Sponsors & Partners: archives 2019 (page 8/74)

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©  D.R.

England: Lagardère Sports extends as the marketing agency of The Football Association

Lagardère Sports, a subsidiary of Lagardère Sports & Entertainment, has extended as the marketing agency of The Football Association (The FA) from 2019-20, announced Lagardère on 20/11/2019. The duration of the agreement has not been communicated. "The renewal consolidates a year-long…
Domain(s): Sponsors & Partners
• Category(ies): Agencies, Authorities, Marketing - Communication
• Article # 168408
• Published on
©  D.R.

Premier League: Crypto Millions Lotto (bitcoin lottery) partner of Wolverhampton Wanderers FC

Crypto Millions Lotto, a brand of the British company Ofertas365 Limited specialised in bitcoin lotteries, has become a partner of Wolverhampton Wanderers FC (Premier League) from 2019-20, announced the London-based company on 19/10/2019. Crypto Millions Lotto is "the world's biggest bitcoin…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 168410
• Published on
©  airbnb x CIO

IOC: Airbnb (accomodation rental) becomes a TOP partner (first level) until 2028 ($500m/€452m)

Airbnb, an accommodation rental service for individuals, has become a "Worldwide Olympic Partner" and "TOP" partner (first level) of the IOC until 2028, announced the International Olympic Committee on 18/11/2019. The partnership, which covers five editions of the Games over nine years, is valued…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication, Essentials Sponsors & Partners
• Article # 168194
• Published on
©  Athletic Club

LaLiga Santander: BMW-Lurauto (car dealership), official vehicle of Athletic Club from 2019-20

BMW-Lurauto, a car dealership of the German car manufacturer BMW, has become a partner and official vehicle of Athletic Club (LaLiga Santander) from 2019-20, announced the club on 13/11/2019. BMW-Lurauto has the status of official partner, the third level in the Basque club's sponsorship…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 168265
• Published on
©  Chelsea FC

Premier League: Hublot launches a third co-branded watch in the colours of its partner Chelsea FC

Hublot, the Swiss watchmaker belonging to the French group LVMH, has activated its partnership with Chelsea FC (Premier League) and launched a co-branded watch named the "Classic Fusion Chronographic Chelsea FC" in the colours of the London club, on 15/11/2019. This is the third limited edition…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 168150
• Published on
©  D.R.

FC Bayern Munich: a connected painting given to Uli Hoeness to mark his departure as club president

A connected painting by the French startup Art Design Painting was presented to Uli Hoeness at his departure from the FC Bayern Munich (Bundesliga) presidency, in the presence of former club player Franck Ribery (Fiorentina, Serie A TIM, since 2019-20), during the club's general meeting, at the…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication
• Article # 168102
• Published on

Serie A TIM: LingLong Tire (tyres) extends as a partner of Juventus FC (2019-2022)

LingLong Tire, a Chinese tyre manufacturer, has extended as the "official global tyre partner" of Juventus FC (Serie A TIM) for three additional seasons (2019-2022), announced the club on 18/11/2019. LingLong Tire has been a partner of the Turin (ITA) club since 01/02/2018. The Chinese tyre…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 168124
• Published on
©  D.R.

Deal Tracker: all the latest sponsorship/partnership agreements in football

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, and football players/managers around Europe and throughout the world, since 01/05/2017. By default, all deals have been sorted in a reverse chronological order (newest…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Sporting Goods & Brands, Authorities
• Article # 168024
• Published on
©  FCA

Bundesliga: Lotto Bayern (lottery) extends as an exclusive partner of FC Augsburg (2019-2021)

The German lottery company Lotto Bayern, has extended as a partner of FC Augsburg 1907 (Bundesliga) for two seasons (2019-2021), announced the club on 14/11/2019. Lotto Bayern has the status of exclusive partner, the third level in the German club's sponsorship hierarchy. The company, owned by…
Domain(s): Sponsors & Partners
• Category(ies): Clubs
• Article # 167982
• Published on