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©  Nike
Brazil 2014: Nike to unveil Australia's away shirt

The U.S. sporting goods supplier, Nike, presented the Australian away shirt for the 2014 World Cup on 02/04/2014. Both parties have been under contract since 2004. The agreement will run until 2023. The navy blue away shirt uses the same design as the home shirt which was unveiled on 17/02/2014…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Marketing - Communication
• Article # 17056
• Published on 03/04/14 at 12:29
©  Nike
Brazil 2014: Nike to unveil the US away shirt

The U.S. sporting goods supplier, Nike, has unveiled the away shirt of the American team for the 2014 World Cup on 01/04/2014.The blue, white and red away shirt should come with red shorts and socks. Nike unveiled the white home shirt on 04/03/2014.Nike and the USSF (U.S. Soccer Federation) have…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Authorities, Marketing - Communication
• Article # 16975
• Published on 01/04/14 at 18:30
©  MoneyGram
MLS: MoneyGram to acquire the naming rights of FC Dallas training centre

The American company, MoneyGram, has acquired the naming rights of the new training centre of FC Dallas, playing in the MLS (Major League Soccer, North American Championship), announced the franchise on 28/03/2014. The complex of 48.5 hectares, comprised of 19 fields, will now be called the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 16919
• Published on 01/04/14 at 17:00
©  D.R.
Premier League: Thai company, Eurofood to partner with Manchester United until 2016-17

Thai food company, Eurofood, has become a partner of Manchester United (Premier League) until the end of the 2016-17 championship, the club announced on 04/01/2014. Eurofood became the exclusive confectionery partner of Manchester United in five Asian countries: Cambodia, Laos, Myanmar, Thailand…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 16946
• Published on 01/04/14 at 16:00
©  Nike
Brazil 2014: Nike to launch advertising campaign with first clip, "Risk Everything"

U.S. sporting goods supplier, Nike, launched an advertising campaign with its first clip, "Risk Everything," for the 2014 World Cup on 04/01/2014. The film features Cristiano Ronaldo (Portugal), Neymar (Brazil) and Wayne Rooney (England), before a big match during the competition. "The film aims…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Marketing - Communication
• Article # 16943
• Published on 01/04/14 at 14:00
©  D.R.
2.Bundesliga: Klaiber shirt sponsor of Karlsruher SC for the 2014-15 championship

Klaiber, a company specialising in the manufacture and sale of blinds, has extended its contract as shirt sponsor of Karlsruhe SC (2.Bundesliga) for the 2014-15 championship, the club announced on 31/03/2014. Klaiber has had its logo on the club's shirt since 2010. The contract is valued at…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 16930
• Published on 01/04/14 at 12:10