Archives 2021 (page 196/286)

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©  Eintracht Frankfurt

Bundesliga: Sportfive to support Eintracht Frankfurt for marketing of virtual perimeter advertising

Sportfive, a sports marketing agency, will support Eintracht Frankfurt (Bundesliga) in the deployment of geo-located virtual advertising for the Asian market until the end of 2023-24, the club announced on 27/04/2021. "Eintracht Frankfurt has commissioned sports business agency Sportfive…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Stadiums
• Article # 215962
• Published on
©  Bundesliga Collection via Getty Images 2020 DFL

Bundesliga: Nent extends its TV rights in 9 countries (Poland, Scandinavia...) until 2028-29

The Swedish pay and free-TV group Nent (Nordic entertainment group) has extended its broadcasting rights to the Bundesliga, the 2.Bundesliga, and the German Super Cup, for the countries of Norway, Sweden, Finland, Denmark, Iceland, Poland, Estonia, Latvia, and Lithuania, until 2028-29, on…
Domain(s): Media
• Category(ies): Rights Acquisitions, Agencies
• Article # 215973
• Published on
©  D.R.

Ligue 1 TV rights: Canal+ wants to keep only the "best matches", DAZN in contact with LFP (press)

The French pay and free-TV group Canal+ wishes to keep only the "best fixtures" of the Ligue 1 Uber Eats for the 2021-2024 period, according to French sports media L'Equipe on 27/04/2021. Canal+ acquired, 04/02/2021, all of the live broadcasting rights to the Ligue 1 Uber Eats, from Matchday…
Domain(s): Media
• Category(ies): Agencies, Authorities
• Article # 215967
• Published on
©  FIFA

Qatar 2022: Chinese group Hisense (electronics), official sponsor of the XXII World Cup

Hisense, a Chinese electronics group (telephones, televisions, household appliances), has become an official sponsor of the 2022 World Cup in Qatar, announced FIFA on 27/04/2021. The competition will take place in the emirate from 21/11 to 18/12/2022. Hisense has the status of official sponsor…
Domain(s): Sponsors & Partners
• Category(ies): Authorities, Marketing - Communication
• Article # 215941
• Published on
©  DFB

Germany: crisis at the DFB where president Fritz Keller compares 1st vice-president to a Nazi judge

"With my remark during the board meeting last Friday (23/04/2021) towards my first vice-president Rainer Koch I committed a grave mistake," said Fritz Keller, president of the German Football Association (DFB), in a statement on 27/04/2021. Fritz Keller is said to have compared Rainer Koch (who…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Legal, Marketing - Communication
• Article # 215942
• Published on
©  AC Spezia Calcio

Serie A TIM/Serie BKT: 22.5% of clubs (9/40) under foreign ownership in 2020-21

Nine of the 40 clubs participating in the 2020-21 first and second division championships in Italy - 20 clubs in the Serie A TIM, 20 in the Serie BKT - are under foreign ownership, i.e. 22.5%, according to News Tank Football as of 16/04/2021 (see infographic below). This foreign influence is much…
Domain(s): Clubs
• Category(ies): Authorities, Legal, Essentials Clubs
• Article # 214958
• Published on
©  LaLiga

2020-21 LaLiga Santander: a cumulative audience of 4.04 million viewers in Spain for Matchday 32

9 of the 10 games on Matchday 32 of the 2020-21 LaLiga Santander season, played behind closed doors from 24 to 26/04/2021, posted a cumulative audience of 4.043 million viewers in Spain (3.556 million on the Movistar LaLiga pay-TV channels and 487,000 on the free-TV channel Gol) according to data…
Domain(s): Media
• Category(ies): Agencies, Media Audiences
• Article # 215940
• Published on
©  Real Betis Balompié

Real Betis Balompié: partnership with three Latin American clubs who also play in green and white

"Real Betis Balompié (LaLiga Santander) has joined the alliance 'Green & White Love', a platform that links the club to the main green and white teams in Latin America," announced the Spanish club on 24/04/2021. In addition to Sevilla (Andalusia, ESP), the partnership includes Club Santos…
Domain(s): Clubs
• Category(ies): Marketing - Communication
• Article # 215896
• Published on
©  Liverpool FC

Liverpool FC: a turnover of £490m (-8%) and net loss of £46m in 2019-20

Liverpool FC (Premier League) has posted a turnover of £490m (€558.6m as of 31/05/2020) for the 2020 financial year (from 01/06/2019 to 31/05/2020), down 8% compared to the record 2019 financial year (£533m/€604.7m as of 31/05/2019), announced the English club on 27/04/2021. Despite the health…
Domain(s): Clubs
• Category(ies): Stadiums, Merchandising - Licensing, Sponsors - Partners, …
• Article # 215870
• Published on
©  Real Madrid CF

Champions League: head-to-head Real Madrid - Chelsea (semi-final first leg, Tuesday 27/04/2021)

With a turnover of €714.9m in 2019-20, Real Madrid CF (LaLiga Santander) are ranked 2nd in the Football Money League 2021, versus 8th place for Chelsea FC (Premier League) with a turnover of €469.7m, as the two clubs prepare to face each other in the first leg of their 2020-21 Champions League…
Domain(s): Clubs
• Category(ies): Ticketing, Digital, Finance, …
• Article # 215844
• Published on