Archives 2021 (page 237/286)

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©  Sportfive

Agencies: Sportfive acquires "build a rocket" specialised in esports consultancy and activations

Sportfive has acquired "build a rocket", a German agency specialised in esports consultancy and activations, according to the sports marketing agency on 09/03/2021. "The acquisition follows Sportfive's strategy to grow its esports capabilities globally and to enhance its service offering along the…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, esport - gaming
• Article # 210716
• Published on
©  LaLiga

2020-21 LaLiga Santander: cumulative audience of 5 million viewers for Matchday 26 (season record)

The 10 games on Matchday 26 of the 2020-21 LaLiga Santander season, played behind closed doors from 05 to 08/03/2021, posted a cumulative audience of 5.055 million viewers in Spain (4.211 million on the Movistar LaLiga pay-TV channels and 844,000 on the free-TV channel Gol) according to data from…
Domain(s): Media
• Category(ies): Agencies, Media Audiences
• Article # 210717
• Published on
©  ECA

ECA: "Fans can't be taken for granted, or we risk losing them" (Andrea Agnelli)

"Fans cannot be taken for granted, and we have to deliver the best possible competition for them, or we risk losing them. That's why I welcome the conversations that we as ECA have had for the development of the game - both on and off the pitch - with UEFA," said Andrea Agnelli, chairman of the…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Clubs, Stadiums, …
• Article # 210701
• Published on
©  Liverpool FC

Liverpool FC: launch of a series of initiatives to celebrate International Women's Day

Liverpool FC (Premier League), as part of its CSR programme "Red Together", has implemented a series of initiatives to celebrate International Women's Day on Monday 08/03/2021. These initiatives included donations to local businesses set up by women, the organisation of a "Choose to Challenge…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication, Merchandising - Licensing, …
• Article # 210651
• Published on

2020-21 Bundesliga: 2 million viewers for Bayern Munich - Borussia Dortmund on Sky Deutschland

FC Bayern Munich - Borussia Dortmund (4-2), the top fixture on Matchday 24 of the 2020-21 Bundesliga season, drew an average of 2.003 million viewers on the channels of the pay-TV operator Sky Deustchland, on Saturday 06/03/2021 (kick-off at 18:30 CET), according to data from German audience…
Domain(s): Media
• Category(ies): Agencies, Media Audiences
• Article # 210652
• Published on
©  OL

Olympique Lyonnais: launch of a series of initiatives to support students during the health crisis

Olympique Lyonnais (Ligue 1 Uber Eats) has launched a series of initiatives to support students, particularly impacted by the crisis of Covid-19, according to the French club on 26/02/2021. Operations aimed at encouraging the professional integration of young people (organisation of webinars…
Domain(s): Clubs
• Category(ies): Digital, Authorities, Social Responsibility
• Article # 210629
• Published on

Facebook: "Traditional media rights deals - not compatible with our video business model" (Rob Shaw)

"We didn't bid to extend our UEFA Champions League and LaLiga agreements (both for the 2018-2021 cycle) in Latin America and India, respectively. We still have excellent partnerships with these leagues, but the reality is that traditional media rights deals like these aren't compatible with our…
Domain(s): Media
• Category(ies): Marketing - Communication, Agencies, Digital, …
• Article # 210524
• Published on
©  Rugby Australia

Rugby: Australian federation approves "a pathway forward to private equity proposals"

"The Rugby Australia board met last week and has approved a pathway forward to private equity proposals," said Hamish McLennan, president of the governing body, to the daily newspaper The Australian on 07/03/2021. This decision can be explained by the complicated financial situation of the…
Domain(s): Public Authorities & Regulations
• Category(ies): Finance
• Article # 210593
• Published on
©  Alpine F1 Team

Formula 1: Twitter, Facebook and Instagram accounts of the drivers and teams (March 2021)

Please find in the infographics below the Facebook (number of likes) and Twitter and Instagram (number of followers) communities of the 20 drivers and the 10 teams of the 2021 Formula 1 World Championship. From this 2021 season, which begins on the weekend of 26/03/2021 with the Bahrain Grand…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Marketing - Communication
• Article # 210569
• Published on
©  FC Barcelona

FC Barcelona: Joan Laporta, president from 2003-2010, elected for a new term with 54.3% of the votes

Joan Laporta has been elected president of FC Barcelona (LaLiga Santander) after receiving 30,184 votes, or 54.28% of the votes cast, announced the club on 07/03/2021. Laporta succeeds Josep Maria Bartomeu, who resigned (along with his board of directors) under pressure from a motion of censure on…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Finance, Legal, …
• Article # 210556
• Published on