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©  Visit Malaysia LaLiga
Spain: Tourism Malaysia becomes LaLiga's official tourism partner in Asia

Tourism Malaysia, the tourism agency of Malaysia, has become the official tourist destination partner in Asia of LaLiga, until the end of the 2016-17 season, on 25/05/2016. The contract was concluded between Tourism Malaysia, LaLiga and the Spanish broadcaster Mediapro, who plays the role of media…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Authorities, Marketing - Communication, …
• Article # 70299
• Published on 01/06/16 at 16:29
©  acmilan.com
Serie A: Nivea Men (hygiene) extends and expands partnership with AC Milan until 2019

The men's skincare products brand, Nivea Men, owned by the German group Beiersdorf, extended their partnership with AC Milan (Serie A TIM) for three seasons, until the end of the 2018-19 season, and has expanded their collaboration by becoming a global partner of the Milanese club, announced the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Merchandising - Licensing
• Article # 70317
• Published on 01/06/16 at 13:40
©  fcbarcelona.com
Liga BBVA: FC Barcelona present its 2016-17 home kit without a main shirt sponsor

FC Barcelona (Liga BBVA) and Nike, the American sports equipment manufacturer, presented the home kit of the Catalan club for the 2016-17 season, on 30/05/2016. The new shirt, on sale (online and in stores) since 30/05/2016, is devoid of any main sponsor.The airline Qatar Airways was the main…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Finance, Marketing - Communication, …
• Article # 70283
• Published on 01/06/16 at 12:10
©  Orange
Euro 2016: Orange to allow fans to choose which nation's colours will light up the Eiffel Tower

There will be a vote on social networks for countries participating in Euro 2016 to which the winner will have the colours of their flag light up the Eiffel Tower for a couple of minutes from 22:55 on each night of the competition. This activation was proposed by the French telecommunications…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Authorities, Marketing - Communication
• Article # 70259
• Published on 01/06/16 at 09:49