Archives 2021 (page 83/286)

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AS Roma: special shirt in support of Afghan people to be worn for match versus Sassuolo (12/09/2021)

AS Roma (Serie A TIM) players will wear a shirt featuring the crest of the United Nations High Commissioner for Refugees (UNHCR) in support of the people of Afghanistan "currently in the midst of another severe humanitarian crisis" during the match versus US Sassuolo Calcio (Matchday 3 of the…

Domain(s): Clubs
• Category(ies): Authorities, Game - pitch
• Article # 228022
• Published on 10/09/21 at 17:40

China: China Media Group (CCTV) extends Olympic Games TV rights (2026-2032)

China Media Group (CMG), China's leading state-owned media group (founded on 21/03/2018) and parent company of China's state-owned broadcasting group CCTV, has extended its broadcasting rights in China and Macau for the Summer and Winter Olympic Games for the 2026-2032 cycle, on 09/09/2021. The…

Domain(s): Media
• Category(ies): Rights Acquisitions, Media
• Article # 227998
• Published on 10/09/21 at 17:20

Formula 1: Aston Martin promotes the 25^th James Bond film "No Time To Die" on its cars

Aston Martin Cognizant F1 Team will replace its brand logo on its single-seater cars with "007", the number of the fictional character James Bond created by Ian Fleming, for the 2021 Italian Grand Prix weekend from 09 to 12/09/2021, according to the racing team on 09/09/2021. The British…

Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Merchandising - Licensing, Social Networks
• Article # 227968
• Published on 10/09/21 at 16:40

Serie A TIM: RadiciGroup (chemicals), sleeve sponsor of Atalanta BC for the Champions League

RadiciGroup, an Italian chemical group based in Bergamo (ITA), has extended its partnership with Atalanta BC (Serie A TIM) and will feature as a sleeve sponsor for 2021-22 Champions League matches, announced the club on 09/09/2021. UEFA is authorising sleeve sponsorship for the first time from the…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 227986
• Published on 10/09/21 at 16:00

USA: Ligue 1 broadcaster beIN Sports to be distributed on YouTube TV (paid subscription)

"beIN Sports and beIN Sports Xtra have officially launched on YouTube TV (in the USA) as part of the optional Sports Plus add-on package which includes more than 20 networks for $10.99/month (€9.27/month)," announced the pay-TV group beIN Sports USA on 08/09/2021. "This latest launch serves as…

Domain(s): Media
• Category(ies): Digital, Marketing - Communication, Media
• Article # 227969
• Published on 10/09/21 at 15:40

Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, and football players/managers around Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in a reverse chronological order (newest first)…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities
• Article # 227999
• Published on 10/09/21 at 15:20

FC Nantes: Loire-Atlantique (FRA) healthcare staff invited to match vs Stade Brestois on 22/09/2021

FC Nantes (Ligue 1 Uber Eats), through its Foundation, is inviting "all the healthcare staff from the Loire-Atlantique department" to attend the match versus Stade Brestois 29 (Matchday 7 of the Ligue 1 Uber Eats) at the Stade de la Beaujoire (Nantes, FRA) on Wednesday 22/09/2021 (kick-off at…

Domain(s): Clubs
• Category(ies): Ticketing, Social Responsibility, Stadiums
• Article # 227950
• Published on 10/09/21 at 14:40

Paris Saint-Germain: Crypto.com to pay part of its partnership in cryptocurrency

Crypto.com, a Hong Kong-based cryptocurrency and NFT platform with 10 million active accounts, is to become the "official cryptocurrency platform" of Paris Saint-Germain (Ligue 1 Uber Eats) from the 2021-22 season, according to the French club on 10/09/2021. The value of this multi-year…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Finance, Marketing - Communication
• Article # 227959
• Published on 10/09/21 at 14:00

OGC Nice-Marseille: "A historic opportunity to set an example has been missed" (P. Longoria, OM)

"The football authorities had a historic opportunity to set an example by making a point. These sanctions do not seem to take into account the toxic climate that surrounded the match during which their security was not guaranteed, which was acknowledged throughout the hearings," declared Pablo…

Domain(s): Public Authorities & Regulations
• Category(ies): Ticketing, Clubs, Legal, …
• Article # 227963
• Published on 10/09/21 at 12:30

AS Roma: Uber Eats (meal delivery app) enters its first partnership in the Serie A TIM

Uber Eats, a meal delivery application and subsidiary of the Uber taxi application, has become an official partner of AS Roma (Serie A TIM) from the 2021-22 season, announced the club on 09/09/2021. This is Uber Eats' first football sponsorship deal in Italy. The application, also a title…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 227899
• Published on 10/09/21 at 11:40