Sponsors & Partners: archives January, 2024

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Sportfive France: Xavier Oddone named managing director & Maxime Lebessou his deputy from March 2024

Xavier Oddone, vice-president of marketing & sales France at Sportfive, is to become managing director of the agency's French branch from 01/03/2024, after current managing director Laurent Moretti announced his departure on 29/02/2024, according to the marketing agency on 30/01/2024. Maxime…

Domain(s): Sponsors & Partners
• Category(ies): Agencies, Legal
• Article # 313672
• Published on 31/01/24 at 11:10

Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, in Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in reverse chronological order (newest first). This table allows you to sort the…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities, …
• Article # 313581
• Published on 30/01/24 at 16:35

Paris 2024: application of Rule 40 of the Olympic Charter (revised by the IOC on 15/10/2023)

All participants are authorised to promote their sponsors and all sponsors are authorised to use images of participants (in each case, including Olympic, Paralympic and non-Olympic, non-Paralympic partners) during the Games, in accordance with the principles determined by the IOC, the IPC, the…

Domain(s): Public Authorities & Regulations, Sponsors & Partners
• Category(ies): Authorities, Legal, Marketing - Communication, …
• Article # 313549
• Published on 30/01/24 at 15:20

Agencies: Charterhouse Capital Partners becomes a majority shareholder of Two Circles (80%)

London-based private equity firm Charterhouse Capital Partners (CCP) has acquired a majority stake (80%) in UK market research agency Two Circles, thereby taking over Bruin Capital's shares, announced the parties on 10/01/2024. The value of the deal is valued at an estimated £250m (€293m…

Domain(s): Sponsors & Partners
• Category(ies): Agencies, Finance, Investment - Shareholding
• Article # 313546
• Published on 30/01/24 at 13:40

Microsoft: a restructuring plan with around 8% of the gaming division's workforce laid off

Microsoft is laying off 1,900 employees in its gaming division, representing around 8% of the total 22,000-strong workforce, announced the US company on 25/01/2024. "As we move forward in 2024, the leadership of Microsoft Gaming and Activision Blizzard (acquired by Microsoft for…

Domain(s): Sponsors & Partners
• Category(ies): Employment - training, Marketing - Communication
• Article # 313500
• Published on 30/01/24 at 10:40

Deloitte Money League 2024: Bayern, Barça & Real Madrid top in terms of commercial revenue, PSG 4^th

FC Bayern Munich (Bundesliga) was the club that generated the most commercial revenue (sponsorship, merchandising and other commercial operations) in 2022-23, with a total of €419m, according to figures from the Football Money League 2024, published by the UK branch of the audit and consultancy…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Merchandising - Licensing, Finance, …
• Article # 313418
• Published on 29/01/24 at 14:30

Australian Open 2024: sponsors of Jannik Sinner (ITA) celebrate his first Grand Slam title

Jannik Sinner won the 2024 Australian Open over Russia's Daniil Medvedev (3-6, 3-6, 6-4, 6-3) on 28/01/2024. In doing so, the 22-year-old won his first Grand Slam title, which carries a prize money of AU$3.15m (€1.94m), and became the highest-ranked Italian ever in the ATP rankings (4^th…

Domain(s): Sponsors & Partners
• Category(ies): Activation, Marketing - Communication, Social Networks
• Article # 313400
• Published on 29/01/24 at 13:00

News Tank: 8^th edition of Think Sport to be held at Les Invalides (Paris) on Thursday 03/10/2024

The eighth edition of Think Sport, an annual event organised by News Tank since 2017, will take place at the Hôtel National des Invalides (Paris, 7^th arrondissement), headquarters of the Musée de l'Armée (national military museum of France), in partnership with Crédit Industriel et Commercial…

Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Ticketing, Social Responsibility, Media Audiences, …
• Article # 313391
• Published on 29/01/24 at 11:30

Weekly News Extra (22-26/01/2024)

• The DFL and all the clubs in the Bundesliga and 2.Bundesliga will celebrate the 20^th Remembrance Day in German Football, in honour of the victims of the Nazis and the Hamas attack on 07/10/2023, on Matchdays 19 and 20 in the two leagues. • The American investment fund ALK Capital, owner of…

Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Social Responsibility, Marketing - Communication, Clubs, …
• Article # 313312
• Published on 26/01/24 at 16:30

Paris Saint-Germain: Credit Financier Invest (CFI) official online trading partner until 2025-26

Credit Financier Invest (CFI), an online trading platform operating mainly in North Africa and the Middle East, has become the exclusive "official online trading partner" of Paris Saint-Germain (Ligue 1 Uber Eats) for three seasons (2023-2026), announced the French club on 26/01/2024. "MENA's…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 313275
• Published on 26/01/24 at 13:40