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©  Bayer Leverkusen
Bundesliga: LG Electronics opens a 50 square meter shop at the BayArena in Leverkusen

The LG company opened a 50 square meter shop within the BayArena (30,200 seats) of Leverkusen on 15/02/2014. The Korean electronics company has been the main shirt sponsor of Bayer Leverkusen (Bundesliga) since 2013. Both parties are bound until the end of the 2015-16 season. The annual sum of the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Stadiums, Marketing - Communication, …
• Article # 14961
• Published on 19/02/14 at 12:30
©  US Palerme
Serie B: MSC Cruises partners with U.S. Palermo until the end of 2013-14 season

The shipping company MSC Cruises has partnered with U.S. Palermo (Serie B Eurobet, ITA) until the end of the 2013-14 season, the club announced on 14/02/2013. The agreement was finalised with the help of the Italian media rights marketing agency Infront. MSC (Mediterranean Shipping Company) have…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 14944
• Published on 18/02/14 at 19:31
Go Sport: sales down -4.6% in 2013 to €641.9m

The Go Sport company posted a turnover of €641.9m in 2013, down 4.6% compared to 2012 (€675.6m), the brand reported on 14/02/2014. The net result of the company amounted to -€17.3m, an increase compared to 2012 (-€21.9m).Net debt fell by €16.1m over the year, due to "significant efforts with…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Finance, Marketing - Communication
• Article # 14916
• Published on 18/02/14 at 18:59
©  TP PR NEWSWIRE
Neymar (FC Barcelona) Castrol ambassador until February 2015

FC Barcelona striker Neymar (Brazil international, 46 caps, 27 goals) became the ambassador of the motor oil and lubricants brand Castrol on 17/02/2014. Neymar has a contract for 12 months, until February 2015. The subsidiary of the British company BP, Castrol is a partner of FIFA (Federation…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication
• Article # 14954
• Published on 18/02/14 at 15:31
©  D.R.
FIFA: Castrol may not extend its sponsorship after the 2014 World Cup

"We remain focused on activating our 2014 FIFA World Cup sponsorship and ensuring that we fully maximise this fantastic global opportunity to the benefit of our customers, consumers and employees around the world. No decisions will be made regarding future football sponsorships until after the…
Domain(s): Sponsors & Partners
• Category(ies): Finance, Authorities, Marketing - Communication
• Article # 14812
• Published on 14/02/14 at 19:10
©  Adidas
Brazil 2014: Adidas unveils Russian home shirt and away shirts for Spain, Argentina and Germany

The German sporting goods supplier Adidas presented the official away shirts of Spain, Argentina and Germany as well as the home shirt of the Russian team for the 2014 World Cup in Brazil on 13/02/2014. The German team will wear their red and black shirt for the first time during the friendly…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication, …
• Article # 14850
• Published on 14/02/14 at 17:10
©  Fulham FC
Premier League: Power8, online betting company, becomes partner of Fulham FC

Power8, an online betting operator, has become the official partner of Fulham FC (Premier League) for the 2013-14 season, the club announced on 10/02/2014. The agreement includes brand presence on the LED panels around Craven Cottage Stadium. "We are delighted to welcome Power 8 on board and look…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication
• Article # 14814
• Published on 14/02/14 at 14:20
©  http://www.sports-logos-screensavers.com/PortlandTimbers.html
MLS: Portland Timbers give stadium naming rights to Providence Health & Services

The Portland Timbers have appointed Providence Health and Services as the new sponsor of their stadium, which will now be called Providence Park, the club announced on 10/02/2014. The contract will run for 15 years (2014-2028). Financial terms were not disclosed.Portland had originally partnered…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Stadiums
• Article # 14732
• Published on 14/02/14 at 11:04
England: Budweiser will finish sponsorship of FA Cup at the end of the 2013-14 season

The brewer Budweiser will finish its sponsorship of the FA Cup at the end of 2013-14, said the FA (English Football Association) on 07/02/2014. The American brand wants to focus on its partnership with FIFA (Fédération Internationale de Football Association) for the World Cups in 2014 (Brazil…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 14756
• Published on 14/02/14 at 09:46
©  D.R.
Ligue 1: Umbro to replace Errea as kit supplier for FC Nantes from 2014-15

Umbro looks set to become the official kit and equipment supplier of FC Nantes (Ligue 1) from 2014-15. "It's not official yet, but we should have an announcement in the next few days," Waldemar Kita, president of the club, told NTF on 11/02/2014.Umbro would replace the Italian equipment…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication
• Article # 14758
• Published on 13/02/14 at 16:30