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©  LFC
Liverpool FC: New Balance, club equipment supplier, offers a trip for three to California to one fan

An activation launched by the American sports equipment brand New Balance, the official equipment supplier of Liverpool FC (Premier League), on 07/04/2016, is the chance for a club supporter to win a five-day trip to San Francisco (California, USA) and the opportunity to attend the friendly match…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Sponsors - Partners
• Article # 73406
• Published on 18/07/16 at 10:15
©  D.R.
Ligue 1: V. Labrune will leave the presidency of Marseille "before the resumption" of the season

Vincent Labrune, the president of Olympique de Marseille (Ligue 1), announced on 14/07/2016 that he will leave his post "before the resumption", meaning before 14/08/2016, the date of the first game of OM in the 2016-17 Ligue 1 season. Vincent Labrune has been president of Olympique de Marseille…
Domain(s): Clubs
• Category(ies): Legal, Marketing - Communication
• Article # 73401
• Published on 15/07/16 at 15:04
©  UEFA
Attack in Nice: UEFA "is shocked and deeply saddened"

"UEFA is shocked and deeply saddened by the terrorist attack which occurred yesterday (Thursday, 14/07/2016) in Nice (FRA). We would like to express our solidarity with the nation of France and our sincere condolences to the families of the victims," stated UEFA on 15/07/2016. A lorry crashed into…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Social Responsibility, Marketing - Communication
• Article # 73397
• Published on 15/07/16 at 14:35
©  D.R.
Neymar case: dismissal announced for the player and his father, who were prosecuted for corruption

The case involving the Brazilian player Neymar and his father Neymar Da Silva Santos, accused of corruption and of having concealed the amount of the transfer of the player from Santos FC (Brasileirão Chevrolet) to FC Barcelona (LaLiga) in 2013, has received a dismissal, announced Spanish justice…
Domain(s): Clubs
• Category(ies): Finance, Authorities, Legal
• Article # 73316
• Published on 15/07/16 at 14:00
©  UEFA
Euro 2016: 574.6 million total viewers in Germany for the 45 matches broadcast on ARD and ZDF

The German public broadcasters ARD and ZDF drew 574.66 million cumulative viewers for their broadcasts of 45 of the 51 games of Euro 2016, for an average of 12.77 million viewers per game. ARD drew 286 million viewers for its 22 matches, or 13 million per match, while ZDF drew 288.6 million…
Domain(s): Media
• Category(ies): Agencies, Media Audiences
• Article # 73313
• Published on 15/07/16 at 13:15
©  UEFA
Euro 2016: 206.7 million viewers in Italy for the 26 games broadcast on Rai channels

The Italian public television group Rai drew 206,727,000 cumulative viewers for its broadcast of 26 of the 51 games of Euro 2016, for an average of 7.95 million viewers per game. The highest mark, in Italy, for a Euro 2016 game was for the quarter-final between Germany - Italy (1-1, Germany…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Authorities
• Article # 73375
• Published on 15/07/16 at 12:29
©  UEFA
Euro 2016: 127.9 million viewers in Spain for the 23 games broadcast by Telecinco

The private, free-TV Telecinco drew 127.891 million cumulative viewers for the broadcasts, in Spain, of 23 of the 51 games of Euro 2016. The average for the channel of Mediaset España group is therefore 5.56 million viewers per game. The highest audience in Spain for a Euro 2016 game was the group…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Authorities
• Article # 73363
• Published on 15/07/16 at 11:50
©  D.R.
Euro 2016: 155.04 million viewers in France watched the competition on TF1, 103.77 million on M6

The French private, free-TV group TF1, which broadcast 22 games of Euro 2016, including one on its TMC channel, drew 155.041 million cumulative viewers, or an average of 7.047 million viewers per game. TF1 broadcast the opening ceremony, followed by the first match of the tournament, France …
Domain(s): Media
• Category(ies): Media Audiences, Authorities, Marketing - Communication
• Article # 73366
• Published on 15/07/16 at 11:24
©  juventus.com
Serie A: Carlsberg extends as the official beer of Juventus until 2017-18

The Danish beer brand Carlsberg has extended its partnership with Juventus (Serie A TIM) for two seasons (2016-2018), on 08/07/2016. The agreement makes Carlsberg the "official beer in Italy", of the Turin club. The two parties have been connected since 25/02/2016, initially until the end of the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Stadiums, Marketing - Communication, …
• Article # 73364
• Published on 15/07/16 at 10:50
©  CC
Euro 2016: €292.4m in sports betting registered in France, with €29.6m for the final

The 51 matches of Euro 2016 generated €292.4 million in sports betting in France, including €155.1m (53%) in the 25,000 "ParionsSport point de vente" (points-of-sale) owned by Française des Jeux (FDJ), and €137.3m (47%) on the platforms of the 12 accredited online operators, indicated ARJEL and…
Domain(s): Public Authorities & Regulations
• Category(ies): Finance, Betting
• Article # 73224
• Published on 15/07/16 at 10:20