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©  Lega Serie A
2024-25 Serie A Enilive: 5th edition of the "Keep Racism Out" campaign on Matchdays 29 & 30

The Lega Serie A is organising the fifth edition of the "Keep Racism Out" campaign dedicated to the fight against racism and all forms of discrimination on the occasion of Matchdays 29th (from 14 to 16/03) and 30th (from 29 to 31/03/2025) of the 2024-25 Serie A Enilive, announced the League on…
Domain(s): Public Authorities & Regulations
• Category(ies): Social Responsibility, Marketing - Communication, Clubs, …
• Article # 391206
• Published on 14/03/25 at 09:00
©  Liverpool FC
Premier League: Visit Maldives (tourism) global partner of Liverpool FC from the 2024-25 season

Visit Maldives, the national tourism office of the Maldives, has become a global partner of Liverpool FC (Premier League) from the 2024-25 season, announced the club on 13/03/2025. The deal also includes the club's women's team (Barclays Women's Super League). As part of this agreement, the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 391183
• Published on 13/03/25 at 18:00
©  D.R.
Formula One Group: Stefano Domenicali's position as president and CEO extended until 2029

The Italian Stefano Domenicali has been extended in his role as the president and CEO of Formula One Group for a further five years until 2029, announced the company that owns the rights to and organises the FIA Formula One World Championship on 12/03/2025. He has held the position since January…
Domain(s): Public Authorities & Regulations
• Category(ies): International authorities, Governance
• Article # 391179
• Published on 13/03/25 at 17:00
©  DFB
Germany/DFB: Bitburger (beer) back as official sponsor of the men's and women's national teams

The German beer company Bitburger has become an official partner (2nd level) of the German men's and women's national teams as part of an agreement effective from 01/04/2025, announced the Deutscher Fussball Bund on 11/03/2025. This partnership also covers the men's U21 and women's U23…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 391175
• Published on 13/03/25 at 16:00
©  Stade Giuseppe-Meazza
AC Milan/Inter Milan: a joint proposal submitted to acquire Stadio Giuseppe Meazza & build a new stadium

AC Milan and FC Inter Milan (Serie A Enilive) jointly submitted a proposal to the Milan City Council (Lombardy, ITA) for the acquisition of the Stadio Giuseppe Meazza (in the San Siro district of Milan) and its surrounding areas, announced the two clubs on 11/03/2025. "The document also…
Domain(s): Clubs
• Category(ies): Essentials Clubs, Clubs, Local authorities, …
• Article # 391166
• Published on 13/03/25 at 15:00
©  CAF
Africa: CAF in search of a marketing agency to commercialize its national team competitions

The Confederation of African Football has launched a call for tenders "for a global marketing agency that will commercialise the media, broadcast and sponsorship rights for CAF’s national teams competitions including its flagship events," announced the African body on 10/03/2025. These events…
Domain(s): Public Authorities & Regulations
• Category(ies): Agencies, International authorities, International development, …
• Article # 391129
• Published on 13/03/25 at 14:00
©  DFL
DFL: adidas to succeed Derbystar as official ball supplier (2026-2030)

adidas will succeed Derbystar as official ball supplier for the Bundesliga, 2.Bundesliga, Franz Beckenbauer Supercup and relegation/accession play-off games for four seasons, from 2026-27 until the end of 2029-30, the Deutsche Fußball Liga announced on 13/03/2025. The German equipment…
Domain(s): Public Authorities & Regulations
• Category(ies): Essentials Public Authorities & Regulations, International authorities, Professional leagues, …
• Article # 391143
• Published on 13/03/25 at 13:00
©  West Ham United FC
UEFA: 15% of top flight clubs have betting operators as main shirt sponsors in 2024-25

15% of clubs in Europe's top leagues have a sports betting operator as their main shirt sponsor in 2024-25, according to UEFA in its annual report "The European Club Finance and Investment Landscape" published on 07/03/2025. This figure is down 8 points on 2023-24 (23%). Within this sponsorship…
Domain(s): Sponsors & Partners
• Category(ies): Essentials Sponsors & Partners, Clubs, International authorities, …
• Article # 391120
• Published on 13/03/25 at 12:00
©  UEFA Champions League / X
2024-25 Champions League: 1.88 million viewers for Atlético de Madrid - Real Madrid on Movistar

Club Atlético de Madrid (LALIGA EA Sports) - Real Madrid CF (LALIGA EA Sports), the second leg of their Round of 16 match in the 2024-25 Champions League (1-0, 2-2 on aggregate, 2-4 on penalties), drew an average of 1.88 million viewers during regular time and 2.03 million during extra time on the…
Domain(s): Media
• Category(ies): Essentials Media, Media, Rights Acquisitions, …
• Article # 391122
• Published on 13/03/25 at 11:00
©  CAF
CAF: partnership with the Club Association "to strengthen African club football"

• Protection and development of a large and healthy professional football sector, • investment and promotion of the training of young talent in a long-term interest, • ensuring players benefit from suitable education pathways throughout their sporting careers, • promotion of fair play, …
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, International authorities, Governance, …
• Article # 391108
• Published on 13/03/25 at 10:00