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UEFA: La Poste becomes the fifth national sponsor of Euro 2016

La Poste, the French postal operator, has become a national sponsor of Euro 2016, UEFA announced on 17/11/2015. La Poste will be the official supplier for postal, parcel and express delivery services.The French public company will have the exclusive responsibility to mail the 2.5 million tickets…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 56280
• Published on 18/11/15 at 09:25
Wales: Lidl becomes a partner of the Welsh Football Association until August 2018

Lidl UK, the German chain of supermarkets, has become a partner of the Welsh Association until August 2018, announced the FAW, on 16/11/2015. The partnership will be activated via the brand's 'Play More Football' programme, to enable 200,000 children, 10% of which will be girls, to take up the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 56250
• Published on 17/11/15 at 18:45
©  D.R.
England-France: "The match is going ahead. Our people stand together" (David Cameron)

Prime minister David Cameron made the England-France friendly at Wembley the emblem of Franco-British defiance against terrorism in a speech to the British parliament on 17/11/2015. "The terrorists' aim is clear: it is to divide us and to destroy our way of life. So now more than ever we must come…
Domain(s): Public Authorities & Regulations
• Category(ies): Stadiums, Essentials Public Authorities & Regulations
• Article # 56248
• Published on 17/11/15 at 18:10
©  realmadrid.com
Liga BBVA to introduce a new time slot in the broadcast schedule on Saturdays at 13:00, from 2016-17

A new time slot has appeared in the broadcast schedule, for Saturday at 13:00 CET, in the tender for the domestic audiovisual rights for the Liga BBVA, Liga Adelante, and Copa del Rey for the 2016-2019 cycle, published by LaLiga on 13/11/2015.This replaces the time slot on Saturday at 22:05 CET…
Domain(s): Media
• Category(ies): Agencies, Clubs, Digital, …
• Article # 56238
• Published on 17/11/15 at 17:02
©  D.R.
Premier League: beer brand Carlsberg extends partnership with Tottenham Hotspur until 2017-18

The Danish beer brand Carlsberg has extended its partnership with Tottenham Hotspur FC (Premier League) until the end of the 2017-18 season, the club announced on 12/11/2015. Carlsberg has retained the exclusive rights for the distribution of beer at White Hart Lane (36,200 seats) as well as the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 56230
• Published on 17/11/15 at 16:10
©  FIFA
FIFA: third meeting of the Reform Committee set to take place in Zurich (SUI) from 19 to 21/11/2015

"The 2016 FIFA Reform Committee will hold its third meeting at the Home of FIFA in Zurich (SUI) from 19 to 21/11/2015, where it will consolidate its final set of reform proposals," FIFA announced on 16/11/2015. The FIFA Reform Committee is responsible for developing a series of reform proposals…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal
• Article # 56227
• Published on 17/11/15 at 14:43
©  LaLiga
Spain: LaLiga launch the TV rights tender for Liga BBVA, Liga Adelante and Copa del Rey for 2016-19

LaLiga launched the tender for the domestic audiovisual rights to the Liga BBVA, Liga Adelante, and Copa del Rey for the 2016-2019 cycle, on 13/11/2015. The tender includes 10 lots, and the floor prices will be communicated to candidate audiovisual groups before 27/11/2015.Offers must be submitted…
Domain(s): Media
• Category(ies): Agencies, Digital, Rights Acquisitions, …
• Article # 56201
• Published on 17/11/15 at 12:47
©  D.R.
Ligue 1: Uhlsport becomes a sponsor of the goalkeepers of EA Guingamp in 2015-16

The German sports equipment manufacturer Uhlsport has become a partner of the goalkeepers of EA Guingamp (Ligue 1) for the 2015-16 season, the club announced on 13/11/2015. The goalkeepers of the Akademi, the Guingamp training centre, will all use gloves designed by the German company this season…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication
• Article # 56198
• Published on 17/11/15 at 11:55
©  D.R.
Premier League: Air India becomes a regional partner West Bromwich Albion for 2015-16

The airline company Air India has become a regional partner West Bromwich Albion FC (Premier League) in India for the 2015-16 season, the club announced on 12/11/2015. Air India will be visible on the LED advertising boards at the Hawthorns Stadium (25,600 seats) and through other promotional…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 56184
• Published on 17/11/15 at 11:15
©  Premier League
Premier League: MP & Silva to distribute the media rights in 28 Asia-Pacific countries in 2016-2019

The British marketing and media rights agency MP & Silva has acquired the distribution of the 2016-2019 audiovisual rights to the Barclays Premier League for 28 countries in East Asia, the South-East and the Pacific Islands, on 13/11/2015. The list of countries and territories (see below) includes…
Domain(s): Media
• Category(ies): Agencies, Clubs, Digital, …
• Article # 56153
• Published on 17/11/15 at 10:40