Archives May, 2021 (page 10/25)

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UEFA: Gazprom (RUS), partner of the Champions League (2021-2024) and Euro 2020 and 2024

Gazprom, a Russian energy supplier, has renewed and expanded its partnership with UEFA to remain a partner of the UEFA Champions League and Super Cup for a further three seasons (2021-2024) and become an official sponsor of Euro 2020 and 2024, announced both UEFA and Gazprom on…

Domain(s): Sponsors & Partners
• Category(ies): Social Responsibility, Marketing - Communication, Authorities, …
• Article # 218111
• Published on 20/05/21 at 09:40

Champions League: Man City owner Sheikh Mansour to fund fans' trip to Porto for the final

Sheikh Mansour bin Zayed al-Nahyan, the Emirati owner of Manchester City FC (Premier League), will pay the full airfare and transfer costs for the club's supporters travelling to Porto (Portugal) for the Champions League final versus Chelsea FC (Premier League) on Saturday 29/05/2021 (kick-off…

Domain(s): Clubs
• Category(ies): Ticketing, Marketing - Communication, Stadiums
• Article # 218059
• Published on 19/05/21 at 18:00

Premier League: Predator Energy (energy drinks), official partner of Liverpool FC from 2021

Predator Energy, a subsidiary energy drinks brand of Monster Beverage Corporation, has become the "official energy drink partner" of Liverpool FC (Premier League) as part of a global "multi-year" agreement from 2021, announced the English club on 17/05/2021. Predator Energy has the status of…

Domain(s): Sponsors & Partners
• Category(ies): Clubs, Marketing - Communication
• Article # 218072
• Published on 19/05/21 at 17:30

Serie A TIM: Inter Milan to virtually fill the San Siro to celebrate their Italian title

"Following the match against Udinese Calcio (Matchday 38 of Serie A TIM, Sunday 23/05/2021, kick-off at 15:00 CET) which will bring the season to an end on Sunday, San Siro (78,328 capacity) will be virtually filled thanks to the I M Scudetto Ticket, which all fans can download from the Inter.it…

Domain(s): Clubs
• Category(ies): Ticketing, Digital, Stadiums
• Article # 218039
• Published on 19/05/21 at 17:00

Regulations: ongoing debate on a transition from 20-18 clubs in the top flight in France and Italy

"There is an idea and a project that I have been working on and that I will submit to all stakeholders, which includes a Serie A with 18 teams from the 2023-24 season. I am interested in a much broader reform of the Italian football system, than for just the Serie A alone. The 18-team league, as…

Domain(s): Clubs, Public Authorities & Regulations
• Category(ies): Clubs, Authorities, Finance, …
• Article # 218067
• Published on 19/05/21 at 16:20

CIES: 13,664 expat players worldwide, including 1,287 Brazilians, 946 French and 780 Argentines

With 1,287 expatriate players playing in the 145 leagues of the 96 countries studied, Brazil tops the list of countries exporting football players in 2021, ahead of France (946) and Argentina (780), according to the CIES Football Observatory in its monthly report entitled "Expatriate footballers…

Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Marketing - Communication, Transfer Market
• Article # 218038
• Published on 19/05/21 at 15:40

Media: AT&T to merge WarnerMedia's main assets with Discovery (finalisation mid-2022)

The US telecommunications group AT&T and the US media group Discovery have announced "a definitive agreement to combine WarnerMedia's premium entertainment, sports and news assets with Discovery's leading nonfiction and international entertainment and sports businesses to create a premier…

Domain(s): Media
• Category(ies): Agencies, Marketing - Communication
• Article # 217953
• Published on 19/05/21 at 15:00

Olympique Lyonnais: club awarded the Fair Play For Planet label for its eco-responsible commitment

"Following a two-month audit, Olympique Lyonnais (Ligue 1 Uber Eats) has just been awarded the Fair Play For Planet FPFP** certified as "Engagé" (committed). This distinction rewards the eco-responsible commitment carried by the institution for several years," announced the French club on…

Domain(s): Clubs
• Category(ies): Authorities, Marketing - Communication
• Article # 217835
• Published on 19/05/21 at 14:20

esports: H&M becomes a partner of the Virtual Bundesliga, the DFL's esports competition

H&M, a multinational clothing-retail company, has become a partner of the Deutsche Fußball Liga GmbH for its esports competition the bevestor Virtual Bundesliga (VBL) in 2020-21, announced the German league on 10/05/2021. The deal was negotiated by the sports marketing agency Sportfive. "For…

Domain(s): Sponsors & Partners
• Category(ies): Authorities, esport - gaming
• Article # 217998
• Published on 19/05/21 at 13:20

2021 NFL: two regular season games to be held at Tottenham Hotspur Stadium on 10 and 17/10/2021

Following a partnership between Tottenham Hotspur FC (Premier League) and the NFL, two 2021 NFL regular season games will be scheduled at Tottenham Hotspur Stadium (62,062 capacity), announced the American football league on 12/05/2021. The Atlanta Falcons - New York Jets and Jacksonville Jaguars…

Domain(s): Clubs
• Category(ies): Authorities, Marketing - Communication, Stadiums
• Article # 217955
• Published on 19/05/21 at 12:20