Archives June, 2021 (page 18/27)

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©  bEIN Sports

UEFA: beIN extends MENA TV rights to European Cups (2021-24) and acquires Women's Champions League

The Qatari pay-TV group beIN Media Group has extended its MENA zone broadcasting rights (24 countries including Saudi Arabia) to the men's European football cups (Champions League, Europa League and the future Europa Conference League) for the 2021-2024 cycle and has acquired those of the Women's…
Domain(s): Media
• Category(ies): Rights Acquisitions, Media
• Article # 220339
• Published on
©  England Store/Nike

Euro 2020: Nike - most represented equipment supplier with 9 countries under contract, adidas with 8

Nike is the most represented equipment supplier at Euro 2020 with nine federations under contract, including France, England and Portugal. Eight teams are equipped by adidas, including Germany and Spain, while four are supplied by Puma including Italy and Switzerland. Behind these three giants of…
Domain(s): Sponsors & Partners
• Category(ies): Social Responsibility, Marketing - Communication, Merchandising - Licensing, …
• Article # 220279
• Published on
©  Angers SCO

Ligue 1 Uber Eats: P2i (real estate) extends as sleeve sponsor of Angers SCO for 2021-2023

P2i, a real estate developer from Angers (FRA), has extended as a sleeve sponsor of Angers SCO (Ligue 1 Uber Eats) for two additional seasons (2021-2023), announced the group on 09/06/2021. P2i has been a sleeve sponsor of the Anjou club since 2019-20. The club did not have a sleeve sponsor in…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 220275
• Published on
©  Lega Serie A

Italy: Lega Serie A, the country's 8th most loved brand according to Talkwalker's ranking

The Lega Serie A is the eighth most loved brand in the "Lovebrands Top 10 Italy" ranking (see below) established by social listening and analytics specialist Talkwalker, which is "reserved for the brands that have been able to conquer and be appreciated by Italians," announced the body on…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Social Networks
• Article # 220283
• Published on
©  Venezia FC

Serie A TIM: Kappa succeeds Nike as equipment supplier of promoted club Venezia FC from 2021-22

Kappa will become the official equipment supplier of Venezia FC from 2021-22, announced the club promoted to the Serie A TIM for next season on 09/06/2021. The Italian brand succeeds Nike, equipment supplier of the club from Venice (Veneto) promoted to the Italian first division for the first…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Merchandising - Licensing
• Article # 220274
• Published on
©  Real Madrid CF

Twitter: Top 100 European football clubs with the most followers (June 2021)

With nearly 68 million followers, FC Barcelona (LaLiga Santander) is the most popular European club on Twitter, according to data collected by News Tank Football, which offers a Top 100 of the most popular European clubs on this social network as of 01/06/2021. To establish this Top 100, News…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Social Networks
• Article # 220230
• Published on
©  Puma

Puma: Thomas Lanis appointed as marketing director for France, Benoit Ménard promoted for Europe

Thomas Lanis (45 years old) has been appointed as marketing director of Puma France and member of the management committee effective from 01/06/2021, announced the equipment manufacturer on 09/06/2021. "He will report to Richard Teyssier, CEO, and will succeed Benoit Ménard, who has been promoted…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Marketing - Communication
• Article # 220175
• Published on
©  Premier League

Super League/Premier League/The FA: the six English clubs agree to a collective fine of £22m

"The six clubs involved in proposals to form a European Super League have today acknowledged once again that their actions were a mistake. As a gesture of goodwill, the clubs have collectively agreed to make a contribution of £22m (€25.5m), which will go towards the good of the game, including new…
Domain(s): Clubs, Public Authorities & Regulations
• Category(ies): Marketing - Communication, Clubs, Finance, …
• Article # 220270
• Published on
©  Juventus FC

Serie A TIM: Skyworth becomes an official partner of Juventus FC

Skyworth, a Chinese consumer electronics company based in Shenzhen, Guangdong (CHN), has become an official partner of Juventus FC (Serie A TIM), announced the club on 08/06/2021. As part of the agreement, Skyworth will benefit from the status of official partner (third level in Juventus FC's…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 220171
• Published on
©  FFF

France - Bulgaria (friendly): 7.06 million viewers in France on M6 (audience share: 31.7%)

France - Bulgaria (3-0), the French national team's second and last preparatory match for Euro 2020, played in front of 5,000 spectators at the Stade France, drew an average of 7.06 million viewers, with a peak audience of 8.2 million, on the free and private-TV channel M6, on Tuesday 08/06/2021…
Domain(s): Media
• Category(ies): Media Audiences, Media
• Article # 220157
• Published on