Archives 2016 (page 109/254)

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©  LaLiga

LaLiga: Tag Heuer becomes official timekeeper and sponsor of the Spanish League until 2019

The Swiss watchmaker TAG Heuer has become the official timekeeper and sponsor of LaLiga from the 2016-17 season, announced the Spanish Professional Football League on 13/07/2016. No financial details of the partnership, nor its duration, were officially disclosed, but the agreement could cover…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Authorities, Marketing - Communication, …
• Article # 73467
• Published on
©  FC Barcelone

FC Barcelona: a Hugo Games mobile video game will be released in the second quarter of 2017

FC Barcelona (LaLiga) have associated with Hugo Games, a developer and publisher of mobile video games, on 11/07/2016. The launch of the official video game of FC Barcelona is scheduled for the second quarter 2017. The football simulation game will have multiplayer capabilities, allowing users to…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Clubs, Digital, …
• Article # 73469
• Published on
©  Real Madrid

LaLiga: Nivea Men (hygiene) extends its partnership with Real Madrid in Vietnam for 2016-2019

Nivea Men, a hygiene products brand owned by the German group Beiersdorf, became a regional partner of Real Madrid CF (LaLiga) in Vietnam, on 13/07/2016. The partnership covers a period of three seasons (2016-2019). Nivea Men has partnered Real Madrid in Spain since 22/02/2013. Since then, the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Merchandising - Licensing
• Article # 73466
• Published on
©  Dijon FCO

Ligue 1: Lotto succeeds Kappa as the kit supplier of Dijon FCO for 4 seasons (2016-2020)

The Italian sports equipment brand Lotto has become the kit supplier of Dijon FCO (Ligue 1) for four seasons (2016-2020), and will present the official 2016-17 kit of the Burgundy club on 09/07/2016, the season ticket renewal day for Dijon FCO.Lotto succeeds the Italian brand Givova (2008-09), the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication, …
• Article # 73404
• Published on

ESPN: 18 hours of eSports competitions broadcast in one day, on 17/07/2016

The American sports pay-TV group ESPN broadcast 18 hours of eSports on ESPN2 and ESPNU, on Sunday, 17/07/2016. The channel announced this plan on 01/07/2016. The programming began at 10:00 in the morning (US Eastern time) with replays of previous competitions. The final of "Street Fighter V World…
Domain(s): Media
• Category(ies): Digital, Marketing - Communication
• Article # 73400
• Published on
©  FIFA

FIFA: the beginning of the implementation of the new development programme "Forward"

"The FIFA Development Committee... met in Zurich today and started putting in motion Forward, FIFA’s overhauled development programme approved by the FIFA Congress in May 2016 (in Mexico City, on 13/05/2016)," said the international federation on 13/07/2016. The FIFA Development Committee meeting…
Domain(s): Public Authorities & Regulations
• Category(ies): Finance, Social Responsibility, Legal, …
• Article # 73403
• Published on
©  Wanda

China: Wanda to inaugurate the China Cup in 2017, a friendly competition between national teams

In 2017 Wanda, a Chinese conglomerate in real estate, entertainment and sports, will launch the China Cup, an annual friendly competition between national teams, announced the group on 13/07/2016. The aim is to invite "leading European and American national teams" to allow the Chinese team…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal, Marketing - Communication
• Article # 73405
• Published on
©  LFC

Liverpool FC: New Balance, club equipment supplier, offers a trip for three to California to one fan

An activation launched by the American sports equipment brand New Balance, the official equipment supplier of Liverpool FC (Premier League), on 07/04/2016, is the chance for a club supporter to win a five-day trip to San Francisco (California, USA) and the opportunity to attend the friendly match…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Sponsors - Partners
• Article # 73406
• Published on
©  D.R.

Ligue 1: V. Labrune will leave the presidency of Marseille "before the resumption" of the season

Vincent Labrune, the president of Olympique de Marseille (Ligue 1), announced on 14/07/2016 that he will leave his post "before the resumption", meaning before 14/08/2016, the date of the first game of OM in the 2016-17 Ligue 1 season. Vincent Labrune has been president of Olympique de Marseille…
Domain(s): Clubs
• Category(ies): Legal, Marketing - Communication
• Article # 73401
• Published on
©  UEFA

Attack in Nice: UEFA "is shocked and deeply saddened"

"UEFA is shocked and deeply saddened by the terrorist attack which occurred yesterday (Thursday, 14/07/2016) in Nice (FRA). We would like to express our solidarity with the nation of France and our sincere condolences to the families of the victims," stated UEFA on 15/07/2016. A lorry crashed into…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Social Responsibility, Marketing - Communication
• Article # 73397
• Published on