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©  CAF
Africa: "The face of African football will never be the same again" (Patrice Motsepe, CAF)

"The face of African football will never be the same again and I'm very excited. There is a great deal of urgency of getting things done. There is a going to be a lot of work and a lot of running. We have to make sure that African football is not just competitive but globally successful," declared…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Clubs, Finance, …
• Article # 211320
• Published on 15/03/21 at 10:44
©  D.R.
FFF/elections: "Complaining is easy, but our mission is to restore happiness" (N. Le Graët)

"Complaining is easy. Providing solutions is much more complicated, but our mission is to restore happiness. In these difficult times, you have to be present, positive in front of people who criticize and do not want things to work," stated Noël Le Graët to the national assembly of the French…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Finance, Legal, …
• Article # 211322
• Published on 15/03/21 at 10:10
©  CAF
CAF: Patrice Motsepe (sole candidate) elected president during General Assembly in Morocco

Patrice Motsepe (South Africa), the sole candidate, was elected by acclamation as president of CAF at the 43rd General Assembly held in Rabat (Morocco) on 12/03/2021. His three rivals, Augustin Senghor (Senegal), Jacques Anouma (Ivory Coast) and Ahmed Yahya (Mauritania) had withdrawn their…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Legal, Essentials Public Authorities & Regulations
• Article # 211225
• Published on 12/03/21 at 17:00
©  DFL
Bundesliga: 50 million views and 4 million likes on TikTok account launched on 27/01/2021

"It is our overarching aim to be in touch with those interested in football and fans of all age groups. On TikTok, we primarily meet younger target groups who, as 'video-centrics', expect a contemporary digital presence from the Bundesliga. Following the launch (27/01/2021), we are happy in the…
Domain(s): Public Authorities & Regulations
• Category(ies): Digital, Marketing - Communication
• Article # 211201
• Published on 12/03/21 at 15:29
©  FCB
FC Barcelona: "Covid-19 has highlighted the fragility of the club's business model" (KPMG)

"Like many other football clubs, FC Barcelona (LaLiga Santander) is facing financial problems as a result of the Covid-19 pandemic - however, the level and nature of its financial difficulties have highlighted the fragility of the club's business model. In recent years, soaring fixed costs have…
Domain(s): Clubs
• Category(ies): Ticketing, Finance, Legal, …
• Article # 211200
• Published on 12/03/21 at 14:59
©  LFP
LFP: 2021 Trophée des champions at Bloomfield Stadium in Tel Aviv (Israel) on Sunday 01/08/2021

The board of directors of the French Professional Football League have decided to organize the 2021 edition of the Trophée des champions at Bloomfield Stadium (29,000 seats) in Tel Aviv (Israel) on Sunday 01/08/2021, announced the LFP on 11/03/2021. The Trophée des champions is a gala match…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Authorities, Legal, …
• Article # 211220
• Published on 12/03/21 at 14:36
©  UEFA
Champions League: 876,000 viewers for Paris Saint-Germain - FC Barcelona on RMC Sport 1

Paris Saint-Germain (Ligue 1 Uber Eats) - FC Barcelona (LaLiga Santander) the second leg Round of 16 match of the 2020-21 Champions League (1-1, 5-2 over the two matches, Paris Saint-Germain proceed to the quarterfinals), drew an average of 876,000 viewers on the French pay-TV channel RMC Sport 1…
Domain(s): Media
• Category(ies): Agencies, Media Audiences
• Article # 211199
• Published on 12/03/21 at 13:30
©  Pirelli
Formula 1: Pirelli (tyres) extends as exclusive supplier until 2024

The Italian tyre brand Pirelli has extended its role as Formula One's exclusive tyre supplier for an additional season, until 2024, announced the brand on 05/03/2021. "The most recent tyre tender from the FIA and Formula 1 back in 2018 was for the supply of a 13-inch tyre during the 2020…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 210778
• Published on 12/03/21 at 12:59
©  adidas
adidas: new growth strategy aims to increase sales by 8-10% per year until 2025

adidas has presented "Own the Game" a new strategy for the growth of the brand. "With its new strategy, the company aims to increase sales by an average of between 8% and 10% per annum on a currency-neutral basis over the four-year period between 2021 and 2025," announced the German sports…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Sporting Goods & Brands, Finance, …
• Article # 211152
• Published on 12/03/21 at 12:24
©  Real Madrid
Real Madrid: Meatless Farm (vegan food products), global partner from 2020-21

Meatless Farm, a British company specialised in vegan, plant-based food products, has become a partner of Real Madrid CF (LaLiga Santander) from 2020-21, announced the club on 10/03/2021. Meatless Farm has the status of global partner, the second level in the sponsorship hierarchy of the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 211151
• Published on 12/03/21 at 11:44