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©  Sportfive
Sportfive France: Xavier Oddone named managing director & Maxime Lebessou his deputy from March 2024

Xavier Oddone, vice-president of marketing & sales France at Sportfive, is to become managing director of the agency's French branch from 01/03/2024, after current managing director Laurent Moretti announced his departure on 29/02/2024, according to the marketing agency on 30/01/2024. Maxime…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Legal
• Article # 313672
• Published on 31/01/24 at 11:10
©  AC Milan
Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, in Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in reverse chronological order (newest first). This table allows you to sort the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 313581
• Published on 30/01/24 at 16:35
©  CNOSF
Paris 2024: application of Rule 40 of the Olympic Charter (revised by the IOC on 15/10/2023)

All participants are authorised to promote their sponsors and all sponsors are authorised to use images of participants (in each case, including Olympic, Paralympic and non-Olympic, non-Paralympic partners) during the Games, in accordance with the principles determined by the IOC, the IPC, the…
Domain(s): Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Authorities, Legal, Marketing - Communication, …
• Article # 313549
• Published on 30/01/24 at 15:20
©  Two Circles
Agencies: Charterhouse Capital Partners becomes a majority shareholder of Two Circles (80%)

London-based private equity firm Charterhouse Capital Partners (CCP) has acquired a majority stake (80%) in UK market research agency Two Circles, thereby taking over Bruin Capital's shares, announced the parties on 10/01/2024. The value of the deal is valued at an estimated £250m (€293m…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Finance, Investment - Shareholding
• Article # 313546
• Published on 30/01/24 at 13:40
©  Microsoft
Microsoft: a restructuring plan with around 8% of the gaming division's workforce laid off

Microsoft is laying off 1,900 employees in its gaming division, representing around 8% of the total 22,000-strong workforce, announced the US company on 25/01/2024. "As we move forward in 2024, the leadership of Microsoft Gaming and Activision Blizzard (acquired by Microsoft for…
Domain(s): Sponsors & Partners
• Category(ies): Employment - training, Marketing - Communication
• Article # 313500
• Published on 30/01/24 at 10:40
©  FC Bayern Munich
Deloitte Money League 2024: Bayern, Barça & Real Madrid top in terms of commercial revenue, PSG 4th

FC Bayern Munich (Bundesliga) was the club that generated the most commercial revenue (sponsorship, merchandising and other commercial operations) in 2022-23, with a total of €419m, according to figures from the Football Money League 2024, published by the UK branch of the audit and consultancy…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Merchandising - Licensing, Finance, …
• Article # 313418
• Published on 29/01/24 at 14:30
©  Australian Open
Australian Open 2024: sponsors of Jannik Sinner (ITA) celebrate his first Grand Slam title

Jannik Sinner won the 2024 Australian Open over Russia's Daniil Medvedev (3-6, 3-6, 6-4, 6-3) on 28/01/2024. In doing so, the 22-year-old won his first Grand Slam title, which carries a prize money of AU$3.15m (€1.94m), and became the highest-ranked Italian ever in the ATP rankings (4th…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Marketing - Communication, Social Networks
• Article # 313400
• Published on 29/01/24 at 13:00
©  D.R.
News Tank: 8th edition of Think Sport to be held at Les Invalides (Paris) on Thursday 03/10/2024

The eighth edition of Think Sport, an annual event organised by News Tank since 2017, will take place at the Hôtel National des Invalides (Paris, 7th arrondissement), headquarters of the Musée de l'Armée (national military museum of France), in partnership with Crédit Industriel et Commercial…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Ticketing, Social Responsibility, Media Audiences, …
• Article # 313391
• Published on 29/01/24 at 11:30
©  News Tank
Weekly News Extra (22-26/01/2024)

• The DFL and all the clubs in the Bundesliga and 2.Bundesliga will celebrate the 20th Remembrance Day in German Football, in honour of the victims of the Nazis and the Hamas attack on 07/10/2023, on Matchdays 19 and 20 in the two leagues. • The American investment fund ALK Capital, owner of…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Social Responsibility, Marketing - Communication, Clubs, …
• Article # 313312
• Published on 26/01/24 at 16:30
©  PSG
Paris Saint-Germain: Credit Financier Invest (CFI) official online trading partner until 2025-26

Credit Financier Invest (CFI), an online trading platform operating mainly in North Africa and the Middle East, has become the exclusive "official online trading partner" of Paris Saint-Germain (Ligue 1 Uber Eats) for three seasons (2023-2026), announced the French club on 26/01/2024. "MENA's…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 313275
• Published on 26/01/24 at 13:40