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©  FC Lorient
Ligue 1 Uber Eats: KarrGreen (biofuels), back shirt sponsor of FC Lorient in 2021-22

KarrGreen, producer and distributor of carbon-free fuel (biomethane, hydrogen, green electricity), has extended its partnership with FC Lorient (Ligue 1 Uber Eats) and become a back shirt sponsor (top) of the Breton club for the 2021-22 season, announced FC Lorient on 23/08/2021. The company…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Social Responsibility
• Article # 226345
• Published on 24/08/21 at 11:40
©  Mind
CSR: Arsenal, Chelsea and Tottenham raise £228,064 via a charity tournament for mental health

£228,064 (€266,429 as of 23/08/2021) is the amount raised for the mental health charity Mind by Arsenal FC, Tottenham Hotspur FC and Chelsea FC, according to the latter on 23/08/2021. The three English clubs competed in "The Mind Series" a charity tournament from 01 to 08/08/2021 (see below)…
Domain(s): Clubs
• Category(ies): Game - pitch
• Article # 226362
• Published on 24/08/21 at 11:00
©  FC Inter Milan
Serie A TIM: La Molisana (pasta), extends as an official partner of Inter Milan (2021-2023)

La Molisana, an Italian pasta brand, has extended its partnership with FC Inter Milan (Serie A TIM) for two additional seasons (2021-2023), announced the club on 23/08/2021. The Italian brand thus becomes Inter Milan's "regional partner" for Italy. La Molisana now has the status of official…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Merchandising - Licensing
• Article # 226360
• Published on 24/08/21 at 10:20
©  RB Leipzig
Bundesliga: Veganz (vegan food), official partner of RB Leipzig for three seasons (2021-2024)

Veganz Group AG, a Berlin-based company specialised in vegan food (products, supermarkets, grocery shops), has become an official partner of RB Leipzig (Bundesliga) for three seasons (2021-2024), announced the club on 19/08/2021. Veganz has the status of "official partner", the second level in…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 226361
• Published on 24/08/21 at 09:40
©  RB Leipzig
2021-22 Bundesliga: attendance for Matchday 2 (15,000 spectators on average per game)

Matchday 2 of the 2021-22 Bundesliga season drew an average of 15,000 spectators per match, from Friday 20 to Sunday 22/08/2021. The average fill rate was just 36%. These very low figures, unusual in the German championship, can be explained by the limited capacities (from 30 to 50% depending…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Clubs, Stadiums
• Article # 226328
• Published on 23/08/21 at 17:20
©  Nike
Exclusive European Top 5: Nike, most represented equipment supplier (20/98 clubs), is paying €437m in 2021-22

With 20 clubs under contract, Nike is the most represented equipment supplier among the 98 clubs in playing the European Top 5 during the 2021-22 season. The American brand is paying a total of €437m to its 20 clubs (20.4% of the 98 teams), including €150m for FC Barcelona (LaLiga Santander) and…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Sporting Goods & Brands, …
• Article # 226321
• Published on 23/08/21 at 16:30
©  LFP
China: China Mobile (Migu) acquires Ligue 1 Uber Eats broadcasting rights for 2021-2024

China Mobile, a Chinese telecommunications operator, has acquired the exclusive streaming rights to the Ligue 1 Uber Eats in China for the 2021-2024 cycle (three seasons), according to Chinese media on 20/08/2021. The matches will be broadcast via "Migu Video", China Mobile's OTT…
Domain(s): Media
• Category(ies): Rights Acquisitions, Media
• Article # 226320
• Published on 23/08/21 at 15:45
©  D.R.
OGC Nice-Olympique Marseille: LFP disciplinary committee summons both clubs on Wednesday 25/08/2021

"Following the serious incidents of the match OGC Nice - Olympique de Marseille (Matchday 3 of the Ligue 1 Uber Eats), the LFP disciplinary committee summons the two clubs for a meeting of Wednesday 25/08/2021," announced the Ligue de Football Professionnel on 23/08/2021. The match was…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Game - pitch, Legal, …
• Article # 226313
• Published on 23/08/21 at 15:00
©  Venezia FC
Venezia FC: 2021-22 third shirt to raise awareness for the preservation of the Venetian Lagoon

Venezia FC (Serie A TIM) has entered into a partnership with the NGO "We are here Venice" (WahV), which fights for the preservation of the Venetian lagoon, and unveiled a 2021-22 third shirt inspired by it, announced the club promoted to the Serie A TIM for the 2021-22 season on 18/08/2021. For…
Domain(s): Clubs, Sponsors & Partners
• Category(ies): Activation, Clubs, Authorities, …
• Article # 226310
• Published on 23/08/21 at 14:20
©  Damien LG / OL
2021-22 Ligue 1 Uber Eats: attendance for Matchday 3 (19,842 spectators on average per game)

Matchday 3 of the 2021-22 Ligue 1 Uber Eats season drew an average of 19,842 spectators per game, from Friday 20 to Sunday 22/08/2021. The average fill rate was 65.3%. Two matches drew more than 30,000 spectators, while four others drew less than 15,000. Olympique Lyonnais - Clermont Foot 63…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Clubs, Stadiums
• Article # 226294
• Published on 23/08/21 at 12:40