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©  Bologna FC
Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, and football players/managers around Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in a reverse chronological order (newest…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities
• Article # 163999
• Published on 04/10/19 at 11:44
©  Bologna FC
Serie A TIM: JBO (betting) becomes a regional betting partner of Bologna FC in Asia from 2019-20

JBO, a betting and gaming operator, has become a regional betting partner of Bologna FC 1909 (Serie A TIM) in Asia from 2019-20, according to the Italian club on 03/10/2019. "This agreement is our first international partnership outside of Italy and demonstrates the continued growth of our…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Betting
• Article # 163887
• Published on 03/10/19 at 15:01
©  NHL
NHL: a two-year marketing and promotional partnership with the American rock band Green Day

The National Hockey League is entering into a two-year marketing and promotional partnership with the American rock band Green Day, according to the North American professional ice hockey league on 30/09/2019. "To launch the partnership, NHL fans will get a sneak peek to a yet to be released…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 163846
• Published on 03/10/19 at 11:50
©  D.R.
Formula 1: Twitter, Facebook and Instagram communities of the drivers and teams (October 2019)

Please find in the infographics below the Facebook (number of likes) and Twitter and Instagram (number of followers) communities of the 20 drivers and 10 teams of the 2019 Formula 1 World Championship. Sebastian Vettel (GER) and Kimi Räikkönen (FIN) do not have an official account on Facebook…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Marketing - Communication
• Article # 163735
• Published on 02/10/19 at 17:59
©  AC Milan
Serie A TIM: Axitea (security provider) becomes a partner of AC Milan for "the next three seasons"

Axitea, an Italian global security provider, has become a partner of AC Milan (Serie A TIM) for "the next three seasons (until 2021-22)," announced the club on 01/10/2019. Axitea has the status of official supplier, the fourth level in the sponsorship hierarchy of the Milanese club. "This…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 163807
• Published on 02/10/19 at 17:30
©  Riot Games
eSports: Oppo (smartphones, CHN) becomes a partner of League of Legends competitions until 2024

Oppo, a Chinese smartphone manufacturer, has become, with the publisher Riot Games, the "exclusive global smartphone partner" for League of Legends eSports competitions until 2024, on 30/09/2019. Oppo will organise activations (see details below) throughout the year around the three annual…
Domain(s): Sponsors & Partners
• Category(ies): esport - gaming
• Article # 163667
• Published on 02/10/19 at 09:35
©  SL Benfica
Liga NOS: Placard.pt (betting platform) becomes a partner of SL Benfica for 3 years (2019-2022)

Placard.pt, a Portuguese sports betting platform has become a partner of Sport Lisboa e Benfica (Liga NOS) for "the next three years (2019-2022)," according to information sent to News Tank Football on 01/10/2019. Placard.pt has the status of "official sports betting partner", the second level…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Marketing - Communication, Betting
• Article # 163630
• Published on 01/10/19 at 15:20