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©  SSC Napoli
Cryptocurrency: Floki Inu, back shirt sponsor of SSC Napoli & sleeve sponsor of Cadiz CF in 2021-22

Floki Inu, a cryptocurrency launched in June 2021, has become a partner and back shirt sponsor of SSC Napoli (Serie A TIM) from 2021-22, announced the club on 23/11/2021. Floki Inu has the status of main partner (first level) of SSC Napoli alongside EA7 - Emporio Armani (equipment…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 235045
• Published on 25/11/21 at 15:20
©  D.R.
Pitches: LFP renews deal with French Association of Golf Course Maintenance & FFgolf for 2 years

The Ligue de Football Professionnel has renewed its agreement with the Association Française des Personnels d'Entretien des Terrains de Golf (AGREF, French Association of Golf Course Maintenance Personnel) and the Fédération Française de Golf (FFgolf) for two additional years, announced the LFP on…
Domain(s): Public Authorities & Regulations
• Category(ies): Game - pitch
• Article # 235034
• Published on 25/11/21 at 14:40
©  PSG
Champions League: 1.97 million viewers for Manchester City - Paris Saint-Germain on Canal+

The Manchester City FC (Premier League) - Paris Saint-Germain (Ligue 1 Uber Eats) game (2-1), on Matchday 5 in Group A of the 2021-22 Champions League, drew an average of 1.97 million viewers, with a peak audience of 2.23 million, on the French pay-TV channel Canal+, on Wednesday 24/11/2021…
Domain(s): Media
• Category(ies): Media Audiences, Clubs, Media
• Article # 235021
• Published on 25/11/21 at 14:00
©  TF1
World Rugby: exclusive dialogue with England for the 2025 World Cup and with Australia for 2027

"The World Rugby Council has approved revisions to the Rugby World Cup host selection process, awarding exclusive Preferred Candidate status to England for Rugby World Cup 2025 and Australia for Rugby World Cup 2027 while confirming USA will enter into exclusive targeted dialogue for Rugby World…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Stadiums
• Article # 235015
• Published on 25/11/21 at 12:30
©  Olympique Lyonnais
Olympique Lyonnais: partnership with Rova Sports Academy (Kenya) for three seasons (2021-2024)

Olympique Lyonnais (Ligue 1 Uber Eats) has entered into a strategic partnership with Rova Sports Academy, a private multi-sport academy based in Nairobi (KEN) and "developed with the aim of finding the top Kenyan athletes of tomorrow," announced the club on 24/11/2021. The agreement covers three…
Domain(s): Clubs
• Category(ies): Employment - training, Game - pitch, Stadiums
• Article # 235013
• Published on 25/11/21 at 11:40
©  Supponor
Bundesliga: Supponor extends virtual advertising solutions partnership with FC Bayern Munich

Supponor, a company specialised in virtual advertising and live sports broadcasting solutions, has extended its "exclusive" partnership with FC Bayern Munich (Bundesliga) to deploy its "Supponor AIR" location-based virtual advertising solution at the Allianz Arena, announced the UK group on…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Stadiums
• Article # 235005
• Published on 25/11/21 at 11:00
©  D.R.
Beijing 2022/Peng Shuai: "The IOC is playing into the hands of the Chinese government" (J-B Guégan)

"The IOC is playing into the hands of the Chinese government, less than three months before the Beijing Winter Olympics (04-20/02/2022), by staging a video between Thomas Bach, its president, and Chinese tennis player Peng Shuai. The IOC is helping to bring down the media pressure. The alliance is…
Domain(s): Public Authorities & Regulations
• Category(ies): Legal, Essentials Public Authorities & Regulations, esport - gaming
• Article # 234991
• Published on 25/11/21 at 10:25
©  Parlement européen
European Parliament: MEPs adopt resolution on the "European sports model"

The European Parliament has adopted the resolution on the "European Sports Model" entitled "EU sports policy: assessment and possible ways forward" (document available to download) with 597 votes in favour, 36 against and 55 abstentions, announced the EU's legislative body on 23/11/2021. "MEPs…
Domain(s): Public Authorities & Regulations
• Category(ies): Social Responsibility, Clubs, Finance, …
• Article # 234955
• Published on 25/11/21 at 09:40
©  Premier League
Premier League: Castrol (automotive lubricants) official partner from January 2022

Castrol, a British automotive lubricants company and a subsidiary of British oil and gas company BP, has become an official partner of the Premier League, from January 2022, announced the body on 24/11/2021. "As part of the agreement, Castrol will sponsor the Premier League Golden Awards…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Sponsors - Partners
• Article # 234929
• Published on 24/11/21 at 17:40
©  Sporting CP
2021-22 Champions League: head-to-head Sporting CP - Borussia Dortmund, Wednesday 24/11/2021

Borussia Dortmund (Bundesliga) posted a turnover of €358.6m for the 2020-21 financial year, 5.5 times more than Sporting Clube de Portugal (Liga Portugal Bwin) with €64.4m, as the two clubs prepare to face each other in Group C on Matchday 5 of the 2021-22 Champions League at the José Alvalade…
Domain(s): Clubs
• Category(ies): Ticketing, Marketing - Communication, Stadiums, …
• Article # 234942
• Published on 24/11/21 at 17:10