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©  LaLiga
2020-21 LaLiga Santander: a cumulative audience of 4 million viewers in Spain for Matchday 17

The 10 games on Matchday 17 of the 2020-21 LaLiga Santander season, played behind closed doors from 02 to 04/01/2021, posted a cumulative audience of 4.079 million viewers in Spain (3.618 million on the Movistar LaLiga pay-TV channels and 461,000 on the free-TV channel Gol) according to data from…
Domain(s): Media
• Category(ies): Agencies, Media Audiences
• Article # 204222
• Published on 05/01/21 at 17:10
©  Lega Serie A
Serie A: calls for tenders for 2021-2024 domestic TV rights (reserve price: €1.15bn/year)

The Lega Serie A has launched a call for tenders for the domestic broadcasting rights (Italy, San Marino and the Vatican) to the Serie A TIM for the 2021-2024 cycle on 04/01/2021. Interested candidates have until 26/01/2021 at 10:00 CET to submit their bids. The Italian League has published…
Domain(s): Public Authorities & Regulations, Media
• Category(ies): Rights Acquisitions, Authorities, Agencies, …
• Article # 204215
• Published on 05/01/21 at 16:19
©  Aston Martin F1 Team
Formula 1: Aston Martin F1 Team (formerly Racing Point) unveils its name, logo and website

The British car manufacturer Aston Martin has unveiled the name and logo of its new Formula 1 team, the "Aston Martin Formula One Team", as well as its new dedicated website on 01/01/2021. "A new era begins as British luxury carmaker returns to Grand Prix racing for the first time in over 60…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication
• Article # 204196
• Published on 05/01/21 at 15:27
©  Paris SG
Ligue 1 Uber Eats: Instagram, Facebook and Twitter accounts of the 20 clubs (Jan 2021) + 2020 review

The 20 clubs competing in the 2020-21 Ligue 1 Uber Eats season total more than 129 million fans on Facebook, Twitter and Instagram, according to data collected by News Tank Football on 01/01/2021. The French championship is the least popular European Top 5 championship on these three social…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication
• Article # 204143
• Published on 05/01/21 at 14:34
©  Chelsea FC
Chelsea FC: a turnover of £407.4m (-8.8%) and net profit of £32.5m in 2019-20

Chelsea FC (Premier League) posted a turnover of £407.4m (€443.5m on 30/06/2020) for the financial year 2020 (from 01/07/2019 to 30/06/2020), down 8.8% compared with 2019 (£446.7m/€498.2m), according to the English club on 31/12/2020. "Despite the fall in revenue, the Group recorded a profit…
Domain(s): Clubs
• Category(ies): Stadiums, Finance, Legal, …
• Article # 204170
• Published on 05/01/21 at 13:35
©  La chaine L'Equipe
France: L'Équipe free-TV channel posts best average audience in 2020, audience share at 1.3%

With 123,000 viewers on average, the channel L'Équipe recorded its best average audience (123,000 viewers) in 2020, up 10% compared to 2019, announces the only free sports TV channel in France, on 04/01/2021. The annual audience share is 1.3% and for the first time it is decreasing (1.4% in…
Domain(s): Media
• Category(ies): Agencies, Media Audiences
• Article # 204119
• Published on 05/01/21 at 12:45
©  AC Milan
AC Milan: Skrill activates partnership with the "Skrill Official Challenge" on TikTok

Skrill, a British company specialised in online payment solutions, has activated its partnership with AC Milan (Serie A TIM) by launching the "Skrill Official Challenge", a challenge on the video sharing platform TikTok, which offers club fans the opportunity to show off their skills by uploading…
Domain(s): Sponsors & Partners
• Category(ies): Clubs, Digital, Marketing - Communication
• Article # 204165
• Published on 05/01/21 at 12:04
©  UC Sampdoria
Serie A TIM: UC Sampdoria opens an official store on Amazon (e-commerce)

UC Sampdoria (Serie A TIM) has opened an official store on the American e-commerce site Amazon for the sale of club merchandise, on 29/12/2020. "The move will allow the club to reach a broader market and grow the Sampdoria brand around the world, signalling an innovative new phase in our…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication, Merchandising - Licensing
• Article # 204110
• Published on 05/01/21 at 11:15
©  Burnley FC
Premier League: American company ALK Capital acquires 84% of Burnley FC

Velocity Sports Partners, the sports investment arm of US-based ALK Capital, has acquired an 84% majority stake in Burnley FC (Premier League), announced the club on 31/12/2020. The transaction was valued at around £168m (€186m) according to English media. British-American Alan Pace, former CEO…
Domain(s): Clubs
• Category(ies): Finance, Legal, Essentials Clubs
• Article # 204142
• Published on 05/01/21 at 10:43
©  ASSE
AS Saint-Étienne: launch of a Twitch channel during the club's first esports tournament

AS Saint-Étienne (Ligue 1 Uber Eats) has launched its own official channel on the streaming platform Twitch during the final stages of the ASSE eFootball Cup, the first esports tournament organised by the club on FIFA 2021 (video game published by EA Sports), announced Saint-Étienne on…
Domain(s): Clubs
• Category(ies): Digital, Marketing - Communication, esport - gaming
• Article # 204082
• Published on 05/01/21 at 09:40