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©  Formula One Group
Formula 1: Australian + Chinese Grand Prix postponed, 2021 season to begin in Bahrain on 28/03/2021

The 2021 Australian Grand Prix, originally scheduled to open the season from 18 to 21/03/2021, has been postponed "due to ongoing travel restrictions" related to the Covid-19 pandemic until the weekend of 18 to 21/11/2021, announced Formula One Group on 12/01/2021. The 2021 season will…
Domain(s): Public Authorities & Regulations
• Category(ies): Marketing - Communication
• Article # 204907
• Published on 12/01/21 at 16:16
©  FC Barcelone
FC Barcelona: 1.6 billion interactions on social media in 2020, a record for a club

With 1.603 billion interactions on the main social networks (Instagram, Facebook, Twitter and Tiktok), FC Barcelona (LaLiga Santander) is the club that generated the most engagement in 2020, according to the club on 08/01/2021. Barça dominates this ranking, based on data provided by Blinkfire…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Digital, Essentials Clubs
• Article # 204851
• Published on 12/01/21 at 15:30
Sportel Monaco: cancellation of the convention scheduled for February 2021 (from 22 to 24/02/2021)

"As the resurgence of the pandemic continues, leaving uncertainty for the coming months, Monaco Mediax, has taken the decision to not pursue the organization of Sportel Winter, due to be held in Monaco from 22-24/02/2021," said Monaco Mediax, organiser of the event, on 12/01/2021. "Sportel…
Domain(s): Media
• Category(ies): Agencies, Marketing - Communication
• Article # 204863
• Published on 12/01/21 at 14:55
©  Serie A TIM
Italy/esports: Lega Serie A launches an official channel dedicated to the eSerie A TIM on Twitch

"Lega Serie A has arrived on the popular livestreaming platform Twitch to promote the eSerie A TIM, the official Italian esports competition organised by Lega Serie A, Infront and PG Esports," announced the Italian professional football league on 11/01/2021. "The channel will be one of the…
Domain(s): Public Authorities & Regulations
• Category(ies): Clubs, Digital, esport - gaming
• Article # 204865
• Published on 12/01/21 at 13:50
©  D.R.
Netherlands: Ajax - PSV draws record audience of 1.458 million viewers on ESPN (formerly Fox Sports)

AFC Ajax - PSV Eindhoven (2-2), on Matchday 15 of the 2020-21 Eredivisie season, drew 1.458 million viewers on the pay-TV channel ESPN on Sunday 10/01/2021 (kick-off at 16:45 CET). This is a record for the Fox Sports channel, renamed ESPN since 01/01/2021, a record partly due to matches being…
Domain(s): Media
• Category(ies): Agencies, Media Audiences
• Article # 204864
• Published on 12/01/21 at 12:54
©  LFP
Ligue 1 Uber Eats: "If we don't reduce expenses, there will be no miracle" (J-P Caillot, Reims)

"My reality, from now on, is that French clubs can pay their players until the end of June. But if we don't reduce expense, there will be no miracle. On the one hand, there will be clubs with powerful shareholders who will have the cash flow, then on the other hand, 60% to 70% of the clubs who…
Domain(s): Clubs, Public Authorities & Regulations
• Category(ies): Clubs, Finance, Authorities, …
• Article # 204829
• Published on 12/01/21 at 12:02
©  Peroni x Australian Open
Tennis: Peroni replaces Stella Artois as official beer of the 2021 Australian Open

The Italian beer brand Peroni has become the official beer of the 2021 Australian Open, announced Tennis Australia on 07/01/2021. "A custom designed Peroni Aperitivo Bar will bring true Italian style hospitality to the Australian Open. Located within the Rod Laver Arena zone and with easy…
Domain(s): Sponsors & Partners
• Category(ies): Marketing - Communication
• Article # 204669
• Published on 12/01/21 at 11:04
©  D.R.
TikTok: number of followers of the 65 European Top 5 clubs with an official account (January 2021)

With 6.6 million followers, FC Barcelona (LaLiga Santander) is the most popular European club on the Chinese social network TikTok, ahead of Real Madrid CF (LaLiga Santander, 4.2 million) and Paris Saint-Germain (Ligue 1 Uber Eats, 3.9 million), according to data recorded by News Tank Football on…
Domain(s): Clubs
• Category(ies): Marketing - Communication, Digital, Essentials Clubs
• Article # 204788
• Published on 12/01/21 at 10:19
©  Riot Games
esports: LoL Worlds (Riot Games) final to take place in Shenzhen (China) at the end of 2021

Shenzhen (China) will host the final of the League of Legends World Championship (Worlds) 2021 at the end of the year (date to be revealed later), announced Riot Games during the presentation of the 2021 season on 08/01/2021. China will host the final of the League of Legends World Championship…
Domain(s): Clubs
• Category(ies): Authorities, Stadiums, esport - gaming
• Article # 204777
• Published on 12/01/21 at 09:40
©  D.R.
DAZN Group: Shay Segev and James Rushton appointed as co-CEOs

Shay Segev and James Rushton have been appointed co-CEOs of DAZN Group, announced the British media group on 11/01/2021. Having worked for Videobet (2006-2015) and Playtech (208-2015), Shay Segev will join DAZN in the coming months from Entain (a sports betting and gaming company, formerly GVC…
Domain(s): Media
• Category(ies): Agencies, Marketing - Communication
• Article # 204757
• Published on 11/01/21 at 17:39