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©  RFEF
Qatar 2022 qualifiers: 6.5 million viewers for Spain - Sweden on La 1 (TVE)

Spain - Sweden (1-0), the Spanish national team's tenth and final 2022 World Cup qualifying match (Group B), drew an average of 6.504 million viewers in Spain, on the Spanish public TV channel La 1 (RTVE), on Sunday 14/11/2021 (kick-off at 20:45 CET), according to data from the audience…
Domain(s): Media
• Category(ies): Media Audiences, Media
• Article # 234027
• Published on 15/11/21 at 17:20
©  Panini
Premier League: Panini extends as a partner and official trading card licensee from 2021-22

Panini, an Italian manufacturer of collectable cards and stickers, has extended its licensing agreement with the Premier League from 2021-22, as part of a "multi-year agreement," announced the English League on 15/11/2021. The Italian group has been a partner of the body since 2019-20. "Panini…
Domain(s): Sponsors & Partners
• Category(ies): Activation, Clubs, Authorities, …
• Article # 234020
• Published on 15/11/21 at 16:50
©  Manchester City FC
Premier League: 3KEY (trading), regional partner of Manchester City FC from 2021-22

3KEY, a company specialised in trading analysis and advisory technology, has become a regional partner (second level) of Manchester City FC (Premier League), announced the club on 15/11/2021. This is the first sponsorship agreement signed by 3KEY in sports. "In addition to the brand featuring…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 233984
• Published on 15/11/21 at 16:10
©  Parlement européen
European Parliament: publication of motion for a resolution on the "European sports model"

"The European Parliament calls for a European sports model that recognises the need for a strong commitment to integrating the principles of solidarity, sustainability, inclusiveness for all, open competition, sporting merit and fairness, and accordingly strongly opposes breakaway competitions…
Domain(s): Public Authorities & Regulations
• Category(ies): Social Responsibility, Clubs, Transfer Market, …
• Article # 233995
• Published on 15/11/21 at 15:30
©  PL
England: the 20 Premier League clubs unanimous against a proposed biennial World Cup

The 20 Premier League clubs have unanimously opposed FIFA's proposal to hold men's World Cups every two years, as well as any plans involving significantly extended international windows, announced the English Professional Football League on 11/11/2021. The clubs who "have discussed the…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Game - pitch, Legal
• Article # 233992
• Published on 15/11/21 at 14:40
©  D.R.
"TV broadcasting remains the cornerstone for the economic development of a sport" (F. Houzot, beIN)

"Some leagues are now developing on digital, but TV broadcasting remains the cornerstone for the economic development of a sport. Today, thanks to this relationship between beIN Sports and the LNH, there is football, rugby and handball on pay-TV in France," said Florent Houzot, director of…
Domain(s): Media
• Category(ies): Marketing - Communication, Media, Essentials Media
• Article # 233982
• Published on 15/11/21 at 14:00
©  NBA
NBA: Rakuten (e-commerce) extends as jersey sponsor of the Golden State Warriors (€17.4m/year)

Rakuten, a Japanese internet services group specialised in e-commerce, finance and digital content, has extended as jersey sponsor of the Golden State Warriors (NBA) from the 2021-22 season, announced Rakuten America (a subsidiary based in San Mateo, California) on 12/11/2021. The…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication
• Article # 233969
• Published on 15/11/21 at 12:30
©  FIGC
Italy: Socios.com, partner of the FIGC and title sponsor of the Women's Coppa Italia (2021-2023)

Socios.com, a cryptocurrency blockchain platform owned by Maltese companies ChiliZ and Mediarex Sports & Entertainment, has become a partner of the Federazione Italiana Giuoco Calcio (FIGC) for two seasons (2021-2023), announced the Italian body on 12/11/2021. The agreement covers all of the…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Activation, Essentials Sponsors & Partners
• Article # 233957
• Published on 15/11/21 at 11:40
©  ATP Tour
Tennis: ATP Tour commits to the United Nations to achieve carbon neutrality by 2040

The Association of Tennis Professionals (ATP) has joined Sports for Climate Action (UNSCA), the climate change initiative of the United Nations Framework Convention on Climate Change (UNFCC), and has introduced ATP Serves, its new environmental strategy that aims to achieve carbon neutrality by…
Domain(s): Public Authorities & Regulations
• Category(ies): Activation, Social Responsibility, Stadiums
• Article # 233929
• Published on 15/11/21 at 11:00
©  FFF
Qatar 2022 qualifiers: 5.9 million viewers for France - Kazakhstan on M6

France - Kazakhstan (8-0), the French national team's seventh qualifying match (Group D) for the 2022 World Cup, drew an average of 5.92 million viewers in France on the free and private-TV channel M6, on Saturday 13/11/2021 (kick-off at 20:45 CET), according to data from the French audience…
Domain(s): Media
• Category(ies): Media Audiences, Media
• Article # 233928
• Published on 15/11/21 at 10:20