Archives 2021 (page 8/286)

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©  UEFA

UEFA: €2bn "Club Football Recovery Plan" guaranteed by European Cup revenue

"To structurally improve the financial stability of the European football clubs through leveraging UEFA's club competition media rights revenues" is the objective of the "European Club Football Recovery Plan", on which a progress report is being presented to the UEFA executive committee via…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Finance, Legal
• Article # 237252
• Published on

Brazil: Amazon acquires its first football rights in the country with Copa do Brasil 2022 matches

Amazon has acquired the exclusive broadcast rights in Brazil to 30 matches of the Copa do Brasil 2022, sub-licensed from the Brazilian broadcast group Globo, announced the US e-commerce group on 15/12/2021. The agreement also includes six matches (the semi-finals and the two-legged final) on a…
Domain(s): Media
• Category(ies): Rights Acquisitions, Media
• Article # 237214
• Published on
©  PSG

Paris Saint-Germain: Big Cola & Volt (beverages, AJE Group) become regional partners in 19 countries

AJE Group, a Peruvian company specialised in beverages, has become a regional partner of Paris Saint-Germain (Ligue 1 Uber Eats) on three continents (Asia, Africa and South America) for three seasons (2021-2024), announced the club on 17/12/2021. As part of the agreement, AJE Group will promote…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 237207
• Published on
©  OM

Ligue 1 Uber Eats: Puma extends as equipment supplier of Olympique de Marseille until 2027-28

Puma France has extended as the official equipment supplier of Olympique de Marseille (Ligue 1 Uber Eats) for a further five seasons (2023-2028), announced the club and the German brand on 17/12/2021. The initial contract began in 2018-19 and runs until the end of the 2022-23 season for an…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Clubs, Sporting Goods & Brands, …
• Article # 237197
• Published on
©  Assemblée nationale

France/parliamentary inquiry on TV rights: 28 proposals including one free Ligue 1 game per matchday

French Deputies (MPs) Cédric Roussel (LREM/Alpes-Maritimes) and Régis Juanico (Génération.s/Loire), respectively rapporteur and chairman of the parliamentary inquiry on the broadcasting rights of sports events, presented their conclusions to the National Assembly's Cultural Affairs Committee and…
Domain(s): Public Authorities & Regulations, Media
• Category(ies): Authorities, Legal, Media, …
• Article # 237175
• Published on
©  Formula 1

Formula 1: an average of 934,000 viewers in the United States (ABC/ESPN) for the 2021 season (+54%)

The 2021 Formula One season has posted a record average of 934,000 viewers per race in the United States on The Walt Disney Company's ESPN (pay-TV) and ABC (free-TV) channels, according to ESPN on 12/16/2021. This figure represents a 54% increase over the 2020 season (608,000 viewers on average…
Domain(s): Media
• Category(ies): Media Audiences, Marketing - Communication, Media
• Article # 237132
• Published on
©  Real Betis Balompié

Real Betis Balompié: Herbalife Nutrition (USA), title sponsor of the club's esports section

Herbalife Nutrition, an American brand of nutritional products, has become an official supplier (third level) of Real Betis Balompié (LaLiga Santander) as well as the title sponsor of its esports section, which will now be known as "Herbalife Real Betis," announced the Spanish club on…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Social Responsibility, …
• Article # 237169
• Published on
©  OL

Olympique Lyonnais: Groupama extends stadium naming rights for three seasons (2022-2025)

Groupama Rhône-Alpes Auvergne, a regional subsidiary of the French insurance and banking group, has extended its naming rights for the "Groupama Stadium" (59,186 capacity, in Décines-Charpieu, Rhône) for three additional seasons (2022-2025), until 31/07/2025, announced OL Groupe, the holding…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Stadiums
• Article # 237153
• Published on
©  D.R.

UEFA/CONMEBOL: opening of a joint office in London & the "Finalissima" Italy-Argentina on 01/06/2022

The inauguration of a joint UEFA-CONMEBOL office in London (ENG) "at the beginning of 2022", followed by the "Finalissima" - also in London - between Italy, winners of Euro 2020, and Argentina, winners of the 2021 Copa América on Wednesday 01/06/2022, are the two key events in the "renewed and…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Stadiums, Legal, …
• Article # 237144
• Published on
©  UEFA

Nations League: France (Group 1), Spain & Portugal (G2), Italy, Germany, England (G3) in League A

Title holders France, will face Denmark, Croatia and Austria in Group 1 of League A, while Euro 2020 winners Italy, will face Germany, England and Hungary in Group 3, in June and September 2022, as part of the third edition of the Nations League, following the draw at the headquarters of UEFA…
Domain(s): Public Authorities & Regulations
• Category(ies): Game - pitch, Legal
• Article # 237154
• Published on