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©  Juventus
Exclusive "The challenge is to engage with C. Ronaldo's followers, to also become Juventus fans" (S. Vigato)

"Cristiano Ronaldo's arrival will complement the original rebranding strategy we put into place. The challenge now is to engage with all of these new followers so that, hopefully, many of Ronaldo's fans could also become Juventus fans," stated Silvio Vigato, the co-chief revenue officer in charge…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Sporting Goods & Brands, Transfer Market, …
• Article # 125314
• Published on 19/07/18 at 17:39
Russia 2018: 9 million TV viewers on average in the UK (BBC and ITV) for the 25 best TV audiences

At least 309 million cumulative viewers in the UK watched the 2018 World Cup in Russia on the the channels of the public broadcasting group the BBC and the private broacaster ITV. Only the audiences of 49 of the 64 matches of the competition were communicated. The 25 matches that posted the…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Authorities
• Article # 125336
• Published on 19/07/18 at 16:39
©  D.R.
Russia 2018: 8.79 million viewers on average in Germany (ARD and ZDF), -27% vs 2014

The 64 matches of the 2018 World Cup drew a cumulative audience of 526 million TV viewers in Germany, an average of 8.79 million per game, on the channels of the public television groups ARD and ZDF. As with the 2014 World Cup, the two channels equally shared the broadcast of the matches. The…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Authorities
• Article # 125217
• Published on 19/07/18 at 15:54
Russia 2018: 8.7 million TV viewers on average in France (TF1) for 28 of the 64 matches

28 of the 64 matches of the 2018 World Cup in Russia broadcast by the French free and private TV channel TF1, drew an average of 8.7 million viewers per game, according to data from the audience measurement institute Médiamétrie. The average audience share of these 28 matches was 44.8%. At…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Authorities
• Article # 125163
• Published on 19/07/18 at 15:00
Russia 2018: 4.6 million TV viewers on average in Italy (Mediaset) for the 64 matches

The 64 matches of the 2018 World Cup in Russia posted a cumulative average audience of 297 million viewers, or 4.6 million per game, on the channels of the Italian free and pay TV group Mediaset. This is the first time that the 64 matches of a World Cup have been broadcast for free (Canale 5…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Authorities
• Article # 125215
• Published on 19/07/18 at 13:59
Russia 2018: 3.6 million TV viewers on average in Spain (Mediaset) for the 64 matches

The 64 matches of the 2018 World Cup in Russia posted a cumulative average audience of 232 million viewers, or 3.6 million per game, on the generalist (Telecinco and Cuatro) and thematic (BeMad) channels of the free-TV group Mediaset España. The four matches of the Spanish team drew an…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Authorities
• Article # 125265
• Published on 19/07/18 at 13:00
©  SD Eibar
SD Eibar: renovation of the club's stadium continues with the reconstruction of the western stand

Sociedad Deportiva Eibar (LaLiga Santander) is continuing the renovation of the Estadio Municipal de Ipurúa with the reconstruction of the western stand, according to the club on 14/07/2018. This is the third and final stand of the Basque club's grounds to be modernised after the North and East…
Domain(s): Clubs
• Category(ies): Ticketing, Finance, Stadiums
• Article # 125259
• Published on 19/07/18 at 11:59
©  LFP
France: LFP signs a two-year pitch and groundskeeping agreement with the French Golf Federation

"The Professional Football League signs a two-year agreement with the French Association of Golf Course Groundskeepers (AGREF) and the French Golf Federation (FFGolf) for the integration into its grounds research and surveillance network," announced the LFP on 17/07/2018. "Following Euro…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal, Marketing - Communication, Stadiums
• Article # 125291
• Published on 19/07/18 at 11:19
©  LaLiga
LaLiga: a single complaint for non-payment of wages in 2017-18, versus 153 in 2012-13

"The LaLiga-AFE (Association of Spanish Footballers) Joint Commission have confirmed that only one player reported their club over non-payment of wages in the 2017-18 season. Since Javier Tebas became the president of LaLiga during the 2012-13 campaign, the number of complaints brought by players…
Domain(s): Public Authorities & Regulations
• Category(ies): Finance, Legal
• Article # 125260
• Published on 19/07/18 at 09:45
©  MLB
MLB: license agreement with Lucid Sight (blockchain gaming) to launch the "MLB Crypto Baseball" game

Lucid Sight, an American blockchain gaming company, has launched the "MLB Crypto Baseball" game via a license agreement with MLB on 13/07/2018. Players will need to use the Ethereum cryptocurrency for their internal transactions, notably to improve their digital avatars. They will then be…
Domain(s): Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Digital, Authorities
• Article # 125249
• Published on 18/07/18 at 17:49