Archives 2026 (page 50/210)

Filter by domain

Filter by year

Filter by month

©  RCL

RC Lens: Bitstack (fintech) sleeve sponsor for 2026-27 Champions League matches

Bitstack, a French fintech specialising in bitcoin savings, has become the sleeve sponsor of RC Lens’ (Ligue 1 McDonald's) home and away kits for the its Champions League matches during the 2026-27 season, the club announced on 19 August 2026. The agreement was negotiated by Sportfive, the club’s…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 450855
• Published on
©  Crystal Palace FC

Premier League: after Aston Villa, NordVPN (cybersecurity) becomes official partner of Crystal Palace FC

NordVPN, a Lithuanian virtual private network service, has become an official partner of Crystal Palace FC (Premier League) from the 2026-27 season onwards, the club announced on 19 August 2026. As part of this partnership, the two partners will "work together to help supporters better…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 450849
• Published on
©  PSG

PSG: "We Ride Paris" connected cycling challenge launched with cycling team Groupama-FDJ United

Paris Saint-Germain (Ligue 1 McDonald's) has launched "We Ride Paris", a connected cycling challenge that will run from 18 August to 13 September 2026, the Parisian club announced on 18 August 2026. The initiative is developed in collaboration with Groupama-FDJ United Cycling Team (UCI WorldTour)…
Domain(s): Clubs
• Category(ies): Clubs, Activation, Digital, …
• Article # 450835
• Published on
©  Borussia Dortmund

Bundesliga: Hankook (tyres) extends as "champion partner" of Borussia Dortmund (2026-2028)

Hankook, a South Korean tyre manufacturer, has extended its partnership with Borussia Dortmund (Bundesliga) for a further two seasons, the club announced on 18 August 2026. A sponsor of the German club since the 2009-10 season, the South Korean group retains its status as a "Champion Partner"…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 450820
• Published on
©  Como 1907

Como 1907: Alex Rasmussen (ex-AC Milan and Scuderia Ferrari) appointed chief revenue officer

Alex Rasmussen has been appointed chief revenue officer (CRO) of Como 1907 (Serie A Enilive), the Italian club announced on 18 August 2026. "At Como 1907, Alex will lead the club’s commercial strategy, focusing on long-term partnerships and new opportunities for international growth," Como…
Domain(s): Clubs
• Category(ies): Clubs, Finance, Governance, …
• Article # 450828
• Published on
©  Cadbury

Premier League: Cadbury (confectionery) extends as partner of Arsenal and Tottenham Hotspur (2026-2029)

Cadbury, a chocolate bar brand belonging to the American confectionery company Mondelēz International, has extended its partnerships with Arsenal FC and Tottenham Hotspur FC for a further four seasons (2026-2030), the two Premier League clubs announced on 18 August 2026. The brand has been an…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 450794
• Published on
©  Arsenal FC

Sponsorship: major changes for Premier League clubs for the 2026-27 season

With eight clubs under contract, the same number as in 2025-26, adidas is the most represented equipment supplier among the nine brands supplying the 20 clubs that make up the 2026-27 Premier League. The German brand is ahead of its US rival Nike and Danish group Hummel, which supply three…
Domain(s): Sponsors & Partners
• Category(ies): Essentials Sponsors & Partners, Clubs, Sporting Goods & Brands, …
• Article # 450795
• Published on
©  Lega Serie B

Italy / Lega Serie B: Trenitalia (rail operator) official partner of Serie BKT for 3 seasons (2026-2029)

The Italian rail operator Trenitalia has become an official partner of Serie BKT for three seasons, covering the 2026-2029 cycle, the Lega Serie B announced on 17 August 2026. Under this agreement, the Intercity long-distance train service will serve as the "official train" of Serie BKT and…
Domain(s): Sponsors & Partners
• Category(ies): Professional leagues, Sponsors - Partners, Marketing - Communication, …
• Article # 450793
• Published on
©  FC Inter Milan

2026-27 Serie A Enilive: all you need to know regarding broadcasting in Italy & internationally

The 2026-27 Serie A Enilive season kicks off on Saturday 22 August 2026 at 18:30 CET with two matches (FC Inter Milan - AC Monza and Udinese Calcio - Como 1907) broadcast in Italy on the OTT platform DAZN, which holds the rights to all the matches, including seven out of 10 exclusively, over the…
Domain(s): Media
• Category(ies): Essentials Media, Professional leagues, Media, …
• Article # 450574
• Published on
©  Nottingham Forest FC

Nottingham Forest FC: Marex (fintech) succeeds Bally's (gambling) as main shirt sponsor from 2026-27

Marex, a British company specialising in financial services, has become the main shirt sponsor of Nottingham Forest FC (Premier League) under a multi-year agreement from the 2026-27 season onwards, the club announced on 18 August 2026. As part of this partnership, Marex will benefit from…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sponsors - Partners, Marketing - Communication, …
• Article # 450783
• Published on