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©  soccerex
Soccerex Asian Forum: 2017 edition in Doha (Qatar), on Monday 04 and Tuesday 05/12/2017

The 2017 edition of the Soccerex Asian Forum will be held at the Grand Hyatt Doha (Qatar), on Monday 04 to Tuesday 05/12/2017. The event will bring together world football personalities for "two days of unmatched experience, networking and business in Qatar, the host country of the 2022 FIFA World…
Domain(s): Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Clubs, Digital, Finance, …
• Article # 105972
• Published on 13/11/17 at 14:50
©  adidas / arsengalstyan.com
2018 World Cup: FIFA and adidas present the official ball, the "Telstar 18"

FIFA and adidas Football presented the official ball of the 2018 World Cup, the "Telstar 18", on 09/11/2017. adidas is a "FIFA Partner", in the first level in the sponsorship hierarchy of the governing body of world football, until 2030. The ball "pays homage to the first-ever adidas World Cup…
Domain(s): Sponsors & Partners
• Category(ies): Sporting Goods & Brands, Authorities, Marketing - Communication, …
• Article # 106014
• Published on 10/11/17 at 15:55
©  RFU_Guinness
England: the Rugy Football Union renews its partnership with Guinness for four years

"The Rugby Football Union (RFU) has announced it has renewed its partnership with Guinness. This new enhanced four-year partnership (until 2020-21) will see Guinness work closely with the RFU to give fans an unrivalled match-day experience," according to England Rugby on 08/11/2017. The previous…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Authorities, Marketing - Communication, …
• Article # 106013
• Published on 10/11/17 at 15:04
©  Eintracht
Bundesliga: Deutsche Bank becomes premium partner of Eintracht Frankfurt for 3 seasons (2017-2020)

The German bank, Deutsche Bank has become a premium partner of Eintracht Frankfurt (Bundesliga) for three seasons (2017-2020) on 03/11/2017. This is a third level partnership in the sponsorship hierarchy of the German club, estimated at €1m per season by German media. The partnership gives…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Rights Acquisitions, Clubs, …
• Article # 105748
• Published on 09/11/17 at 12:10
©  ESL
PyeongChang: partner Intel organises two eSports tournaments ahead of the 2018 Winter Olympics

The Intel Corporation will offer two eSports experiences as a prelude to the PyeongChang 2018 Winter Olympic Games (KOR), announced the US company specialising in IT and electronics, on 03/11/2017. Intel Corporation is a TOP Global Partner (first level) of the IOC from 21/06/2017 until 2024. "The…
Domain(s): Sponsors & Partners, Media
• Category(ies): Rights Acquisitions, Agencies, Digital, …
• Article # 105742
• Published on 08/11/17 at 17:59
©  Manchester City
Premier League: Gatorade (sports drinks) becomes official partner of Manchester City

Gatorade, a sports drinks brand of the US group PepsiCo, has become the official "sports nutrition" partner of Manchester City FC (Premier League) on 06/11/2017. The agreement, the official duration of which has not been disclosed, covers several seasons. It is a global, top-level partnership in…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Clubs, Marketing - Communication, …
• Article # 105647
• Published on 08/11/17 at 17:34
©  FA
FA: LG Electronics becomes an official partner of the English Football Association from 2017-2020

LG Electronics, the South Korean electronics manufacturer, has become an official partner of the FA for three seasons (2017-2020), on 03/11/2017. The collaboration extends to the Euro 2020 final at Wembley Stadium, as well as the semi-finals of the competition. The annual monetary amount is…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Digital, Authorities, …
• Article # 105711
• Published on 07/11/17 at 16:59
©  Chelsea FC
Chelsea FC: Sports Merchandise and Licensing Show, at Stamford Bridge (ENG), on Monday 13/11/2017

Organised by the licensing & merchandising department of Chelsea FC (Premier League), the fourth edition of the Sports Merchandise and Licensing Show (SMLS) will take place at Stamford Bridge (London, ENG) on Monday 13/11/2017. This event is expected to include clubs, brands, distributors, licence…
Domain(s): Clubs, Sponsors & Partners
• Category(ies): Clubs, Finance, Marketing - Communication, …
• Article # 105475
• Published on 07/11/17 at 09:35
©  AS Roma
Serie A TIM: KB88 (sports betting) becomes official regional partner of AS Roma in Asia

KB88 (Kasinobet88), a Philippine sports betting and online casino operator, has become AS Roma's (Serie A TIM) official regional partner in Asia, on 02/11/2017. The duration of the partnership has not been officially disclosed, but it could be a three-year contract (2017-2020), according to…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Clubs, Marketing - Communication, …
• Article # 105455
• Published on 06/11/17 at 17:41
©  New Orleans Pelicans
NBA: Zatarain's (food) becomes jersey sponsor of the New Orleans Pelicans from 2017-18

Zatarain's, a food brand from New Orleans (Louisiana, USA), has become a jersey sponsor of the city's NBA franchise, the New Orleans Pelicans, for the 2017-18 season, on 25/10/2017. This jersey sponsorship can not run beyond 2019-20, the third and last season of the experimental programme launched…
Domain(s): Sponsors & Partners
• Category(ies): Rights Acquisitions, Clubs, Digital, …
• Article # 105289
• Published on 03/11/17 at 09:25