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©  Wojo
PSG: Wojo (Accor) to turn Parc des Princes into a temporary co-working space from 06 to 09/09/2021

The Parc des Princes, home of Paris Saint-Germain (Ligue 1 Uber Eats) will be renovated into a temporary co-working space from 06 to 09/09/2021, announced Wojo, a subsidiary of the Accor group (and Bouygues Immobilier, 50/50) dedicated to offices and flexible working spaces, on 08/07/2021. "For…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Clubs, Marketing - Communication, …
• Article # 223522
• Published on 13/07/21 at 12:20
©  FIFA
Women's World Cup 2023: Sky acquires TV rights for co-host country New Zealand

The New Zealand pay-TV and free-to-air group Sky Network Television Limited has acquired the broadcasting rights to the FIFA Women's World Cup 2023 for New Zealand, announced FIFA on 13/07/2021. The competition, the first 32-team event, will be co-hosted by Australia and New Zealand. "Sky will…
Domain(s): Media
• Category(ies): Rights Acquisitions, Media
• Article # 223519
• Published on 13/07/21 at 11:40
©  Wembley Stadium
Euro 2020: The FA to conduct a review after fans without tickets broke into Wembley for the final

The Football Association is planning on conducting a "full review" after a large group of ticketless fans tried to break into Wembley (reduced to 60,000 capacity) for England's Euro 2020 final versus Italy (victory for the Italians, 1-1, 3-2 on penalties, 11/07/2021), according to the body on…
Domain(s): Clubs
• Category(ies): Stadiums, Authorities, Essentials Clubs
• Article # 223456
• Published on 13/07/21 at 11:00
©  France TV
Tour de France 2021: a record 37.6 million viewers in France for first 2 weeks on France Télévisions

37.6 million people in France watched the first two weeks of the 2021 Tour de France (from 26/06 to 11/07/2021) on the public channels France 2 and France 3, according to France Télévisions via Twitter on 12/07/2021. This is a record for the first two weeks of competition, explained the public…
Domain(s): Media
• Category(ies): Media Audiences, Media
• Article # 223466
• Published on 13/07/21 at 10:20
©  UEFA
UEFA: "Euro 2020 has proved the importance of national team football" (Aleksander Ceferin)

"We have celebrated 60 years of European national team football's premier competition in a fitting manner, and the Euro has proved the importance of national team football as a source of national footballing pride and unity," said Aleksander Ceferin (SVN) president of UEFA on 11/07/2021, just…
Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Social Responsibility, Marketing - Communication, …
• Article # 223506
• Published on 13/07/21 at 09:40
©  The FA
Euro 2020: The FA denounces online abuse of national team players after loss in the final at Wembley

The Football Association has released a statement denouncing the online racist abuse of England national team players following their Euro 2020 loss to Italy (1-1, 3-2 on penalties, Sunday 11/07/2021), on 12/07/2021. "We strongly condemn all forms of discrimination and are appalled by the…
Domain(s): Public Authorities & Regulations
• Category(ies): Social Responsibility, Clubs, Social Networks, …
• Article # 223471
• Published on 12/07/21 at 17:40
©  Wimbledon
Wimbledon: BBC extends TV rights in the UK until 2027 and ESPN extends in the Americas until 2035

The British public broadcaster BBC has extended its UK broadcast and radio rights to the Wimbledon Grand Slam tennis tournament with the All England Lawn Tennis Club (AELTC) for the 2025-2027 cycle (three years), on 09/07/2021. The 2027 edition will be the 100th anniversary of the partnership…
Domain(s): Media
• Category(ies): Rights Acquisitions, Media
• Article # 223455
• Published on 12/07/21 at 17:00
©  EA Sports
Video games: Kylian Mbappé (Paris Saint-Germain, FRA) on the cover of EA Sports' FIFA 22

Kylian Mbappé, French international player playing for Paris Saint-Germain (Ligue 1 Uber Eats), will appear on the cover of the FIFA 22 video game, announced the American publisher EA Sports on 11/07/2021. The game will be available for pre-order from 01/10/2021. The 2018 World Cup winner was…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Clubs, Digital, …
• Article # 223439
• Published on 12/07/21 at 16:25
©  Puma
Exclusive Puma France: "Our new headquarters is a mark of our vision and ambitions" (Richard Teyssier)

Puma France, a subsidiary of the German equipment manufacturer, inaugurated its new national headquarters in Strasbourg (Bas-Rhin, FRA) in the Wacken business district, near the European Parliament, on 01/07/2021. "This new headquarters is a mark of our vision and our ambitions," said Richard…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Clubs, Sporting Goods & Brands, …
• Article # 223394
• Published on 12/07/21 at 15:55
©  Newcastle United FC
Premier League: Kayak (travel comparison site), sleeve sponsor of Newcastle United FC for 2021-22

Kayak, an American travel price comparison service, has become a partner and sleeve sponsor of Newcastle United FC (Premier League) for the 2021-22 season, announced the club on 09/07/2021. Kayak has the status of main partner, the first level in Newcastle United FC's sponsorship hierarchy…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 223429
• Published on 12/07/21 at 15:00