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©  Werder.de
Bundesliga: AB InBev group puts forward local beer Haake Beck to partner Werder Bremen

The AB InBev brewing group has decided to put forward the local beer Haake Beck to its partner SV Werder Bremen (Bundesliga) for the second part of the 2014-15 season, announced the club on 26/01/2015. AB InBev Germany, whose headquarters are in Bremen, has displayed the Beck brand for several…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 32239
• Published on 26/01/15 at 18:25
©  D.R.
2020 Olympics: Japan's NTT (telecom) became the first partner of the Tokyo Olympics

The Japanese telecom group NTT (Nippon Telegraph and Telephone Corporation) became the first "gold partner" of the Olympic and Paralympic Games in Tokyo in 2020, announced the organising committee on 26/01/2015.NTT has the rights to use the names and symbols of the Olympic and Paralympic Games…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 32242
• Published on 26/01/15 at 17:30
©  Photograph: Tolga Bozoglu/EPA EPA
Johnson & Johnson, Castrol and Continental end their partnerships with FIFA

Johnson & Johnson (pharmaceutical company), Castrol (automotive lubricants) and Continental (tyres) are no longer partners of FIFA (Fédération Internationale de Football Association), as of January 2015.The three companies were official sponsors of the 2014 World Cup. They cite strategic reasons…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Authorities, Finance, …
• Article # 32211
• Published on 26/01/15 at 17:01
©  DC
FIFA: the official list of presidential candidates will not be issued on 29/01/2015

"We have to consider that it will take some time until the Ad-hoc Electoral Committee will be in a position to announce the candidates. Why is this? It is easy to explain. Any of the 209 member associations can propose a candidate for the office of the president until the end of 29/01/2015. This…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal
• Article # 32214
• Published on 26/01/15 at 16:15
©  D.R.
Australia: Manchester City sponsor FXPRIMUS (trading), forms partnership with Melbourne City FC

The British broker FXPRIMUS, which specialises in forex (foreign exchange market), has formed a partnership with the Melbourne City FC (Hyundai A-League, Australian first division), announced the club on 22/1/2015. The company is also tied to Manchester City FC (Barclays Premier League) until the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 32202
• Published on 26/01/15 at 15:45
©  D.R.
Bundesliga: €482.5m in matchday revenues in 2013-14 (+2.8%), an average of €26.8m per club

The 18 Bundesliga clubs generated matchday revenues of €482.5m in the 2013-14 season, an increase of 2.8% (€469.3m in 2012-13), according to the 2015 Bundesliga Economic and Financial Report, published by the DFL (German Professional Football League) on 22/01/2015. These matchday revenues, an…
Domain(s): Clubs
• Category(ies): Ticketing, Marketing - Communication, Stadiums, …
• Article # 32174
• Published on 26/01/15 at 15:14
©  DFB
Germany: federation continues with Infront for the "complete marketing" of the DFB Cup

The DFB (Deutscher Fußball-Bund, the German Football Association) extended its agreement with the marketing and media rights agency Infront Sports & Media as "partner for the complete marketing of the DFB Pokal (German Cup) rights," announced the Swiss agency, on 23/01/2015."The intention is to…
Domain(s): Media, Sponsors & Partners
• Category(ies): Agencies, Rights Acquisitions, Authorities
• Article # 32203
• Published on 26/01/15 at 14:45
©  D.R.
FIFA: Mino Raiola, high profile player agent, considers standing for the presidency

"If possible, I myself will be running for president of FIFA (Fédération Internationale de Football Association). It will not be easy, because the application rules are too strict, it is a failure of a democratic system, a kind of Freemasonry," stated Mino Raiola, the Dutch-Italian player agent…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal, Marketing - Communication
• Article # 32192
• Published on 26/01/15 at 12:59
©  Ligue des champions
Champions League: the 10 biggest clubs comprise 75% of the semi-final places in the past 10 years

30 of the last 40 semi-finalists in the Champions League in the last 10 seasons (2004-05 to 2013-14) are ranked in the Top 10 of the 2015 Deloitte Football Money League, which was published by the UK office of the audit and consulting firm Deloitte on 22//01/2015. FC Barcelona (Liga BBVA, 4th in…
Domain(s): Clubs
• Category(ies): Authorities, Finance, Essentials Clubs
• Article # 32178
• Published on 26/01/15 at 12:20
©  www.giltedgesoccer.com
USA: average of 7.3 football matches on TV per day in the U.S. in 2014

An average of 7.3 football matches per day were broadcast on TV in the United States in 2014, according to a report published by the specialised website www.giltedgesoccer.com on 22/01/2014. At least one football match from around the world -- covering 79 different leagues and tournaments -- was…
Domain(s): Media
• Category(ies): Agencies
• Article # 32125
• Published on 23/01/15 at 17:38