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©  Mainz
FSV Mainz 05: Kömmerling (windows) extends as main shirt sponsor until 2023-24

Kömmerling, a German manufacturer of window and shutter systems, has extended its role as main shirt sponsor of FSV Mainz 05 (Bundesliga) for one additional season, 2023-24, announced the club on 19/11/2021. The agreement was signed via the German brand's parent company Profine GmbH, a partner…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 234581
• Published on 22/11/21 at 11:00
©  D.R.
O. Lyonnais - O. Marseille: LFP disciplinary committee convenes urgent meeting on Monday 22/11/2021

"The LFP firmly condemns the violent attack on Dimitri Payet during the match between Olympique Lyonnais and Olympique de Marseille (at Groupama Stadium, Matchday 14 of the 2021-22 Ligue 1 Uber Eats). Following this cowardly attack, Dimitri Payet was also the target of insults of a discriminatory…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication, Clubs, Stadiums, …
• Article # 234583
• Published on 22/11/21 at 10:20
©  Nike
Technology: Nike launches into the "metaverse" with its virtual world "Nikeland"

Nike has become one of the first brands to enter the "metaverse" by creating "Nikeland", a virtual world inspired by its Oregon (USA) headquarters on the multiplayer video game Roblox, announced the American company on 18/11/2021. Users of this free digital platform will be able to equip their…
Domain(s): Sponsors & Partners
• Category(ies): Digital, Sporting Goods & Brands, Marketing - Communication
• Article # 234576
• Published on 22/11/21 at 09:40
©  BVB
Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, and football players/managers around Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in a reverse chronological order (newest first)…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities
• Article # 234548
• Published on 19/11/21 at 17:30
©  WTA
Tennis/Peng Shuai case: "We're willing to pull our business from China" (Steve Simon, WTA)

"We're definitely willing to pull our business (from China) and deal with all the complications that come with it. Because this (tennis player Peng Shuai's sexual assault allegations against a senior Chinese Communist Party official) is certainly bigger than the business," said Steve Simon…
Domain(s): Public Authorities & Regulations
• Category(ies): Stadiums, Social Networks, Essentials Public Authorities & Regulations
• Article # 234538
• Published on 19/11/21 at 17:00
©  Paris SG
Ligue 1 Uber Eats: "A growth in viewers & new broadcast partners since the arrival of Messi" (beIN)

"beIN Sports, the international distribution partner of the LFP (Ligue de Football Professionnel) has announced leading sport broadcaster in Belgium, Eleven has agreed a rights deal to broadcast Ligue 1 Uber Eats, meaning six new international broadcast partners have come on-board since the…
Domain(s): Media
• Category(ies): Authorities, Media, Essentials Media
• Article # 234527
• Published on 19/11/21 at 16:35
©  Barça
LaLiga Santander: Head & Shoulders extends as a regional partner of FC Barcelona in Indonesia

Head & Shoulders, a shampoo brand belonging to the US consumer products group Procter & Gamble, has extended its regional partnership with FC Barcelona (LaLiga Santander) to Indonesia for the 2021-22 season, announced the club on 19/11/2021. "H&S, the world's No.1 selling shampoo brand will remain…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 234500
• Published on 19/11/21 at 15:30
©  Valencia CF
Valencia CF: partnership with the Saudi Arabian Ministry of Sports to develop training

Valencia CF (LaLiga Santander) has entered into a strategic partnership with the Saudi Scholarship for Developing Football Talent (SSDFT), a training programme developed by the Saudi Arabian Ministry of Sports, announced the club on 18/11/2021. This collaborative agreement makes the Spanish club's…
Domain(s): Clubs
• Category(ies): Employment - training, Authorities, Game - pitch, …
• Article # 234499
• Published on 19/11/21 at 14:40
©  GIP France 2023
France 2023: Louis Vuitton unveils the official trophy travel case for the Rugby World Cup

"On Saturday 20/11/2021, during the test match between France and New Zealand at the iconic Stade de France in Saint Denis (Paris, FRA), Louis Vuitton will unveil the official trophy travel case for Rugby World Cup France 2023," said GIP France on 19/11/2021. The "entirely custom-made" trophy…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 234494
• Published on 19/11/21 at 14:00
©  Premier League
Premier League: NBC extends broadcasting rights in the USA (2022-2028) for more than $2.5bn

The American media and entertainment conglomerate NBCUniversal, via its subsidiary NBC Sports Group, has extended its exclusive full broadcasting rights to the Premier League in the United States (in English and Spanish) for the 2022-2028 cycle, announced the English League on 18/11/2021. The…
Domain(s): Media
• Category(ies): Rights Acquisitions, Media, Essentials Media
• Article # 234488
• Published on 19/11/21 at 12:30