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©  D.R.
A week after Ligue 1, Bundesliga, Premier League and LaLiga resume this Friday 13/08/2021

One week after the Ligue 1 Uber Eats and eight days before the Serie A TIM, three European Top 5 leagues kick off their 2021-22 campaigns this Friday 13/08/2021. • The new season will first kick off in Germany with Borussia Mönchengladbach - FC Bayern Munich at Borussia Park (kick-off at 20:30…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Digital, Sporting Goods & Brands, …
• Article # 225785
• Published on 13/08/21 at 13:20
©  D.R.
LaLiga: partnership with Kore Software to optimise its sponsorship strategy

Kore Software, a US-based management solutions company, has become a partner of LaLiga "to optimise its approach to partnership and activation management and support its global growth," announced the body on 10/08/2021. "LaLiga will leverage Kore Software's intelligence platform to manage…
Domain(s): Public Authorities & Regulations
• Category(ies): Activation, Digital, Sponsors - Partners
• Article # 225741
• Published on 12/08/21 at 12:30
©  The FA
Women's Euro 2022: over 140,000 tickets sold in three weeks, including 53,000 for the final

More than 140,000 tickets for all 31 matches of the Women's Euro 2022 (06-31/07/2022) have been sold in a three-week pre-sale organised by the US payment solutions and financial services group Visa, including 53,000 tickets for the final of the competition at Wembley (London, ENG, 31/07/2022)…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Marketing - Communication, Media, …
• Article # 225717
• Published on 11/08/21 at 15:30
©  Shanghai Juss Sports Development
Tennis/ATP: Shanghai Masters 1000 cancelled, BNP Paribas Open extended from 07 to 17/10/2021

The Rolex Shanghai Masters, an ATP Masters 1000 tournament held in Shanghai (CHN), will not appear on the 2021 calendar due to Covid-19, according to the ATP on 09/08/2021. The cancellation of the Chinese ATP tournaments in Chengdu and Zhuhai is also confirmed in the latest version of the 2021…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Stadiums
• Article # 225654
• Published on 10/08/21 at 12:30
©  Damien LG / OL
2021-22 Ligue 1 Uber Eats: attendance for Matchday 1 (18,383 spectators on average per game)

Matchday 1 of the 2021-22 Ligue 1 Uber Eats season drew an average of 18,383 spectators per game from Friday 06 to Sunday 08/08/2021. The average fill rate was 60%. Ligue 1 clubs posted an average 24,492 spectators per game on Matchday 1 of the 2019-20 season (nearly all of the 2020-21 season was…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Clubs, Stadiums
• Article # 225651
• Published on 10/08/21 at 10:20
©  Infront
Infront: Christopher Axer (head of sales at FIFA) named director of central sales from 01/10/2021

Christopher Axer (GER), current head of sales at FIFA, has been appointed as Infront's director of central sales for the ProSports division, based at the marketing company's headquarters in Zug (SUI), and will take up his post from 01/10/2021, announced Infront on 09/08/2021. Axer has spent…
Domain(s): Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Agencies, Legal, Marketing - Communication
• Article # 225634
• Published on 09/08/21 at 16:30
©  IOC
Tokyo 2020: "The Olympic Games of hope, solidarity and peace" (Thomas Bach, IOC)

"The Olympic Games Tokyo 2020 are the Olympic Games of hope, solidarity and peace," said Thomas Bach, president of the International Olympic Committee, at the closing ceremony of the 32nd Olympiad of the modern era, in Tokyo (JPN), on 08/08/2021. The German was delighted with the unfolding of…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Digital, Marketing - Communication, …
• Article # 225605
• Published on 09/08/21 at 11:00
©  Manchester United Foundation
Exclusive Manchester United Foundation: "You have to become experts to make a difference" (John Shiels, CEO)

"We have limited resources as do all charities. If you're not specific, not strategic, and you try to solve all the world's problems and issues, you just can't do it. You have to target your resources and field of activity and do your very best in that area, to ensure that you become experts in…
Domain(s): Clubs, Public Authorities & Regulations
• Category(ies): Social Responsibility, Stadiums, Sponsors - Partners, …
• Article # 225485
• Published on 09/08/21 at 09:40
©  FRMF
"A World Cup every 2 years would give hope to millions of Africans" (F. Lekjaa, FRMF)

"Those who are against the World Cup every two years are in fact selfish, because they discriminate against billions of people only to protect their own commercial interests. They should support the possibility of giving hope to the hundreds of millions of people who inhabit our continent," said…
Domain(s): Public Authorities & Regulations
• Category(ies): Game - pitch, Legal, Stadiums
• Article # 225500
• Published on 06/08/21 at 09:40
©  D.R.
LaLiga: long-term agreement with investment firm CVC who will acquire a 10% stake for €2.7bn

"LaLiga confirms a strategic agreement with international investment firm CVC (CVC Capital Partners, based in Luxembourg) to inject €2.7bn into the competition and the clubs. The transaction will be executed through the creation of a new company to which LaLiga will contribute all of its…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Finance, Investment - Shareholding, …
• Article # 225422
• Published on 04/08/21 at 14:40