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©  D.R.
Perform confirms its intention to acquire Opta for £40m (€46.7m)

Perform Group, the digital sports content provider, has confirmed its intention to acquire sports data firm Opta for £40m (€46.7m) on the 03/07/2013. The British press revealed the information on the 17/06/2013 which, until now, had not been confirmed by either of the two companies. "The…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Agencies
• Article # 7526
• Published on 04/07/13 at 19:00
©  D.R.
Thailand : Manchester City announce partnership with Est Cola

Manchester City (2nd in the Premier League in 2012/13) have announced a two-year partnership with Thai soft drink brand Est Cola, the club announced on the 03/07/2013.The agreement sees Est Cola become Manchester City's “Official Soft Drinks Partner in Thailand”. As part of the deal, which is the…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs
• Article # 7420
• Published on 03/07/13 at 18:41
©  D.R.
Manchester United sign partnership with Thai telecoms company True Corporation

Manchester United (1st in the Premier League in 2012/13), have signed a three-year partnership agreement with Thai telecommunications company True Corporation, on the 01/07/2013.The agreement will see TrueMove H (mobile network) become United's official Thai mobile partner and TrueVisions (pay-TV…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs
• Article # 7364
• Published on 02/07/13 at 15:49
Deutsche Bank agree partnership with Inter Milan

German bank, Deutsche Bank, have formalised a partnership with Inter Milan (9th in Serie A, 2012/13) on the 02/07/2013. They will be Inter's official bank for the 2013/14 season. The contract includes pitch side advertising at the Giuseppe Meazza Stadium in Milan (capacity: 80,000) during Inter…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 7383
• Published on 02/07/13 at 15:43
©  Coca-Cola
Bundesliga: Coca-Cola sign with Hamburger SV and renew with Hertha BSC

Coca-Cola have signed a new sponsorship agreement with Hamburger SV (7th in the Bundesliga 2012/13) and have renewed their contract with Hertha BSC (1st in the 2.Bundesliga 2012/13) on the 01/07/2013. Both three-year contracts were negotiated by Sportfive, who manage the international sports…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs
• Article # 7351
• Published on 01/07/13 at 19:36
©  VFL Bochum
Booster energy drink to sponsor VfL Bochum (Germany) until 2015

Booster energy drink have been named VfL Bochum's (14th in 2.Bundesliga in 2012/13) main shirt sponsor, the club announced on the 28/06/2013. Booster will appear on the German club's shirt until the end of the 2014/15 season. The energy drink brand belongs to German food retailer Netto…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 7352
• Published on 01/07/13 at 19:23
Hummel to become Real Valladolid's technical supplier until 2016/17

Danish sportswear brand Hummel are Real Valladolid's (14th in La Liga in 2012/13) new technical sponsor, the club announced on the 28/06/2013. The partnership lasts until the end of the 2016/17 season. The Spanish club were previously equipped by the Italian brand Kappa since the 2010/11 season…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands
• Article # 7354
• Published on 01/07/13 at 18:00
©  VTB
Vinci to build VTB Arena in Moscow

The Vinci Group have won the contract to construct the new VTB Arena in Moscow, the company operating the stadium announced on the 26/06/2013. "Vinci Construction Grands Projets will coordinate the building of the facility with US-based Manica Architecture and Russian company Speech Architects,…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Stadiums
• Article # 7313
• Published on 01/07/13 at 10:39
©  Nike
Nike unveil Incyte, new 2013/14 match ball in England, Spain, Italy and Brasil

"The most technologically advanced ball in the world," to be used in the Premier League (ENG), La Liga (ESP), Serie A (ITA) and Brasileirão (BRA) in 2013/14, has been unveiled by Nike on the 01/07/2013. According to Nike, the Incyte ball features "performance innovations that increase reaction…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Sporting Goods & Brands
• Article # 7342
• Published on 01/07/13 at 07:00
©  Taittinger
Taittinger named FIFA's "official champagne"

FIFA (International Federation of Association Football) has announced that Taittinger is the 'official champagne' of the current Confederations Cup 2013 (final on the 30/06/2013), as well as for the 2014 World Cup in Brazil, according to a deal lasting until 2015, announced on the 28/06/2013…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication
• Article # 7302
• Published on 28/06/13 at 18:18