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©  LALIGA
Spain: Puma extends as ball supplier for LALIGA EA Sports & LALIGA Hypermotion

Puma has extended as the football supplier for LALIGA EA Sports and LALIGA Hypermotion under a "long-term partnership" from the 2024-25 season, announced LALIGA on 07/11/2023. The German equipment manufacturer has been supplying the balls for the Spanish league's two professional divisions since…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Sporting Goods & Brands, Merchandising - Licensing, …
• Article # 305452
• Published on 07/11/23 at 16:50
©  D.R.
Paris 2024: Accor (hotels) strengthens partnership & becomes the 7th premium partner of the Games

Accor, a French hotel group, has strengthened its partnership with Paris 2024 and moved from the rank of official partner (2nd level) to that of premium partner (1st level) in the domestic sponsorship programme of the Paris 2024 Olympic and Paralympic Games, News Tank learned from COJOP on…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 305381
• Published on 07/11/23 at 13:40
©  Paul Zimmer / ITF
Tennis/ITF: Iberdrola (energy) partner of the Billie Jean Cup by Gainbridge 2023 finals

Iberdrola, a Spanish company specialised in the supply of energy (electricity and gas), has become an official partner of the Billie Jean Cup by Gainbridge 2023 finals organised by the International Tennis Federation at the Estadio de La Cartuja (Olympic Stadium, 60,000 capacity) in Seville…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication, Social Responsibility
• Article # 305314
• Published on 06/11/23 at 15:35
©  News Tank
Weekly News Extra (30/10 to 03/11/2023)

• Inter Miami CF's (MLS) first international tour, scheduled to take place in China from 05 to 08/11/2023, has been cancelled due to "unforeseen circumstances in China". • Nike has unveiled a collection dedicated to England international Marcus Rashford (Manchester United FC). This includes a…
Domain(s): Clubs, Public Authorities & Regulations, Sponsors & Partners, Media
• Category(ies): Social Responsibility, Marketing - Communication, Clubs, …
• Article # 305171
• Published on 03/11/23 at 18:16
©  AS Monaco FC
AS Monaco FC: APM Monaco (jewellery), main shirt sponsor for 2023-24

APM Monaco, a Monegasque jewellery brand based in Hong Kong, has become the main shirt sponsor of AS Monaco FC (Ligue 1 Uber Eats) for the 2023-24 season, announced the club on 03/11/2023. APM Monaco has the status of major partner, the highest level in the Principality's sponsorship hierarchy…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 305111
• Published on 03/11/23 at 13:00
©  UEFA
Ballon d'Or: UEFA to co-organise the ceremony & two new trophies to be awarded from 2024

"UEFA and Groupe Amaury, owner of media companies France Football and L'Équipe, have today announced a partnership to co-organise the renowned Ballon d'Or from 2024," announced the European body on 03/11/2023. Until now, the ceremony has been presented by the French magazine France Football since…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Authorities, Game - pitch, …
• Article # 305096
• Published on 03/11/23 at 11:30
©  FFF
FFF: a platform dedicated to supporter travel launched with the sport travel & event agency MyComm

MyComm, a French agency specialised in sports and events travel, has become the "official fan travel agency" of the Fédération Française de Football, announced the two parties on 26/10/2023. As part of this agreement, the parties are launching "Voyages FFF", a platform dedicated to travel for Les…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 305083
• Published on 03/11/23 at 10:40
©  RC Lens
RC Lens: Crédit Agricole (bank) extends as an official partner until the end of 2023-24

Crédit Agricole Nord de France, the regional arm of the French banking group, has extended its partnership with RC Lens (Ligue 1 Uber Eats) until the end of the 2023-24 season, announced the club on 02/11/2023. Crédit Agricole has the status of official partner, the third level in the club's…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 305044
• Published on 02/11/23 at 16:50
©  FC Lorient
Ligue 1 Uber Eats: Kaporal (clothing), official partner of FC Lorient for the 2023-24 season

Kaporal, a French clothing brand, has become an official partner of FC Lorient (Ligue 1 Uber Eats) for the 2023-24 season, announced the club on 02/11/2023. The clothing brand has the status of official partner, the second level in the Breton club's sponsorship hierarchy. As part of the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication, esport - gaming
• Article # 305001
• Published on 02/11/23 at 15:20
©  Paris Saint-Germain
Paris Saint-Germain: Paris Baguette (bakery chain, KOR), official partner for 2023-2025

Paris Baguette, a South Korean bakery chain, has become an official partner of Paris Saint-Germain (Ligue 1 Uber Eats) in South Korea for two seasons (2023-2025), announced the club on 02/11/2023. Paris Baguette, the first South Korean brand to enter into a partnership with Paris Saint-Germain…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 304986
• Published on 02/11/23 at 13:00