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©  ESTAC
Ligue 1 Uber Eats: ESTAC to auction "hybrid shirts" in physical and NFT form

Espérance Sportive Troyes Aube Champagne (Ligue 1 Uber Eats) is launching a series of collectible shirts in the form of digital assets (NFTs) as well as in physical form, as they will be worn by the club's players versus Paris Saint-Germain on Matchday 36 of the French championship on 08/05/2022…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Clubs, Marketing - Communication, …
• Article # 250712
• Published on 05/05/22 at 12:30
©  Liverpool FC
Premier League: Instagram, Facebook and Twitter accounts of the 20 clubs (May 2022)

The 20 clubs participating in the 2021-22 Premier League season have more than 643 million fans on Instagram, Facebook and Twitter, according to data collected by News Tank Football on 01/05/2022. This total enables the Premier League to maintain its position as the most popular European Top 5…
Domain(s): Clubs
• Category(ies): Authorities, Marketing - Communication, Social Networks
• Article # 250709
• Published on 05/05/22 at 11:40
©  Real Madrid CF
Champions League: over 1.54 million viewers in Spain for Real Madrid - Manchester City on Movistar

Real Madrid CF (LaLiga Santander) - Manchester City FC (Premier League) second leg of the 2021-22 Champions League semi-final (3-1, after extra time; 6-5 on aggregate), drew an average of 1.54 million viewers in Spain during regular time and 1.62 million during extra time on the pay-TV channel…
Domain(s): Media
• Category(ies): Media Audiences, Media
• Article # 250698
• Published on 05/05/22 at 11:00
©  FFT
Tennis: €43.6m in prize money for Roland-Garros 2022 (+6.8% vs 2019), €2.2m for each singles winner

The prize money for the 2022 edition of Roland-Garros, which runs from 22/05 to 05/06/2022, is €43.6m, an increase of 6.8% compared to 2019 (the last edition of the tournament organised under normal conditions, before the Covid-19 pandemic, with €42.661m in prize money) and 27% compared to 2021…
Domain(s): Public Authorities & Regulations
• Category(ies): Finance, Game - pitch
• Article # 250652
• Published on 05/05/22 at 10:20
©  Olympique Lyonnais
Ligue 1 Uber Eats: Olympique Lyonnais joins forces with MyCoach TV to promote its academy expertise

Olympique Lyonnais (Ligue 1 Uber Eats) has teamed up with the digital sports content platform MyCoach TV to promote "Lyon's training know-how and its academy and contribute to the development of amateur football," announced the club on 26/04/2022. "Through short videos, OL highlights certain…
Domain(s): Clubs
• Category(ies): Digital, Game - pitch, Marketing - Communication
• Article # 250585
• Published on 05/05/22 at 09:40
©  Die Mannschaft
Germany: ARD, ZDF and RTL acquire German national team TV rights for 2022-2028 (press)

RTL has acquired the exclusive live broadcasting rights in Germany for half of the German national team's matches over the 2022-2028 cycle, according to the German free-TV channel on 03/05/2022. The German public broadcasting groups ARD and ZDF have acquired the rights for the other half…
Domain(s): Media
• Category(ies): Rights Acquisitions, Marketing - Communication, Media
• Article # 250648
• Published on 04/05/22 at 17:55
©  Crystal Palace FC
Premier League: Mukuru (financial services, RSA), sleeve sponsor of Crystal Palace from 2022-23

Mukuru, a financial services company based in Africa, is to become the sleeve sponsor of Crystal Palace FC (Premier League) for the 2022-23 season, announced the English club on 04/05/2022. The company, founded in 2004 in Cape Town (South Africa), will take over from Facebank, a London-based…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 250647
• Published on 04/05/22 at 17:35
©  Liverpool FC
Champions League: 985,000 viewers in Spain for Villarreal CF - Liverpool FC on Movistar

Villarreal CF (LaLiga Santander) - Liverpool FC (Premier League),2021-22 Champions League semi-final second leg (2-3; 2-5 on aggregate), drew an average of 985,000 viewers in Spain on the pay-TV channel Movistar (Telefonica group) on Tuesday 03/05/2022 (kick-off at 21:00 CET), according to data…
Domain(s): Media
• Category(ies): Media Audiences, Media
• Article # 250638
• Published on 04/05/22 at 17:10
©  Mairie de Paris
Qatar 2022: FIFA launches an online platform for the public screening of matches

FIFA has created an online platform dedicated to organisers of public screenings of 2022 World Cup matches, announced the body on 04/05/2022. "The online tool enables applicants to submit information about the event to be staged and assess whether their event requires a license or not. More…
Domain(s): Public Authorities & Regulations
• Category(ies): Digital, Media
• Article # 250612
• Published on 04/05/22 at 16:40
©  RA
Rugby Australia: a turnover of €66m (+49%) and a loss of €3m in 2021

Rugby Australia has posted a loss of AU$4.5m (€3m) for 2021, according to the body on 28/04/2022. The Federation posted loss was AU$27.1m in 2020 (€17.4m). "In 2021, RA continued to be impacted by the Covid-19 pandemic, but not to the extent of the challenges faced in 2020. RA's revenue for…
Domain(s): Public Authorities & Regulations
• Category(ies): Finance, Sponsors - Partners
• Article # 250584
• Published on 04/05/22 at 16:00