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©  RCD Espanyol
LaLiga SmartBank: KTO (betting operator), regional partner of RCD Espanyol in Asia for 2020-21

KTO, a European betting operator headquartered in the Dutch Caribbean island Curaçao, has become a regional partner (fourth level) and "official Asian partner" of RCD Espanyol (LaLiga SmartBank) until the end of the 2020-21 season, announced the Catalan club on 23/11/2020. As part of the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, Stadiums
• Article # 200581
• Published on 25/11/20 at 14:10
©  D.R.
esports: Epic Games expands partnership with NFL and launches outfits for Fortnite and Rocket League

Epic Games, an American video game publisher notably of the "free to play" (free access) game Fortnite, has extended its partnership with the National Football League from 2020-21, on 23/11/2020. "This expanded partnership between the NFL and Epic paves the way for future collaborations that will…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, esport - gaming
• Article # 200557
• Published on 25/11/20 at 12:39
©  FC Nantes / Arnaud Duret
Ligue 1 Uber Eats: Artisans Artipôle, official partner of FC Nantes from 2020-21

Artisans Artipôle, a purchasing cooperative for building contractors, has extended its partnership with FC Nantes (Ligue 1 Uber Eats) and become an official partner (second level) from 2020-21, announced the French cclub on 24/11/2020. "The brand will now be featured on all the visibility and…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 200465
• Published on 24/11/20 at 16:22
©  Euroleague
Basketball: Domino's Pizza (fast food), official partner of the Euroleague from 2020-21

Domino's Pizza Group, a network of franchised fast food and take-away food shops, has become a partner of the Euroleague for its competitions the Turkish Airlines EuroLeague and the 7Days EuroCup from 2020-21, announced the body on 23/11/2020. Domino's Pizza Group has the status of official…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 200394
• Published on 24/11/20 at 11:39
©  AS Roma
esports: AS Roma to hold a tournament in China on Supercell's "Brawl Stars" video game

AS Roma (Serie A TIM) is organising a national tournament in China on Brawl Stars, a mobile video game from the Finnish video game publisher Supercell, announced the club on 21/11/2020. "Brawl Stars is played by 350 million users worldwide and boasts over 70 million active users in China alone,…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, esport - gaming
• Article # 200386
• Published on 24/11/20 at 11:00
©  ATP
Tennis: Infosys (IT services, IND), platinum partner of the ATP World Tour, extends until 2023

Infosys, an Indian IT services company, has extended as "Global Technology Services Partner" of the ATP World Tour and the Nitto ATP Finals until 2023, announced ATP on 20/11/2020. Infosys, which had already extended its agreement until 2020 on 27/06/2018, has been awarded "platinum partner…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 200307
• Published on 23/11/20 at 17:20
©  Leeds United FC
Leeds United FC: strategic partnership with Roc Nation (agency) featuring a mural of club legends

Roc Nation, an American sports and entertainment agency, has launched a strategic partnership with Leeds United FC (Premier League) to promote diversity via a mural featuring some of the club's iconic players, on 21/11/2020. "Situated on The Calls, in the heart of Leeds, a mural has been…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Clubs, Marketing - Communication, …
• Article # 200265
• Published on 23/11/20 at 12:15
©  The FA
Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, and football players/managers around Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in a reverse chronological order (newest…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities
• Article # 200144
• Published on 20/11/20 at 16:55
©  Qatar Airways
Marketing: Qatar Airways unveils a Boeing 777 painted in 2022 World Cup colours

Qatar Airways has activated its partnership with FIFA and has unveiled an aircraft painted in the colours of the 2022 World Cup organised in Qatar, a competition for which the Qatari airline company is a partner, on 20/11/2020. To mark the occasion, the Boeing 777 will fly from Doha (the…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 200151
• Published on 20/11/20 at 15:26
©  FFF
FFF: Intermarché (supermarkets) extends as partner of the French Federation until the end of 2027-28

Intermarché, a French supermarket group, has extended as an official partner of the French Football Federation until the end of 2027-28, announced the body on 20/11/2020. Intermarché succeeded Carrefour (1997-2018) partner of the FFF for the 2018-2023 cycle (€5m/season) on 31/05/2018. The…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 200129
• Published on 20/11/20 at 13:44