Archives August, 2015 (page 9/26)

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Serie A: Turkish Airlines could become the main shirt sponsor of AS Roma for €7m per year

Turkish Airlines could become the main shirt sponsor of AS Roma (Serie A TIM) for at least the 2015-16 season, according to the Italian newspaper La Repubblica on 21/08/2015. The amount of the proposed contract is estimated at €7m per year, with the possibility of bonuses. The duration of the…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Merchandising - Licensing, …
• Article # 49518
• Published on
©  D.R.

Euro 2016: new work to the pitch of the Stadium de Toulouse in September 2015

The Stadium de Toulouse (33,000 places) will undergo renovation to reduce the gradient between the field and the benches, and also reduce the width of the pitch to 66 meters, announced Toulouse city council on 20/08/2015. "Construction plans will be presented quickly to the LNR, the FFR and UEFA…
Domain(s): Clubs
• Category(ies): Stadiums, Authorities, Legal
• Article # 49502
• Published on

Premier League: Donaco (casino) becomes regional partner of Manchester United in six Asian countries

The casino group Donaco International has become a regional partner of Manchester United FC (Premier League) in six Asian countries (Thailand, Cambodia, Vietnam, Laos, Myanmar and South Korea), the club announced on 19/08/2015. The leisure and entertainment group, based in the Asia-Pacific region…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 49431
• Published on
©  D.R.

England: FA to spend £260m on an investment plan for amateur football (2015-2019)

The English Football Association presented the "National Game Strategy for Participation and Development" investment plan for amateur football for the 2015-2019 period, on 12/08/2015. This plan, which follows the one established for the 2011-2015 period, includes a total investment of £260m…
Domain(s): Public Authorities & Regulations
• Category(ies): Finance, Social Responsibility, Stadiums
• Article # 49497
• Published on

Spain: Japanese manufacturer Mazda becomes the automotive partner of LaLiga in 2015-16

The Japanese automaker Mazda has become an official partner of LaLiga for the 2015-16 season, the two parties announced on 19/08/2015.The Japanese company will have visibility at Liga BBVA and Liga Adelante fixtures on the pitch-side advertising boards. The partnership will also be marketed on the…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 49485
• Published on
©  D.R.

NHL: adidas to replace Reebok as the equipment supplier the hockey league in 2017 (TSN)

The German sports equipment manufacturer adidas will replace the Reebok brand, which it owns, as the official equipment supplier of the NHL from 2017-18, according to the Canadian pay-TV channel TSN on 17/08/2015. adidas will pay $70m (€63.3m) per season, which is double the amount paid by Reebok…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Authorities
• Article # 49473
• Published on
©  D.R.

Serie B: Catania and Teramo demoted for match-fixing, Virtus Entella and Ascoli to replace them

Calcio Catania has been administratively demoted from the Serie B for 2015-16, and the club will play in the Lega Pro (Italian third division). In the Lega Pro, Catania will begin the championship with 12 penalty points, and must pay a fine of €150,000, the Italian federal court decided, via…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Legal, Betting
• Article # 49480
• Published on
©  Sky

Bundesliga: Matchday 1 attracts 2.11 million subscribers (14-59 years old), a new record for Sky

The live broadcast of all nine matches from the Matchday 1 of the Bundesliga season, on 14 to 16/08/2015, cumulatively drew 2.11 million viewers between the ages of 14 to 59, the heart of the German target advertising audience, the pay-TV group Sky Deutschland announced on 17/08/2015. This is a…
Domain(s): Media
• Category(ies): Agencies, Clubs, Digital, …
• Article # 49467
• Published on
©  Torino FC

Serie A: Kappa include the name of former Torino players in their 2015-16 third kit design

The Italian equipment supplier Kappa have designed the 2015-16 third kit for Torino FC ( Serie A TIM) including the names of former great Torino players to form the shape of a bull (the club's symbol on its logo) on the front of the shirt, which was presented on 13/07/2015. The bull, made in white…
Domain(s): Clubs
• Category(ies): Sporting Goods & Brands, Marketing - Communication, Merchandising - Licensing
• Article # 49454
• Published on

Liga BBVA: the 2015-16 calendar is advanced one week from Matchday 17, now on 30 and 31/12/2015

The Spanish Professional Football League, the Spanish Federation and the union of Spanish players have reached an agreement for a change in the calendar for the 2015-16 Liga BBVA season, announce the RFEF, LaLiga and the AFE on 19/08/2015. This change is the result of a request from the…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Marketing - Communication, Clubs, …
• Article # 49451
• Published on