17:00
©  AS Roma
2022-23 Serie A TIM: 5.2 million viewers on DAZN in Italy for the 10 games on Matchday 2

The ten games on Matchday 2 of the 2022-23 Serie A TIM season, played from 20 to 22/08/2022, drew 5.2 million viewers on the OTT platform DAZN, which broadcasts all the games each matchday (7 exclusively, 3 co-broadcast with Sky Italia), according to Auditel data reported by the website Prima…
Domain(s): Media
• Category(ies): Media Audiences, Digital, Media
• Article # 261700
• Published on 24/08/22 at 16:20