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©  D.R.
LaLiga Santander: "Social networks are essential to get closer to our fans" (Javier Tebas)

"We are the sports league leader in terms of audience on social networks. We must succeed in finding new fans through digital strategies. The attention to social networks is essential to get closer to them (the fans). In all our projects, we know that this (social networks) is a key driver of…
Domain(s): Public Authorities & Regulations
• Category(ies): Social Responsibility, Marketing - Communication, Digital, …
• Article # 89890
• Published on 24/03/17 at 09:25
©  Twitter
Serie A TIM: SWM Motors (automobiles) becomes an official partner of Inter Milan until 2017-18

The Italian automobile manufacturer SWM Motors has become an official partner of FC Internazionale Milano (Serie A TIM), on 21/03/2017. The partnership, in the 4th level in sponsorship hierarchy of the club, runs until the end of the 2017-18 season. "The annual amount is a seven-digit figure for…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Clubs, Marketing - Communication, …
• Article # 89750
• Published on 23/03/17 at 18:26
©  beIN Sports
ARD: 9.7 million viewers on average in Germany for the Germany - England friendly

The friendly match Germany - England (1-0) at the Signal Iduna Park (Dortmund), allows the German public TV channel ARD to draw 9.71 million viewers on average during the game on Wednesday, 22/03/2017 (kick-off at 20:45 CET). This figure represented a 32% audience share, and enabled ARD to achieve…
Domain(s): Media
• Category(ies): Agencies, Media Audiences, Authorities
• Article # 89852
• Published on 23/03/17 at 16:30
©  D.R.
eSports: revenues to nearly double between 2017 and 2021 ($3.5bn), according to Juniper Research

"A rapid rise in consumption of eSports and streamed games content will drive $3.5bn in revenues by 2021, up from $1.8 billion in 2017 (+95%)," stated Juniper Research, a British consulting firm for market research, in a report on changes in revenues related to eSports and streamed gaming, on…
Domain(s): Media
• Category(ies): Marketing - Communication, Rights Acquisitions, Agencies, …
• Article # 89845
• Published on 23/03/17 at 15:39
©  Vivendi Mediaset
Italy: opening of the trial between Mediaset and Vivendi about the purchase of Mediaset Premium

The trial regarding lawsuits from both the Italian broadcaster Mediaset and the French audiovisual conglomerate Vivendi opened in Milan (ITA) on 21/03/2017. Mediaset took to the Italian courts to demand the implementation of the agreement reached on 08/04/2016 regarding the acquisition of Mediaset…
Domain(s): Media
• Category(ies): Agencies, Finance, Authorities, …
• Article # 89791
• Published on 23/03/17 at 13:59
©  D.R.
Swedish broadcasting group MTG sells its Baltic operations to the US fund Providence Equity Partners

MTG has an agreement to sell its free-TV, pay-TV, and radio activities in the Baltic countries (Estonia, Lithuania, Latvia) to Providence Equity Partners, a US fund specialising in equity investments in media and entertainment (including sports), announced the Swedish broadcasting group on…
Domain(s): Media
• Category(ies): Agencies, Legal
• Article # 89782
• Published on 23/03/17 at 12:30
©  CIES
CIES: 48 players trained in Switzerland in Top 5 leagues, top mark for such a low population country

48 players who were originally trained in Switzerland have played in a European Top 5 league in 2016-17 (as of October 2016), which ranks the country fifth among exporting countries (of players in Top 5 leagues), indicated the CIES Football Observatory in its 23rd monthly report, with a case study…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Legal, Transfer Market
• Article # 89696
• Published on 23/03/17 at 11:14
©  UEFA
UEFA: Aleksander Ceferin talks evaluating transfer rules and addressing competitive inbalance

"We do have to examine new mechanisms like luxury taxes and in particular sporting criteria like squad limitations and fair transfer rules (to avoid player hoarding and excessive concentration of talent within a few teams)," said Aleksander Ceferin, UEFA president, on 22/03/2017. "We do need to…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Clubs, Stadiums, …
• Article # 89812
• Published on 23/03/17 at 10:39
©  FIFA
FIFA: 51 jobs to be eliminated by June 2017 at the World Football Museum in Zurich (SUI)

51 full-time positions, of 106 in total, will be eliminated by June 2017 at the FIFA World Football Museum in Zurich (WUI), announced Marc Caprez, the acting director of the facility, on 14/03/2017."This is mainly catering staff (a bistro and two bars) and mission which will be entrusted to…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal, Marketing - Communication, Stadiums
• Article # 89644
• Published on 22/03/17 at 18:34
Discovery: Jean-Thierry Augustin, president "Sports & Olympics Development", leaves the brand

"Jean-Thierry Augustin, President, Sports & Olympics Development, Discovery Networks International, will leave the company this Spring, having served in his current position for over two years," stated the US audiovisual conglomerate Discovery Communications on 16/03/2017. Jean-Thierry Augustin…
Domain(s): Media
• Category(ies): Agencies
• Article # 89474
• Published on 22/03/17 at 18:32