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©  FC Bayern Munich
Germany: "The club wouldn't have become what it is without Franz Beckenbauer" (FC Bayern Munich)

"The FC Bayern world is no longer what it used to be - suddenly darker, quieter, poorer. The German record champions are mourning the passing of Franz Beckenbauer, the unique Kaiser, without whom FC Bayern would never have become the club it is today. FC Bayern stands in mourning alongside his…
Domain(s): Clubs
• Category(ies): Legal, Marketing - Communication
• Article # 311346
• Published on 09/01/24 at 13:40
©  Nike
Golf: partnership between Nike & Tiger Woods (USA, 48 years old) ends after 27 years

"It was a hell of a round, Tiger", was Nike's headline on social media to announce the non-renewal of its partnership with American golfer Tiger Woods, who is still active at the age of 48, on 08/01/2024. The American equipment manufacturer has been with Tiger Woods since he was 20 and turned…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Marketing - Communication
• Article # 311348
• Published on 09/01/24 at 13:00
©  DAZN
DAZN: Walker Jacobs named president of the platform in the USA & first global chief revenue officer

Walker Jacobs has been appointed as global chief revenue officer of DAZN, a newly created position that he will hold in addition to serving as president of the OTT sports platform in the United States, announced the streaming service on 08/01/2024. Walker Jacobs will head up Team Whistle, the…
Domain(s): Media
• Category(ies): Digital, Finance, Marketing - Communication, …
• Article # 311341
• Published on 09/01/24 at 11:30
©  Paris Saint-Germain / X
2023-24 Coupe de France: 2.7 million cumulative viewers for the Round of 64 on beIN

The Round of 64 of the 2023-24 Coupe de France posted a cumulative audience of 2.7 million viewers on beIN SPORTS France channels (a threshold of 10 consecutive seconds), from Friday 05 to Sunday 07/01/2024, according to data from the audience measurement institute Médiamétrie communicated by the…
Domain(s): Media
• Category(ies): Media Audiences, Media
• Article # 311325
• Published on 09/01/24 at 10:40
©  FIF
TotalEnergies AFCON 2023: Puma, most represented equipment supplier for the 5th consecutive edition

Puma is equipping the national teams of six federations (Côte d'Ivoire, Egypt, Ghana, Guinea, Morocco and Senegal) participating in the TotalEnergies AFCON 2023 organised in the Ivory Coast, one team more than in 2021 and two more than in 2019. The German brand is thus the most represented…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Authorities, Marketing - Communication, …
• Article # 311314
• Published on 09/01/24 at 10:00
©  FIFA
Death of Franz Beckenbauer: "A legend of German and world football" (G. Infantino, FIFA)

"A legend of German and world football, Franz Beckenbauer has achievements and triumphs which are etched in history," said Gianni Infantino, FIFA president, on 08/01/2024, upon the announcement of the death the day before of Franz Beckenbauer. Former international defender (103 caps for the German…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Clubs, Legal, …
• Article # 311299
• Published on 09/01/24 at 09:20
©  DFL
Germany: death of Franz Beckenbauer, world champion in 1974 (as a player) & 1990 (as a coach)

Franz Beckenbauer, former German international defender (103 caps between 1965 and 1977) and winner of the Ballon d'Or twice in 1972 and 1976, died on Sunday 07/01/2024 at the age of 78, according to German media on 08/01/2024. His death comes just two days after that - on 05/01/2024 - of…
Domain(s): Clubs, Public Authorities & Regulations
• Category(ies): Marketing - Communication, Clubs, Authorities, …
• Article # 311300
• Published on 09/01/24 at 08:25
©  DFL
DFL: WOW, Sky Deutschland's streaming service, title sponsor of the Virtual Bundesliga from 2024

WOW, a streaming service from Sky Deutschland, has acquired the naming rights to the Virtual Bundesliga, which will become the "WOW Virtual Bundesliga", announced the Deutsche Fussball Liga (DFL) on 08/01/2024. The duration of the partnership has not been specified. "WOW’s logo will feature on…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 311276
• Published on 08/01/24 at 16:45
©  Uber
FFF/act for sport: 2nd edition of Uber Eats' shirt design programme aimed at amateur clubs

Uber Eats and the Fédération Française de Football (FFF) are calling on the 12,000 French amateur football clubs to design their shirts as part of the second edition of the "À nos couleurs" (In Our Colours) programme, announced the home meal delivery application and subsidiary of the taxi…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Marketing - Communication, Social Responsibility
• Article # 311271
• Published on 08/01/24 at 16:20
©  Borussia Dortmund
Borussia Dortmund: H-J. Watzke to step down as CEO at the end of his mandate in autumn 2025

Hans-Joachim Watzke will not extend his mandate as CEO of Borussia Dortmund (Bundesliga) and will relinquish his seat on the BVB board in autumn 2025, according to the German club on 08/01/2024. "Watzke had previously informed the executive committee of the advisory board of Borussia Dortmund…
Domain(s): Clubs
• Category(ies): Authorities, Game - pitch, Legal
• Article # 311245
• Published on 08/01/24 at 15:15