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Bundesliga: after 30 seasons in the top flight, Schalke 04 will be relegated at the end of 2020-21

After losing 1-0 to DSC Arminia Bielefeld in Matchday 30 of the Bundesliga on 20/04/2021, FC Schalke 04 are officially relegated to the 2.Bundesliga at the end of the 2020-21 season. Results after 30 rounds: 13 points from 2 wins, 7 draws, and 21 defeats. Thus, over the last four matchdays of…

Domain(s): Clubs
• Category(ies): Clubs, Marketing - Communication
• Article # 215260
• Published on 21/04/21 at 15:09

Manchester United: executive vice-chairman Ed Woodward to step down at the end of 2021

Ed Woodward, executive vice-president of Manchester United FC (Premier League), will step down at the end of 2021, the English club said on 20/04/2021. He became executive vice-chairman in 2012, after having joined Manchester United in 2005. In question, undoubtedly, is his involvement in the…

Domain(s): Clubs
• Category(ies): Legal, Essentials Clubs
• Article # 215247
• Published on 21/04/21 at 13:19

Super League: "The goal is to save football" (F. Pérez, Real Madrid / European Super League)

"It is not only the rich who want the Super League, we are creating it to save football because we have reached a critical moment," said Florentino Pérez, president of Real Madrid CF and chairman of "The Super League", the company responsible to theoretically organise a European Super League, on…

Domain(s): Clubs, Public Authorities & Regulations
• Category(ies): Clubs, Finance, Authorities, …
• Article # 215189
• Published on 21/04/21 at 11:30

Super League: the 12 founding clubs account for 62.5% of the 2011-2020 Champions League semi-finals

25 of the 40 places (62.5%) in the semi-finals of the last 10 Champions Leagues (2010-11 to 2019-20) were occupied by one of the 12 big clubs which have announced their desire to create a European Super League on 18/04/2020. Over this same cycle, they also represent: • 45% of the Round of 16…

Domain(s): Clubs
• Category(ies): Marketing - Communication, Clubs, Authorities, …
• Article # 215164
• Published on 20/04/21 at 17:19

European Top 5: Manchester City has the highest value playing squad (€1.29bn) in 2020-21 (CIES)

Manchester City FC (Premier League) is the club with the highest valuation of the playing squad of the Top 5 leagues in 2020-21, at €1.299bn, according to the CIES Football Observatory in its weekly letter published on 19/04/2021, which presents the ranking of the 98 clubs of the five major…

Domain(s): Clubs
• Category(ies): Finance, Authorities, Transfer Market
• Article # 215158
• Published on 20/04/21 at 16:30

Bundesliga: VfL Wolfsburg becomes away shirt sponsor of Chattanooga FC (USA, 3^rd division)

VfL Wolfsburg (Bundesliga) extended its partnership with Chattanooga FC (National Independent Soccer Association, American 3^rd division) and becomes away shirt sponsor of the American club from the 2021 season, announced the German club on 15/04/2021. The city of Chattanooga (Tennessee, USA…

Domain(s): Clubs
• Category(ies): Activation, Clubs, Marketing - Communication, …
• Article # 214996
• Published on 19/04/21 at 14:19

Exclusive Ligue 1 Uber Eats: esports, a new development axis for RC Strasbourg Alsace

"RC Strasbourg Alsace (Ligue 1 Uber Eats) is developing an ambitious marketing strategy and esports will allow us to move forward on three strategic axes: promoting the brand among the youngest, continuing to strengthen our national footprint, and diversifying our revenues by opening up to a new…

Domain(s): Clubs
• Category(ies): Marketing - Communication, Merchandising - Licensing, Sponsors - Partners, …
• Article # 214799
• Published on 16/04/21 at 14:20

USA: OL Reign's (NWSL) main shirt sponsorship space dedicated to the Black Future Co-op Fund

OL Reign (NWSL), the US women's football franchise majority-owned by Olympique Lyonnais (Ligue 1 Uber Eats/D1 Arkema), has unveiled two new shirts for the 2021 season featuring the Black Future Co-op Fund logo - "Washington's first all Black-led philanthropy created to ignite Black generational…

Domain(s): Clubs
• Category(ies): Marketing - Communication, Social Responsibility, Sponsors - Partners
• Article # 214823
• Published on 16/04/21 at 12:20

Serie A TIM: AC Milan signs a Manifesto against online abuse and hate speech

"AC Milan (Serie A TIM) has become the first club in the Italian league "to sign the Manifesto of non-hostile communication for sport, created by the non-profit association Parole O_Stili, with the aim to take a stand against the issue of hate speech and online discrimination," announced the Milan…

Domain(s): Clubs
• Category(ies): Authorities, Marketing - Communication, Social Responsibility
• Article # 214745
• Published on 15/04/21 at 17:40

Exclusive Investment firms: "Business must not collide with the values of sport" (Didier Poulmaire, lawyer)

"We must ensure that sport actors (clubs, athletes, etc.) are guaranteed that firms will not influence the normal course of competitions, nor be able to influence the development of sport. We must reconcile the legitimate concern of profitability of investment firms with the DNA and values of…

Domain(s): Clubs, Public Authorities & Regulations
• Category(ies): Clubs, Authorities, Legal, …
• Article # 213804
• Published on 15/04/21 at 17:00