Archives 2022 (page 22/285)

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©  D.R.

Equipment manufacturer: Henriette Leparoux appointed chief marketing officer for Le Coq Sportif

Henriette Leparoux has been appointed chief marketing officer for the French sports equipment manufacturer Le Coq Sportif, on 29/11/2022. "I am very pleased to announce my new position as chief marketing officer for Le Coq Sportif! An iconic French brand that needs no introduction. Official…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Marketing - Communication
• Article # 272492
• Published on
©  D.R.

Qatar 2022: 38 advertisers visible on TF1 during France's first match (versus 58 in 2018, -36%)

"On the occasion of Les Bleus' first match (France - Australia, 4-1, Tuesday 22/11/2022, kick-off at 20:00 CET) as part of the 2022 World Cup, 38 advertisers were featured on TF1 (on screens before, during and after the match), compared to 58 during their first match of the 2018 World Cup (-36%),…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Media
• Article # 272421
• Published on
©  Deltatre

Germany: Deltatre (digital solutions) appointed to develop Dyn Media's OTT platform

Deltatre, an Italian company specialised in digital solutions for sports broadcasters and event organisers, has been appointed to develop the OTT service of the German streaming platform Dyn Media (formerly S-Nation), due to launch in July 2023, announced the company on 28/11/2022. "Deltatre…
Domain(s): Media
• Category(ies): Digital, Marketing - Communication, Media
• Article # 272443
• Published on
©  BeIN Media Group

Qatar 2022: over 1 billion cumulative views for the first 16 matches on beIN Sports MENA (+113%)

beIN Media Group recorded more than one billion cumulative views for the opening ceremony and the 16 games on Matchday 1 of the 2022 World Cup in the MENA zone, an increase of 113% compared to the same matchday of the competition during the 2018 World Cup (also broadcast by beIN in MENA)…
Domain(s): Media
• Category(ies): Media Audiences, Media, Essentials Media
• Article # 272436
• Published on
©  AC Milan

Serie A TIM: AC Milan open three academies in Kerala, India

AC Milan (Serie A TIM) has announced the opening of three academies in Kozhikode, Malappuram and Ernakulam, in the state of Kerala, India, on 29/11/2022. This operation is being carried out in partnership with the Calicut Sport City multi-sports club. The three academies "will offer a training…
Domain(s): Clubs
• Category(ies): Game - pitch, Marketing - Communication, Social Responsibility, …
• Article # 272414
• Published on
©  RFEF

Spain: RealFevr (Web3) partners with the Spanish Football Federation to publish Copa del Rey NFTs

RealFevr, a Portuguese Web3 startup offering a fantasy football application, has entered into a collaboration agreement with the Royal Spanish Football Federation (RFEF) for three years (2022-2024), announced the body on 29/11/2022. As part of this agreement, RealFevr will publish NFTs to…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 272408
• Published on
©  TF1

Qatar 2022: 16.59 million viewers for Wales - England on BBC One in the UK

Wales - England (0-3), on Matchday 3 in Group B of the 2022 World Cup, drew an average of 16.59 million viewers on the public TV channel BBC One in the United Kingdom, on Tuesday 29/11/2022 (kick-off at 19:00 GMT, 20:00 CET), according to data from the audience measurement institute BARB…
Domain(s): Media
• Category(ies): Media Audiences, Media, Essentials Media
• Article # 272407
• Published on
©  FIFA

Qatar 2022/Germany-Costa Rica: another first for Stéphanie Frappart (FRA) on 01/12/2022

France's Stéphanie Frappart, born on 14/12/1983, will be the first female central referee in history to officiate at the men's World Cup finals, during the match between Germany and Costa Rica (Matchday 3 in Group E, at the Al Bayt Stadium in Al-Khor, kick-off at 20:00 CET) on Thursday 01/12/2022…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Game - pitch, Essentials Public Authorities & Regulations
• Article # 272365
• Published on
©  LaLiga

LaLiga: opening of the 3rd LaLiga TwentyNine's, a Spanish football-themed sports bar, in Doha (QAT)

LaLiga has opened its third "LaLiga TwentyNine's", a conceptual sports bar housed on the 61st and 62nd floors of the Kempinski Residences & Suites Hotel in Doha, Qatar, announced the Spanish professional league on 22/11/2022. "In partnership with Alfardan Hospitality (services and real estate…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Merchandising - Licensing, Stadiums
• Article # 272352
• Published on