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©  LaLiga
LaLiga Sports TV: launch of a premium pay-per-view service for €2.99/month or €19.99/year

LaLiga Sports TV, LaLiga's free multi-sports OTT platform, will launch a premium pay-per-view offer "LaLiga Sports TV Plus" from October 2021, announced the Spanish Football League on 21/09/2021. This offer, which will be marketed at €2.99 per month or €19.99 per year, will include, among other…
Domain(s): Media
• Category(ies): Digital, Authorities, Media
• Article # 229177
• Published on 23/09/21 at 12:50
©  West Ham United FC
Premier League: Reboots (recovery tech), official partner of West Ham United FC

Reboots, a German-based company specialised in sports recovery technology, has become an official partner of West Ham United FC (Premier Legaue) from the 2021-22 season, announced the club on 21/09/2021. As part of the agreement, Reboots will become the "official recovery boots supplier…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication, …
• Article # 229168
• Published on 23/09/21 at 12:20
©  SL Benfica
SL Benfica: academy has generated over €500m in revenue since opening in September 2007

"Since opening its doors in September of 2007, the Sport Lisboa e Benfica academy, Benfica Campus, has developed some of the biggest stars in European football generating more than €500m in revenues," announced SL Benfica (Liga Portugal Bwin) on the occasion of the 15th anniversary of its academy…
Domain(s): Clubs, Sponsors & Partners
• Category(ies): Clubs, Employment - training, Game - pitch, …
• Article # 229144
• Published on 23/09/21 at 11:00
©  LFC
Premier League: Liverpool FC officially launch project to expand Anfield's capacity to 61,000

The Anfield Road Stand expansion project will be launched with an "official groundbreaking ceremony next week," announced Liverpool FC (Premier League) on 22/09/2021. The 7,000-seat extension, which will increase Anfield's total capacity (currently at 53,394) to more than 61,000, is expected to…
Domain(s): Clubs
• Category(ies): Ticketing, Stadiums, Authorities, …
• Article # 229128
• Published on 23/09/21 at 10:20
©  EPL
2021-22 Premier League: attendance for Matchday 5 (42,725 spectators on average per match)

Matchday 5 of the 2021-22 Premier League season drew an average of 42,725 spectators per game, from Friday 17 to Sunday 19/09/2021. The average stadium fill rate was 97.7%. As during the first four matchdays, English stadiums were full, with public authorities having decided not to impose any…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Clubs, Stadiums
• Article # 229127
• Published on 23/09/21 at 09:40
©  NBA
NBA: Crypto.com (cryptocurrency), jersey sponsor of the Philadelphia 76ers from the 2021-22 season

Crypto.com, a Hong Kong-based cryptocurrency and NFT platform with 10 million active accounts, has become the jersey sponsor of the Philadelphia 76ers (NBA) from the 2021-22 season, announced the Pennsylvania (USA) franchise on 22/09/2021. To inaugurate the partnership, the 76ers will launch…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Authorities, Marketing - Communication
• Article # 229098
• Published on 22/09/21 at 17:20
©  Manchester City FC
Transfers: the pandemic has reinforced the dominance of Premier League clubs among the Top 5 (CIES)

"The percentage of transfer spending of Premier League clubs in comparison to the total big-5 league clubs' expenditure has increased from 36% between January 2012 and January 2020 to over 45% for the three post-Covid transfer windows," according to the CIES Football Observatory's Monthly Report…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Transfer Market, Authorities, …
• Article # 229046
• Published on 22/09/21 at 16:40
©  World Athletics
Athletics: World Athletics publishes its 2020 Annual Report and Accounts

"Revenue for the year ending 31/12/2020 declined by 13% to $44.2m (€35.9m) from $51.1m in 2019, primarily due to the reduced number of events, particularly Label Road Race events," announced World Athletics in its 2020 Annual Report published on 21/09/2021. "Maintaining revenue from broadcast and…
Domain(s): Public Authorities & Regulations
• Category(ies): Finance, Stadiums
• Article # 229068
• Published on 22/09/21 at 16:00
©  Arsenal FC
Premier League: eToro (trading), official partner of Arsenal FC from 2021-22

eToro, a trading platform founded in Tel Aviv (ISR), has become an official partner (second level) of Arsenal FC (Premier League) from the 2021-22 season, as part of a "multi-year deal," announced the club on 22/09/2021. "As a partner of Arsenal, eToro will gain global exposure to our hundreds…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 229060
• Published on 22/09/21 at 15:20
©  Viaplay
Nent: Viaplay platform to be launched in the UK, Canada, Germany, Austria and Switzerland by 2023

Nent group (Nordic entertainment group) will launch its Viaplay paid streaming platform in the UK, Canada, Germany, Austria and Switzerland by 2023, according to the Swedish free and pay TV group on 22/09/2021. The platform will be available in 16 countries by 2023 and Nent is targeting 12…
Domain(s): Media
• Category(ies): Marketing - Communication, Rights Acquisitions, Media, …
• Article # 229069
• Published on 22/09/21 at 14:40